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Hitachi Virtual Storage Platform vs Pavilion HyperParallel Flash Array comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
14th
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
No ranking in other categories
Hitachi Virtual Storage Pla...
Ranking in All-Flash Storage
10th
Ranking in NVMe All-Flash Storage Arrays
5th
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
54
Ranking in other categories
NAS (5th), Modular SAN (Storage Area Network) (3rd), Frame-Based Disk Arrays (1st)
Pavilion HyperParallel Flas...
Ranking in All-Flash Storage
38th
Ranking in NVMe All-Flash Storage Arrays
25th
Average Rating
9.4
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 3.2%, up from 2.5% compared to the previous year. The mindshare of Hitachi Virtual Storage Platform is 7.9%, up from 7.7% compared to the previous year. The mindshare of Pavilion HyperParallel Flash Array is 0.5%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays Market Share Distribution
ProductMarket Share (%)
Hitachi Virtual Storage Platform7.9%
Pure FlashArray X NVMe3.2%
Pavilion HyperParallel Flash Array0.5%
Other88.4%
NVMe All-Flash Storage Arrays
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
Bratislav Petkovic - PeerSpot reviewer
Active data management enhances performance and simplifies operation
The active data management of Hitachi Virtual Storage Platform, especially with the HOPS Center, makes it easier to work with the Hitachi Virtual Storage Platform infrastructure. Previously, it was difficult to create and delete LUNs, which would take a long time, but now with HOPS Center, it is functioning correctly. It is now as easy as working with EMC or Dell storage, and the performance is better, especially with new features. The solution's performance, security, and cost are satisfactory. These factors influenced our decision to purchase Hitachi Virtual Storage Platform.
it_user1534224 - PeerSpot reviewer
Good support, improves performance, scales well, and boosts team efficiency
For us, in terms of what is very important, is keeping pace with the evolution of the new standards. For example, as PCI Express 4.0 becomes more ubiquitous, moving into PCI Express 5 is important. Having an architecture that can truly utilize 200-gig or maybe 400-gig networking, or having storage densities in line with what we would expect in a Gen 4, Gen 5 PCI Express, are things that as they come available, I hope that the vendor is looking at that going into the future. We need this because we're really at the point where our workloads are about to explode outwards. I would like to see the management layer improved. HyperOS 3.0 is excellent, and this is important because one of the things that we looked at in the beginning, before HyperOS 3.0 had been released, was that this is an excellent technology and it's very versatile, but it would be great if we could run certain things on this box. It would be helpful if there were more ways to consume the APIs or if there were some ways to get into the hardware, get into the functionality of the system programmatically, or have flexibility where, for example, we just need to do quick namespaces, or something similar. We don't want to deploy an entire secondary storage layer on top of this. Rather, we just want to run something quick. Having a containerized system or having some sort of first-party support for basic storage functionality, or basic extensibility would be excellent for us. In many ways, these boxes are very malleable. It's a blank slate, but having a little more in terms of, if you want more directed use of it, having some way to really get at that, would be helpful.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"On a scale of one to ten, I rate Pure FlashArray as ten."
"Everything, especially the VMs inside, is pretty fast."
"The high availability of the product is the most valuable feature."
"It has benefited my organization because it has reduced time to insights."
"The initial setup was extremely simple and straightforward."
"The solution is very straightforward to set up."
"I appreciate the performance."
"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."
"It is the most stable high-end solution in this area."
"The Hitachi VSP has significantly improved data storage scalability by addressing various issues. Through their research and development efforts, they've incorporated customer feedback regarding deployment speed and performance requirements."
"The active data management of Hitachi Virtual Storage Platform, especially with the HOPS Center, makes it easier to work with the Hitachi Virtual Storage Platform infrastructure."
"The performance is very good."
"This is one of the most stable, high-end solutions in this area."
"The deduplication is useful for us because we don't have that much money for our lab infrastructure. Deduplication means we have more storage available. And the IOPS are really fast."
"In terms of performance and ability, the product can stand up against its competitors since the solution offers two controller systems to users."
"The product offers high stability."
"We have been able to consolidate storage into Pavilion. Pavilions are our only SANs because it is a bring your own disk solution. When new drives come out, we are able to take out half of the drives in the system, put in new drives, move our VMs over to the new drives, take the other drives out, and populate those with new drives. Then, we are suddenly twice as dense as we were before. NVMe flash is only going to get denser and cheaper so we can make use of that every couple of years by just throwing newer disks into it at a fraction of the cost of a new SAN."
"There's lots of flexibility in how we use the resources while also maintaining a small footprint."
"The high performance is very valuable, as well as the enterprise reliability features."
 

