Domo vs Oracle Analytics Cloud comparison

Domo and Oracle are both solutions in the BI (Business Intelligence) Tools category. Domo is ranked #11 with an average rating of 7.3, while Oracle is ranked #9 with an average rating of 8.0. Domo holds a 4.4% mindshare in BIT, compared to Oracle’s 1.9% mindshare. Additionally, 82% of Domo users are willing to recommend the solution, compared to 76% of Oracle users who would recommend it.

Domo

Read 40 Domo reviews

5,258 Views
3,996 Comparison Views

82% willing to recommend

Oracle Analytics Cloud

Read 27 Oracle Analytics Cloud reviews

3,651 Views
2,300 Comparison Views

76% willing to recommend

Domo

Oracle Analytics Cloud

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Domo and Oracle Analytics Cloud compete in the analytics and business intelligence category. Domo is favored for its rapid prototyping and user-friendly approach, while Oracle Analytics Cloud is preferred by larger enterprises due to its strong data visualization and integration capabilities.

Features: Domo offers rapid prototyping, user-friendliness, and extensive data connectors, enhancing data handling ease from multiple sources. It is valued for its ETL capabilities, allowing flexible data transformation. Oracle Analytics Cloud provides robust data visualization and consolidation, seamless integration with existing infrastructures, and advanced analytics and machine learning for deep insights.

Room for Improvement: Domo faces challenges with large data sets, and its visualization options are less advanced, impacting scalability and analytics depth. Integration capabilities and technical support lack agility. Oracle Analytics Cloud's complexity and cost are concerns, with users seeking improved machine learning features, more intuitive interfaces, and enhanced data handling flexibility.

Ease of Deployment and Customer Service: Domo supports on-premises and hybrid cloud deployment, with responsive yet sometimes overstretched support services post-deployment. Oracle Analytics Cloud offers cloud and hybrid deployment, with noted slower technical support and initial setup challenges, although customer service is generally knowledgeable.

Pricing and ROI: Domo is considered expensive but offers significant ROI and has a flexible pricing structure beneficial for negotiations, yet its cost may deter smaller companies. Oracle Analytics Cloud is also costly yet delivers strong ROI for enterprises willing to invest in its comprehensive capabilities, although its pricing can discourage cost-sensitive users.

To learn more, read our detailed Domo vs. Oracle Analytics Cloud Report (Updated: September 2025).

Buyer's Guide

Domo vs. Oracle Analytics Cloud

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Domo

Ranking in BI (Business Intelligence) Tools

11th

Ranking in Data Visualization

11th

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Data Integration (40th), Business Performance Management (12th), Reporting (10th)

Oracle Analytics Cloud

Ranking in BI (Business Intelligence) Tools

9th

Ranking in Data Visualization

6th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of September 2025, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 4.4%, down from 6.6% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.9%, down from 2.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Oracle Analytics Cloud	1.9%
Domo	4.4%
Other	93.7%

BI (Business Intelligence) Tools

Featured Reviews

Denis Mwaniki

Analytics Manager at KOKO Networks

Have built flexible data pipelines and shared actionable insights across departments

I have not used Domo's collaborative features extensively. Regarding Domo's AI-driven insights in uncovering trends and forecasting outcomes, the limiting factor is that you need to define all of your columns before you're able to do any AI or feature engineering. That's quite a lot of work, especially on our end, given that we have huge datasets and sometimes we don't have updated data dictionaries. My wish would be for Domo to learn on its own and figure out column types without necessarily having to build that data dictionary. One of the areas where we've had frustrations with Domo is the aesthetics. The aesthetics are quite limited compared to other BI tools such as Tableau and Power BI. The aesthetic feel, especially when building dashboards or apps, needs improvement. While Domo Apps is almost a Domo dashboard with more features and a better feel, I would hope for an investment in the aesthetics area. Being able to swipe right or left, instead of just scrolling down would be beneficial, as most Domo dashboards only allow downward scrolling. Some of our stakeholders find the dashboards very long and wish they could scan through them more efficiently.

Read full review

Vaclav-Biba

BI/DW Consultant at Neit Consulting

Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage

In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Domo's real-time insights and customizable alerts are one of their better features."

"What makes me really fond of Domo is the ETL because it enables us to maximize a single platform for pulling reports and automating things. We can send the raw data from a third-party platform and do the rest of the ETL in Domo, including transforming data, adding columns, etc."

"The ETL tools they have in Redshift are pretty awesome... I can work in Redshift to get the data from AWS and work in Redshift, in Domo, to create Transforms and the data structure we need..."

