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Domo vs Oracle Analytics Cloud comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in BI (Business Intelligence) Tools
6th
Ranking in Data Visualization
8th
Average Rating
7.8
Reviews Sentiment
6.5
Number of Reviews
48
Ranking in other categories
Data Integration (18th), Business Performance Management (7th), Reporting (4th)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
19th
Ranking in Data Visualization
15th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
28
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 2.3%, down from 4.4% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.4%, down from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Domo2.3%
Oracle Analytics Cloud1.4%
Other96.3%
BI (Business Intelligence) Tools
 

Featured Reviews

RD
Assistant Manager at a tech services company with 10,001+ employees
Have improved workflow efficiency through custom reports but encountered formatting limitations
The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.
DavidMalizia - PeerSpot reviewer
Head Of Data And Ai at a tech services company with 11-50 employees
Data projects have grown rapidly and support complex analytics and quick dashboard delivery
Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure over another, which is a straightforward question you might ask, it appears simple to do, but the result is not what you expect. I would make it more user-friendly in terms of creating new measures. The measure creation feature could be improved. In terms of functionality, there are not many functions that are completely missing. There is one aspect that if you compare it with Power BI from Microsoft, which works completely in memory and therefore puts everything in memory to allow many calculations on the fly on what is in memory, that is missing, but it is architecturally different and would not be possible to ask for something like that. Some time features and time series analysis functions could be improved. Calculating a year ago and previous period functions could definitely work with some improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"If I had to choose something of value, I suppose I would have to say it's the ease of making graphs."
"With ETL transformations in SQL lists, you often write a lot of queries. You have to build a bunch of code for the data. With Domo, one of the pieces we have is Magic ETL. In Magic ETL, you don't need to write code. You don't need to be a specialist in SQL or any database query language."
"Data is much more accessible throughout the organization."
"In general, of all the reporting tools I've used in the past, I have never been able to rapidly report and build dashboards faster than I have with this tool."
"The best feature of Domo is that it's completely on the cloud. I also like that you can handle data end-to-end without having to depend on multiple tools. Another specific feature I like the most about Domo is Magic ETL because, through it, you can do all your expression, transformation, and loading activities very smoothly. The tool also follows the lineage concept, so you can understand what kind of transformations took place on a particular data set. You can find end-to-end data from the source until it has become the final output or the final data set. Whatever happened to a particular data set, you can understand it through the Domo lineage, and that isn't possible in most of the tools available in the market, but in Domo, that's available. The tool is also solid and because it's on the cloud, it uses multiple data engineering in the backend and multiple algorithms in the back, behind the scenes, resulting in a great performance. For example, if an end user such as the CEO or COO opens a report or the dashboard and it takes more than ten seconds, the end user won't be interested in looking at that report or dashboard, but Domo enables better performance and there's usually no performance issues from that tool."
"This solution allows us to change our performance metrics and tracks our goals in real-time."
"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."
"The web interface is easy to use and intuitive."
"Oracle Analytics Cloud is more refined compared to the on-premises version of OBIEE."
"I have found that the scalability quality of Oracle Analytics Cloud works extremely well."
"It's rather user-friendly."
"This solution is not that well known by clients but is a great product to use."
"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."
"A valuable feature is the speed of the solution."
"The ability to quickly search for and access relevant data is crucial."
"Oracle Analytics Cloud's most valuable feature is its visualization."
 

Cons

"The utilization part: We cannot play much with the UX/UI. While they have APIs, they kept on failing if the data volume was too large."
"One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive."
"I would like to see more flexibility in their pricing structure."
"If Domo had a Copilot feature, you could interact with the graphs and talk to the graphs and tables."
"More functions on the ETL side for the drag and drop ETL."
"Creating tables - In the current table feature, all of the line items are just that, line items."
"I would also like to see improvements to their drag and drop Magic ETL tool. You can drag and drop your ETL tool, but it doesn't really work for a large amount of data. It struggles with that. In a real-world application, where you're working with 30 million rows or 100 million rows, it takes a bit longer to process the data. If you do it in the Redshift ETL tool, using your own code, it's much faster."
"It's too early for me to say that something needs improvement, but there are times when there have been some flexibility issues with Domo... Tableau has a window function which can be integrated into a calculated field. That is missing in Domo so you have to make changes to the data set using ETL or SQL."
"The product could benefit from increased flexibility compared to other vendors."
"The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions."
"The product should improve its user interface. It should be welcoming and modern. Developers should also find it easier to build data models. Oracle Analytics Cloud needs to have better visualizations and more options in the marketplace."
"It should simplify data connectivity and modeling, making data extraction more streamlined and adaptable for diverse use cases."
"As with most BI tools, the visualizations can be made much nicer."
"It is less scalable than Snowflake."
"This solution could be more adaptable in its application."
"The learning curve should be improved, and I'm uncertain if tutorials are readily available or easily accessible. We may have resorted to looking on YouTube for such information. Having easily understandable documents or guides for new users would be beneficial. AI integration would be an interesting feature to add in the next release."
 

Pricing and Cost Advice

"The solution is expensive compared to one of its competitors."
"I think it is reasonable."
"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."
"The price that they offered was around $200 per user license. It was pretty cheap at that time compared to other companies. I think they have revamped their pricing structure since then."
"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."
"The pricing differs from customer to customer, depending on the package."
"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."
"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"We pay on a monthly basis and it is $10 per user each month."
"The tool's pricing is not unreasonable or non-competitive."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"A highly cost-effective solution"
"It is an expensive platform."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
Financial Services Firm
8%
Outsourcing Company
7%
University
7%
Financial Services Firm
9%
Government
8%
Construction Company
8%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise13
Large Enterprise20
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise7
Large Enterprise11
 

Questions from the Community

What is your experience regarding pricing and costs for Domo?
My experience with pricing, setup cost, and licensing is that there was very little.
What needs improvement with Domo?
I'm not sure how Domo can be improved overall, as it's a really good experience.
What is your primary use case for Domo?
My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
Pricing for Oracle Analytics Cloud works with how much you want it to cost. We have clients who have bought large amounts of Oracle and the price per product has gone down massively because they bo...
What needs improvement with Oracle Analytics Cloud?
Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure...
 

Also Known As

corda
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
 

Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Sejong Hospital
Find out what your peers are saying about Domo vs. Oracle Analytics Cloud and other solutions. Updated: September 2026.
914,109 professionals have used our research since 2012.