Cons

"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."
"The UI for this solution needs to be improved."
"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"The software layer has to improve."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"The tool's portfolio is minimal. It is expensive."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"In terms of new features, I would be interested to see deduplication added in their next release."
"The interface management and monitoring need improvement. Although I receive emails from Hitachi Virtual Storage Platform, I find the management aspect not as good as their hardware."
"The installation procedure it a bit difficult, because it is a high-end solution. With this type of product, the original company is interested in doing the setup for customers in the area, but because of sanctions we were not able to get support in our area. We faced many issued trying to learn to run this product."
"It seemed like every time we turned around it was a statement of work and we'd have to pay for something that our previous vendors would not have billed us for."
"Not just anyone can do the deployment. So, the person needs a basic understanding and work experience."
"We moved away from this product because we were looking for an all-flash solution, and with our G1500 at the time, perhaps two years ago, they were just proposing more of the same technology."
"The snapshot and clone operation functions can be made easier."
"One improvement I am hoping for in the next release is unified storage."
"I would like to see the management layer improved."
"The rail system that Pavilion uses to mount up into a standard Dell or APC cabinet extends further back than normal rails, and they cover up the zero PDU slot. So, I don't like the rail system that comes with the device. That is my biggest complaint."
"In our current configuration, we can only run the line controllers in high availability, active-standby mode, whereas we would like to see active-active implemented."
 

Pricing and Cost Advice

"With VMware, we pay $300,000 annually."
"We pay approximately $50,000 USD per year in licensing fees."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"As far as the licensing costs, everything is included in the license."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The licensing is on a yearly basis."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"Architecture-wise, it's actually at a competitive price point. It is not cheap."
"The product is reasonably priced."
"The licensing cost of Hitachi Virtual Storage Platform G Series, whether it would be high or more affordable, would depend on location. For example, here in Brazil, Hitachi charges in dollars and this means my company still needs to convert that into local currency. Sometimes, my company also needs to discuss the pricing with the Hitachi sales team and request for a discount. At the moment, pricing for Hitachi is high, but my team can have some global funding or global accounts that would help reach the price my company is aiming for."
"The price per gigabyte is good and it is low when it comes to terabytes."
"Hitachi Virtual Storage Platform G Series tools are highly specialized, such as management and performance tools and the overall solution is expensive. If customers want to have a lot of data in their hands, they need to purchase several solutions."
"This solution is cheaper than Dell EMC VMAX. When you are looking for a high-end solution, price matters, but availability and stability are more important than the price."
"The costs were primarily in line with every other vendor at the time."
"The price is good enough considering the performance, and we are satisfied."
"The licensing fees are very reasonable."
"This is hardware. They have a singular array that you can populate with your own disk, or you can buy the disks through them. For controllers, you pay for the components inside of the SAN, but there is only one chassis that they work with."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Manufacturing Company
11%
Financial Services Firm
10%
Government
6%
Financial Services Firm
17%
Computer Software Company
15%
Manufacturing Company
8%
Government
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise14
Large Enterprise28
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...
What do you like most about Hitachi Virtual Storage Platform E990?
The product's reliability has been crucial for our company's operations.
What needs improvement with Hitachi Virtual Storage Platform E990?
The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology...
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Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series
Pavilion HFA
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
Texas Advanced Computing Center (TACC), Statistics Netherlands (CBS)
Find out what your peers are saying about Hitachi Virtual Storage Platform vs. Pavilion HyperParallel Flash Array and other solutions. Updated: September 2025.
869,566 professionals have used our research since 2012.