"This solution allows us to change our performance metrics and tracks our goals in real-time."

"The dashboard is the most valuable feature and allows for customization to create and share reports."

"The ability to create custom connectors was useful because you never know, with customers, what platform they want to utilize or what data they have. It gave us a lot of flexibility in being able to bring data in from different places."

"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."

"The pipeline features and data ingestions in Domo are quite good."

More Domo pros

"It plays a crucial role in facilitating decision-making for various organizational stakeholders."

"The AI/ML enablement is useful, as many reporting tools do not offer machine learning models as of now, without writing customized code."

"The best feature may be data flow, which is used to prepare and clean data."

"It's great for consolidation and creating one source of truth."

"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."

"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."

"Analytics Cloud allows you to merge various data types and structure data from multiple sources."

"The most valuable features of the solution are dashboarding and data visualization."

More Oracle Analytics Cloud pros

Cons

"I would like to see more dashboard creation options."

"I would like to see more flexibility in their pricing structure. The trend is moving from database pricing to a user-license pricing model. That would be a benefit if they wanted to reevaluate their pricing structure."

"The preconfigured apps need to be more relevant to allow one, out of the box, to load data in order to use pre-set reports/views."

"I would also like to see improvements to their drag and drop Magic ETL tool. You can drag and drop your ETL tool, but it doesn't really work for a large amount of data. It struggles with that. In a real-world application, where you're working with 30 million rows or 100 million rows, it takes a bit longer to process the data. If you do it in the Redshift ETL tool, using your own code, it's much faster."

"Domo or any other BI tool has room for improvement, in particular, in the calculations. User-guided material isn't available for calculations. The tool, though user-friendly, could also be more customizable, especially when you're building a dashboard. Data integration could also be improved in Domo because even if the tool connects to multiple data sources, some hiccups still arise and need to be addressed."

"The forecasting feature, the regression features, and the Python libraries could all be improved. They're all in beta."

"Their STK is not up to date and you can't access it on their website. They have a private STK to access resources in Domo."

"It is expensive."

More Domo cons

"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."

"Oracle Analytics Cloud is lacking in charts. They should add more charts to it."

"The solution could be more flexible."

"The implementation of generative AI and machine learning should improve"

"It should simplify data connectivity and modeling, making data extraction more streamlined and adaptable for diverse use cases."

"One of the major issues is that Oracle Analytics Cloud is not user-friendly, requiring skilled people with proper certifications to work with it successfully."

"The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions."

"The learning curve should be improved, and I'm uncertain if tutorials are readily available or easily accessible. We may have resorted to looking on YouTube for such information. Having easily understandable documents or guides for new users would be beneficial. AI integration would be an interesting feature to add in the next release."

More Oracle Analytics Cloud cons

Pricing and Cost Advice

"Domo is slightly costly but it's much cheaper than some."

"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."

"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."

"It is on the pricier end."

"I think it is reasonable."

"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."

"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."

More Domo pricing and cost advice

"The tool's pricing is not unreasonable or non-competitive."

"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."

"We pay on a monthly basis and it is $10 per user each month."

"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."

"I would rate it a five out of five in terms of the value received for the price charge."

"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."

"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."

"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."

More Oracle Analytics Cloud pricing and cost advice

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Top Industries

By visitors reading reviews

University

12%

Computer Software Company

10%

Financial Services Firm

Manufacturing Company

Government

11%

Computer Software Company

11%

Manufacturing Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	13
Midsize Enterprise	11
Large Enterprise	17

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	7
Large Enterprise	11

Questions from the Community

What do you like most about Domo?

All our client SLAs and daily and weekly dashboards are tracked on Domo.

See all answers

What is your experience regarding pricing and costs for Domo?

Domo is expensive compared to other solutions.

See all answers

What needs improvement with Domo?

Domo is the premium option of all the choices. It has fancy features including a built-in chat program with the Buzz feature that no one uses. When I arrived about a year ago, we had 12 different w...

See all answers

Which Oracle product is better - OBIEE or Analytics Cloud?

Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...

See all answers

What do you like most about Oracle Analytics Cloud?

The ability to quickly search for and access relevant data is crucial.

See all answers

What is your experience regarding pricing and costs for Oracle Analytics Cloud?

The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...

