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HPE All-Flash Storage vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
All-Flash Storage (15th)
HPE All-Flash Storage
Ranking in NVMe All-Flash Storage Arrays
11th
Average Rating
8.8
Reviews Sentiment
7.7
Number of Reviews
5
Ranking in other categories
No ranking in other categories
NetApp AFF
Ranking in NVMe All-Flash Storage Arrays
2nd
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
311
Ranking in other categories
All-Flash Storage (2nd)
 

Mindshare comparison

As of May 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 2.8%, down from 2.8% compared to the previous year. The mindshare of HPE All-Flash Storage is 0.6%, up from 0.4% compared to the previous year. The mindshare of NetApp AFF is 20.0%, up from 19.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Saquib Hameed - PeerSpot reviewer
Easily manageable, expandable, and provides high-capacity and high security
The solution is used in production. It can be used for core banking applications and database applications The solution has improved our data processing speed and our performance. The solution is easily manageable. It is expandable and can be easily organized. We can get centralized reports from…
Anna Sofo - PeerSpot reviewer
Since switching, our clients have reported improved performance and reduced latency
I like NetApp AFF's deduplication. The solution's AutoSupport feature is efficient and effective because customers are notified of potential issues before they experience problems with NetApp. The support is sold based on metro clusters, so they guarantee the client's business continuity. NetApp has an Active IQ app that allows you to get information on your smartphone.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."
"The solution uses newer technology for deduplication and compression."
"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."
"The initial setup was extremely simple and straightforward."
"It has good, reliable, fast storage."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"The most valuable feature of this solution is its ease of use."
"The storage has been very simple to use and offers high availability."
"HPE is excellent, at least in this part of the world in Kuwait."
"The solution is easily manageable."
"HP has its own software called InfoSight for the users. It performs predictive analysis and takes a proactive approach to identify issues even before failures occur."
"The initial setup is easy compared to other vendors."
"The platform’s most valuable feature is the ability to process huge amounts of data."
"Performance. Mostly with our default settings it's good. All of the factory settings are fine. We don't have to tune it."
"This solution makes everything a lot faster. The time to move data around, boot and migrate VMs is much faster."
"NetApp AFF is based on Unix, which makes it secure."
"The most valuable features are deduplication and compression, so we get more out of our storage. The replication is also important."
"This solution has reduced our data center costs because when we went from the 8000 and 3200 series that took us from 20 racks of storage down to two."
"I actually did major projects where we used NetApp storage for some government agencies, and we were able to keep the storage where the government or the customer is able to own the storage while using AWS as their computing. That part was helpful to the customer."
"In terms of the footprint, it is far more efficient. It has smaller, higher-capacity drives than our older unit. In terms of space, power, and cooling, it has simplified things."
"The most valuable feature, primarily, would be speed. That's why we got it. Storage is costly but it's very, very fast. Very efficient, very fast."
 

Cons

"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"The tool's portfolio is minimal. It is expensive."
"In the future, I would like to see integration with enterprise backup systems."
"It feels more suitable for small and medium-sized businesses rather than enterprises."
"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."
"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."
"There are some challenges with data encryption and reduction."
"We need better data deduplication."
"It might be expensive."
"The support, visibility, and reporting features must be improved."
"HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor in my decision to switch from HPE to Dell PowerStore."
"The product is expensive. I rate the pricing a nine out of ten."
"The product’s ability to recover information and generate reports needs enhancement."
"It might be expensive. If budgets are not a concern for any client, I recommend All-Flash."
"It can get a little expensive if you need to add more disks. The cost is a pain point for us, especially in terms of expansion."
"I don't work on the technical side of things, so it's hard for me to highlight areas of improvement, but maybe the price could be a little better."
"A while ago, they performed quite slowly."
"To be more competitive in the industry, they can develop deduplication, compression, and smarter features in the same array instead of all-flash."
"Tech support is a place where there is room to improve the product experience. The response time when they are busy is not very good."
"ZAPI is kind of difficult to use. You know, it's SOAP-like, it's not really SOAP. I would like to see it more of a REST-based JSON, instead of XML."
"Additional performance, additional data efficiencies, that's what everybody wants right now."
"We would like to have a feature that automatically moves volumes between aggregates, based on the performance. We normally need to do this manually."
 

Pricing and Cost Advice

"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"The support cost per array is about $20,000 a year for 24/7 support."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The product is expensive."
"We pay approximately $50,000 USD per year in licensing fees."
"The licensing is on a yearly basis."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The product is not cheap."
"The product is expensive. I rate the pricing a nine out of ten."
"The product is more expensive than one of its competitors."
"The pricing is competitive when we compare it to other products."
"The price of the upgrading of the solution is high. I could buy a whole unit of All Flash FAS 300 with a shelf for around $285,000. Yet if I want to add one additional shelf, it'll cost me $275,000. So they want you to upgrade by replacing it. It's cheaper to buy a whole new unit than to just scale out. The upside is they last. AFF lasts us three or four years. So that's a good investment."
"I am able to store two times more data than what I'm purchasing, which affects the way funds are being utilized."
"Our space savings through dedupe and compression is over 50 percent, so we are saving. I think our 8080s has 20TBs. We are saving at least 10TBs and that's over 50 percent of the capacity that we're using."
"The list price of AFF is too expensive... they need to be careful with the pricing of the new NVMe disks. They are way too expensive."
"Our TCO has increased by 15 to 18 percent."
"The total cost, the pricing of it, has gone up quite a bit."
"Obviously depending on the price point, NetApp is obviously a little more expensive than your generic Dell SAN solution or whatever."
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Comparison Review

it_user186357 - PeerSpot reviewer
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
No data available
Educational Organization
68%
Computer Software Company
6%
Manufacturing Company
6%
Financial Services Firm
3%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What is your experience regarding pricing and costs for HPE All-Flash Storage?
In my region, the pricing is good. We work with a local channel for HPE, which provides a good final price. The list ...
What needs improvement with HPE All-Flash Storage?
HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor i...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
No data available
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about HPE All-Flash Storage vs. NetApp AFF and other solutions. Updated: April 2025.
850,028 professionals have used our research since 2012.