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Looker vs Microsoft Power BI comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker
Average Rating
8.0
Reviews Sentiment
7.9
Number of Reviews
19
Ranking in other categories
Embedded BI (5th)
Microsoft Power BI
Average Rating
8.0
Reviews Sentiment
7.3
Number of Reviews
321
Ranking in other categories
BI (Business Intelligence) Tools (1st), Reporting (1st)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Looker is designed for Embedded BI and holds a mindshare of 9.4%, down 11.7% compared to last year.
Microsoft Power BI, on the other hand, focuses on BI (Business Intelligence) Tools, holds 21.4% mindshare, down 22.2% since last year.
Embedded BI
BI (Business Intelligence) Tools
 

Featured Reviews

Kishore Jhunjhunwala - PeerSpot reviewer
A cloud solution for operational reporting but is expensive
Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.
Shoury Priyanshu - PeerSpot reviewer
Facilitates seamless data aggregation with some outdated visual elements hindering user appeal
Real-time data integration is an area for improvement. Although I've worked on several solutions involving real-time integration, it's not very user-friendly and often lags, especially with over a million data rows. This makes Power BI difficult to manage as loading times can reach one or two minutes, which is problematic today. There are challenges with scalability, requiring multiple pages in dashboards to manage these issues. Visualization could be improved as it appears outdated. Users, especially newcomers, find it unappealing and not user-friendly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."
"With Looker, I have experienced benefits in terms of usability and shareability."
"We can centralize all our data models."
"From a developer's perspective, the way the functionality's being handled is great."
"It's quite effortless to navigate through various applications and review their updated data in real-time."
"I would rate the stability a ten out of ten. I didn't face any issues with stability."
"The product is easy to use."
"It is a pretty stable solution because it is a cloud-based product."
"In contrast to what we were using before I think that Power BI has given us more extensive results."
"Other people can access data much more easily than before. Its usability is the main advantage, people in the company are using it."
"Power BI has strong support from Microsoft. If you need help, they answer promptly. There are also several discussion groups where you can get information, like the product roadmap and any new things coming up."
"One of the most valuable features of Power BI is the ease of use. It is comfortable and there is not a steep learning curve for this solution. If you have some idea of the data and basic visualization ideas, you can use this solution comfortably."
"The dashboard is very nice and it is very simple to understand every single component."
"I have found the quick reporting and the conductivity with all the data sources valuable."
"What Power BI is, is a whole collection of templates of small amounts of data that can be used to do something for a real world project, that can be easily set up and become the business intelligence environment or a data warehouse for a large amount of data, for a real world customer. That's what is remarkable."
"The ease of integration and connectivity stands out as the most critical aspect, followed closely by the flexibility to customize reports and dashboards."
 

Cons

"The visualization capability of the product is limited."
"Stability needs improvement."
"Integrations with other BI tools could be better."
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."
"It needs to be more user-friendly."
"The integration with different databases must be improved."
"The product does not have documented material."
"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."
"Microsoft Power BI can be confusing, because it has two languages that you need to learn if you want to use it, and this makes it more difficult for nontechnical users."
"Some kind of expression wizard, where the user can build a complex expression without any knowledge of DAX, can be a good addition to the product."
"I am a SAP user and I would like this tool to have more connectors - and to more easily connect to - the ERP or SAP environment."
"The solution should increase the API functionality so that we can use Microsoft Power BI for other purposes and aggregate things."
"There are some problems with the functionality of this solution. The dashboard is not very user friendly and is quite complicated."
"I would like them to provide a license that just allows us to see dashboards. What I don't like about this solution is that in order to just watch a dashboard, you need a license. Currently, you need to purchase a full license of Power BI Pro just to see something, which is not attractive. If you have a license, you can see a shared dashboard, but you can also build a dashboard or you can collaborate with other people. However, if you only want to see a dashboard, there is no license for that. I only want to see the dashboard, and I don't want to do anything more than watching the information on the dashboard. There is no license that allows you to see a shared dashboard. This is one of the areas of opportunity because I would like a lot of people to be able to see a shared dashboard, not to interact with it or to collaborate online with it. I would like to see more compatibility with non-Microsoft data sources. Given the fact that everything is related to Microsoft Azure and all services available on Microsoft Azure, I see that they're building more connections to Microsoft Azure services instead of other non-Microsoft services. I understand the strategy, but it would be good to have more compatibility with non-Microsoft data sources."
"Its price could be better. Its licensing cost is very high."
"I would like to see a feature that connects with a Machine Learning platform like a RapidMiner or Azure Machine Learning Studio. It would be great to have a Machine Learning application link to connect."
 

Pricing and Cost Advice

"Looker is expensive and could be made better by reducing it."
"It's not cheap, but it's not expensive for big companies."
"I do not have to make any payments to use the solution."
"It is cheap."
"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."
"Microsoft BI is not expensive. Compared to the price of other BI products, the price is very fair."
"It is based on the usage. If you're using it, you pay for it, and if you're not using it, you stop paying for it."
"The only other cost, besides the licensing fee, would be to cover support."
"The premium capacity is very costly in respect of the market in Egypt, amounting to $5,000 monthly."
"Both cost-wise and implementation-wise, this product is a good choice."
"No comment on pricing."
"Power BI's price is reasonable, especially if you can put it in some bigger package and use it with other products. The value of a solution doesn't just come from its features as a standalone product. The price should also reflect how easy it's to set up, clean data, and integrate with other solutions."
"The solution is affordable."
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Educational Organization
26%
Computer Software Company
12%
Financial Services Firm
11%
Manufacturing Company
6%
Educational Organization
37%
Financial Services Firm
9%
Computer Software Company
7%
Government
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Looker?
With Looker, I have experienced benefits in terms of usability and shareability.
What is your experience regarding pricing and costs for Looker?
I do not have to make any payments to use the solution. In the beginning, Looker may work fine for its users. If advanced users who have experience with BI tools use Looker, then they may find it t...
What needs improvement with Looker?
The visualization capability of the product is limited. From an improvement perspective, the product should have more visualization capability. I can't clean data in Looker, and if I try to do it, ...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
 

Comparisons

 

Also Known As

No data available
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

 

Sample Customers

Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
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