

Microsoft Azure and IBM Public Cloud are two major competitors in the cloud services category. Microsoft Azure generally has the upper hand due to its ease of use, extensive integration capabilities, and comprehensive suite of services, making it attractive to businesses deeply embedded in Microsoft ecosystems.
Features: Microsoft Azure is known for its ease of use, comprehensive suite of services including Virtual Machines, SaaS offerings, and powerful PaaS solutions. It offers strong integration with Microsoft solutions like Office 365 and Active Directory, which benefits businesses invested in the Microsoft ecosystem. IBM Public Cloud offers notable flexibility with its easier-to-integrate serverless functions. It also provides AI integrations and workload management features that are useful for financial and regulated industries, alongside its unique dedicated hosting capabilities.
Room for Improvement: Microsoft Azure could improve cost transparency and interface simplicity to enhance user accessibility. Other areas include better support, monitoring, and documentation. IBM Public Cloud users suggest performance enhancement features and support for more complex configurations. Additionally, IBM could expand documentation and provide more intuitive deployment processes.
Ease of Deployment and Customer Service: Both Microsoft Azure and IBM Public Cloud offer flexibility for public, private, and hybrid deployments. Microsoft Azure is praised for rapid deployment and integration with Microsoft tools. Azure's customer service is generally responsive but varies in quality. IBM benefits from straightforward pricing and ongoing free tier options, though it faces issues with support response times and communication with back-end engineers.
Pricing and ROI: Microsoft Azure employs a competitive pay-as-you-go pricing model, appreciated for cost-effectiveness, although some find it complex and unpredictable. Azure's ROI is noted for significant infrastructure cost savings and scalability. IBM Public Cloud offers a more affordable option with predictable pricing models but could improve cost models and pricing strategies. Users find IBM's ROI positive, especially for medium-sized businesses seeking cost-effective solutions.
| Product | Market Share (%) |
|---|---|
| Microsoft Azure | 15.2% |
| IBM Public Cloud | 3.2% |
| Other | 81.6% |


| Company Size | Count |
|---|---|
| Small Business | 13 |
| Midsize Enterprise | 2 |
| Large Enterprise | 4 |
| Company Size | Count |
|---|---|
| Small Business | 140 |
| Midsize Enterprise | 53 |
| Large Enterprise | 150 |
IBM Cloud is a full-stack cloud platform that spans public, private and hybrid environments. Build with a robust suite of advanced data and AI tools, and draw on deep industry expertise to help you on your journey to the cloud.
Microsoft Azure integrates services and offers flexibility, ensuring compatibility with diverse environments. Its scalability, security, and cost-efficient features enhance deployment and management, making it ideal for infrastructure services and application hosting.
Azure provides a comprehensive suite of tools for application deployment, virtual machine management, and data analytics. It allows seamless integration with Power BI and offers a user-friendly interface supported by detailed documentation and technical support. Though users appreciate its capabilities, they sometimes face challenges with costs, setup, and interface complexity, alongside integration and performance issues. Frequent updates and a learning curve are also noted, though Azure's cloud-based security and scalability remain critical for disaster recovery and business continuity.
What are Azure's key features?Microsoft Azure is widely implemented in industries like financial services, healthcare, and logistics for hosting enterprise applications and vital services. Companies utilize its capabilities for IoT applications, DevOps, and Kubernetes clusters, benefiting from its cloud migrations, data analytics, and active directory support.
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