Try our new research platform with insights from 80,000+ expert users

Norton Small Business vs VMware Carbon Black Endpoint comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.6
Norton Small Business reduces security threat downtime, enhancing productivity, efficiency, and ROI by allowing focus on critical tasks.
Sentiment score
6.0
VMware Carbon Black Endpoint delivers strong ROI with enhanced security, reducing costs and malware incidents within six months.
 

Customer Service

Sentiment score
8.1
Norton Small Business's technical support is rated excellent for its efficiency, helpfulness, and responsiveness, though some see room for improvement.
Sentiment score
6.3
VMware Carbon Black Endpoint support is knowledgeable but inconsistent, with varied satisfaction and room for improvement in response times.
 

Scalability Issues

Sentiment score
8.1
Norton Small Business is highly scalable, allowing easy license expansion and adaptability for diverse business sizes and device platforms.
Sentiment score
7.3
VMware Carbon Black Endpoint is highly scalable, supporting diverse environments efficiently, despite some data extraction and management complexities.
 

Stability Issues

Sentiment score
8.2
Norton Small Business is highly rated for its stability, with minor password manager issues on mobile devices.
Sentiment score
7.5
VMware Carbon Black Endpoint offers reliable security, but some users experience stability issues and update-related challenges for resource allocation.
 

Room For Improvement

Norton Small Business requires better pricing, enhanced features, and fewer notifications to improve user experience and market availability.
VMware Carbon Black Endpoint needs better integration, UI, mobile support, pricing, responsiveness, threat detection, and stability improvements.
 

Setup Cost

Norton Small Business offers affordable yearly licenses but frequent upsells for additional features can be a drawback for some.
VMware Carbon Black Endpoint is seen as pricey, varying by deployment size, with mixed views on its value and flexibility.
 

Valuable Features

Norton Small Business offers comprehensive virus protection, secure features, multi-platform compatibility, and 24/7 support via a user-friendly dashboard.
VMware Carbon Black Endpoint excels in threat detection, management, and integration, providing scalable and efficient security with minimal resource use.
 

Categories and Ranking

Norton Small Business
Ranking in Endpoint Protection Platform (EPP)
24th
Average Rating
8.6
Reviews Sentiment
7.7
Number of Reviews
9
Ranking in other categories
Cloud Backup (18th), SSL VPN (8th)
VMware Carbon Black Endpoint
Ranking in Endpoint Protection Platform (EPP)
33rd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
63
Ranking in other categories
Security Incident Response (4th), Endpoint Detection and Response (EDR) (27th), Ransomware Protection (7th)
 

Mindshare comparison

As of October 2025, in the Endpoint Protection Platform (EPP) category, the mindshare of Norton Small Business is 2.2%, up from 1.8% compared to the previous year. The mindshare of VMware Carbon Black Endpoint is 1.8%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Endpoint Protection Platform (EPP) Market Share Distribution
ProductMarket Share (%)
Norton Small Business2.2%
VMware Carbon Black Endpoint1.8%
Other96.0%
Endpoint Protection Platform (EPP)
 

Featured Reviews

William_Bowers - PeerSpot reviewer
Provides a secure and hassle-free environment
One area where Norton 360 could improve is the constant push for upselling. The notifications urging me to buy additional services, like dark web monitoring or a secure browser, can be overwhelming. It feels like they are trying to sell me more than I actually need. I would prefer a more straightforward approach where essential features are included in the base license without constant prompts to purchase extras. While notifications about actions taken for my security are good, they could be more informative, letting me know exactly what they did to protect me without the upsell pitches. Simplifying the user experience and providing clearer information about the actions taken would make Norton 360 more user-friendly for me.
Nikunj Kamboj - PeerSpot reviewer
Integrates well with our existing SIEM tool and helps in identifying suspicious activities
The solution's integration with our existing security infrastructure is good. Whenever we have any alert in VMware Carbon Black Endpoint, we can easily that alert in our SIEM tool and check logs from the SIEM tool itself. VMware Carbon Black Endpoint is just a secondary security tool for us, and we are just monitoring the alerts from it. The solution's behavioral analytics feature helps in identifying suspicious activities pretty well. Whenever we have even a small thing, we get an alert. The solution is deployed on the cloud in our organization. Performance-wise, the solution is doing great in terms of connecting to the host directly. Performing a malware scan usually takes a lot of time, more than 24 hours. A malware scan is something that we do only on Carbon Black for the old endpoint devices and servers. It used to take sometimes three days to perform. I would recommend the solution to other users. Overall, I rate the solution an eight out of ten.
report
Use our free recommendation engine to learn which Endpoint Protection Platform (EPP) solutions are best for your needs.
869,760 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Comms Service Provider
11%
Computer Software Company
10%
Manufacturing Company
7%
Healthcare Company
7%
Financial Services Firm
12%
Computer Software Company
12%
Government
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Large Enterprise2
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise9
Large Enterprise30
 

Questions from the Community

What do you like most about Norton 360?
The product offers all the essential licenses compatible with Windows, Mac OS, and mobile platforms.
What is your experience regarding pricing and costs for Norton 360?
I have a yearly licensing plan. The cost is not that high. The solution is cost-effective.
What to choose: an endpoint antivirus, an EDR solution or both?
I can recommend Carbon Black, an award-winning next-gen anti-virus (NGAV) and endpoint detection and response (EDR) security solution. The CB Predictive Security Cloud platform combines multiple hi...
What's the difference between Carbon Black CB Response and Carbon Black CB Defense?
Carbon Black offers two different levels of Endpoint Detection and Response. One is the VM Carbon Black Cloud Endpoint Standard (CB Defense), and the other is the Carbon Black Endpoint Detection an...
What do you like most about Carbon Black CB Defense?
VMware Carbon Black Endpoint is a highly stable solution.
 

Also Known As

No data available
Carbon Black CB Defense, Bit9, Confer
 

Overview

 

Sample Customers

Information Not Available
Netflix, Progress Residential, Indeed, Hologic, Gentle Giant, Samsung Research America
Find out what your peers are saying about Norton Small Business vs. VMware Carbon Black Endpoint and other solutions. Updated: September 2025.
869,760 professionals have used our research since 2012.