See all answers

Comparisons

Tableau Enterprise vs Domo

Compared 37% of the time

Microsoft Power BI vs Domo

Compared 36% of the time

Palantir Foundry vs Domo

Compared 4% of the time

Databricks vs Domo

Compared 3% of the time

QlikView vs Domo

Compared 3% of the time

More Domo Competitors

Oracle OBIEE vs Oracle Analytics Cloud

Compared 17% of the time

Microsoft Power BI vs Oracle Analytics Cloud

Compared 17% of the time

Tableau Enterprise vs Oracle Analytics Cloud

Compared 10% of the time

Databricks vs Oracle Analytics Cloud

Compared 7% of the time

SAP Analytics Cloud vs Oracle Analytics Cloud

Compared 6% of the time

More Oracle Analytics Cloud Competitors

Product Reports

Buyer's Guide

Domo

September 2025

Download Domo product report

Buyer's Guide

Oracle Analytics Cloud

August 2025

Download Oracle Analytics Cloud product report

Also Known As

corda

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV

Overview

Domo is a cloud-based, mobile-first BI platform that helps companies drive more value from their data by helping organizations better integrate, interpret and use data to drive timely decision making and action across the business. The Domo platform enhances existing data warehouse and BI tools and allows users to build custom apps, automate data pipelines, and make data science accessible for anyone through automated insights that can be shared with internal or external stakeholders.

Find more information on The Business Cloud Here.

Domo

Oracle Analytics is a complete platform with ready-to-use services for a wide variety of workloads and data.

Oracle Analytics allows businesses to add AI and machine learning capabilities to any application—and as part of our integrated suite of cloud services to comply with data security and connected without disrupting business operations.

Offering valuable, actionable insights from all types of data—in the cloud, on-premises, or in a hybrid deployment—Oracle Analytics empowers business users, data engineers, and data scientists to access and process relevant data, evaluate predictions, and make quick, accurate decisions.

Oracle Analytics Cloud Features

Oracle Analytics Cloud has many valuable key features. Some of the most useful ones include:

Intelligent search
Smart data discovery
Smart data preparation
Natural language
Auto suggest
Visualization
Dashboarding
Global transformation policies
Smart collaboration
Integrated data science
Enterprise architecture and security
Platform extensibility
Smart data connectors

Oracle Analytics Cloud Benefits

There are many benefits to implementing Oracle Analytics Cloud. Some of the biggest advantages the solution offers include:

Flexibility: Oracle Analytics Cloud gives you the flexibility to grow and change as your business does. At the same time, it puts you in complete control of your analytics environment by allowing you to analyze data and accommodate changing demand easily.

Scalable: Oracle Analytics Cloud is a single, centralized solution that provides everything you need in a scalable environment to support varied user requirements for your organization right now and in the future as well.

Comprehensive analytics: With Oracle Analytics Cloud, existing services are combined with new ones to deliver comprehensive analytics in the cloud. It provides everything you need for analytic agility, from fast, fluid self-service discovery to data loading and blending, inline data prep, data enrichment, automatic visualizations, data storytelling, and more.

Cost-effectiveness: The solution is cost-effective and reduces your total cost of ownership (TCO).
Innovation: Use the latest data analytics technologies, such as AI, machine learning, and natural language processing. Oracle Analytics has been recognized by industry experts for its innovations and robust architecture.

Reviews from Real Users

Below are some reviews and helpful feedback written by PeerSpot users currently using the Oracle Analytics Cloud solution.

Fabricio Q., Data Analytics Manager, says, “The main functionality is great and everything is pretty standard and easy to use. It's great for consolidation and creating one source of truth. The initial setup is pretty straightforward.”

PeerSpot user, Eric B., Independent Consultant - Oracle BI Applications at Desjardins, mentions “It's really an enterprise solution. It has standard dashboarding functionality. It also has reporting capabilities for producing pixel-perfect reports, bursting large volumes of a document if you need to. It has interactive data discovery functionality, which you would use to explore your data, bring your own data, and merge it with maybe the data from an enterprise data warehouse to get new insights from the pre-existing data. It has machine learning embedded in the solution.”

Gaurav S., Vice President Credit Risk Management at a financial services firm, explains, “From a financial or bank perspective, this product is secure enough. The dashboards, analytics, visualizations, and different reports are valuable for business analytics. The AI/ML enablement is useful, as many reporting tools do not offer machine learning models as of now, without writing customized code.”

Another reviewer, Trinh P., Delivery Manager at Sift Ag, comments, "The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."

Oracle

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!

Sejong Hospital

Buyer's Guide

Domo vs. Oracle Analytics Cloud

September 2025

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