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Oracle Analytics Cloud vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
13th
Ranking in Data Visualization
10th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
28
Ranking in other categories
No ranking in other categories
Tableau Enterprise
Ranking in BI (Business Intelligence) Tools
2nd
Ranking in Data Visualization
1st
Average Rating
8.4
Reviews Sentiment
6.1
Number of Reviews
309
Ranking in other categories
Reporting (2nd), Embedded BI (1st)
 

Mindshare comparison

As of March 2026, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 1.2%, down from 2.3% compared to the previous year. The mindshare of Tableau Enterprise is 6.7%, down from 18.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Tableau Enterprise6.7%
Oracle Analytics Cloud1.2%
Other92.1%
BI (Business Intelligence) Tools
 

Featured Reviews

DavidMalizia - PeerSpot reviewer
Head Of Data And Ai at a tech services company with 11-50 employees
Data projects have grown rapidly and support complex analytics and quick dashboard delivery
Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure over another, which is a straightforward question you might ask, it appears simple to do, but the result is not what you expect. I would make it more user-friendly in terms of creating new measures. The measure creation feature could be improved. In terms of functionality, there are not many functions that are completely missing. There is one aspect that if you compare it with Power BI from Microsoft, which works completely in memory and therefore puts everything in memory to allow many calculations on the fly on what is in memory, that is missing, but it is architecturally different and would not be possible to ask for something like that. Some time features and time series analysis functions could be improved. Calculating a year ago and previous period functions could definitely work with some improvement.
Uzair Faruqi - PeerSpot reviewer
Head Of Data Science at Mjunction Services
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product is easily customized."
"Mobility is the most valuable feature for us. All employees can access it from anywhere. It is a big advantage for us."
"The scalability is acknowledged as pretty good, although my evaluation is limited because I used the tool for a short period."
"It's great for consolidation and creating one source of truth."
"The technical support services are good."
"Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks."
"I've discovered that the new layout of this product makes Docker sharing, machine learning support, and data backups more efficient. Unlike the older method of linking physical, pre-logical, and presentation layers separately, the new interface simplifies this process. Additionally, the integration of databases and machine learning is seamless, with the new visualization approach being particularly beautiful and highly beneficial."
"I have found that the scalability quality of Oracle Analytics Cloud works extremely well."
"Tableau is good for routine dashboards, and it has integration with Slack, through which it can send you daily updates."
"Tableau gave us better visuals with more settings that help us find a better solution in the analysis world."
"Tableau is great if the targeted users want highly polished visualizations of the data and from an exploration use case, the question(s) for the data are unknown."
"I love the customization skills that Tableau has, it is not restricted to what is built-in already."
"This solution has transformed us from an Excel reporting environment to one of visual exploration."
"The product has the best features for analytical views and filters."
"Tableau’s beauty and speed to insight is unmatched."
"Tableau seems to have easier user acceptance than QlikView because of the simpler charts and big data integration, increasing the possibility of helping an organization transform from reactive analysis to predictive analysis."
 

Cons

"The scalability has room for improvement."
"The product should improve its user interface. It should be welcoming and modern. Developers should also find it easier to build data models. Oracle Analytics Cloud needs to have better visualizations and more options in the marketplace."
"When we have, for example, a table with low performance, we have several issues with drawing some graphics in the Oracle cloud."
"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The interfaces could be improved and some in-memory operations could be built in."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"The price of the solution could be lower."
"This solution could be more adaptable in its application."
"When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers."
"Tableau is an end-to-end analytics platform, and it is doing a pretty good job in terms of connecting to the data and analyzing it. It can, however, do better in terms of data management and the ETL features, which are not on the advanced analytics or machine learning side. Tableau Prep is where users would want to see more advancements. They can improve Tableau Prep, which is an analytic platform tool for data cleansing. People who work with data spend most of their time curating the data. Cleaning up the data and getting it ready for analysis is what takes the most time. If Tableau can invest more time in improving the Tableau Prep platform, it would be great. Previously, Tableau didn't have the functionality for writing to a database. So, you couldn't really alter the database tables and write to your database, but they fixed that in one of the very recent releases. However, it isn't really advanced and should be improved."
"I’d like to see a better ETL preparation engine."
"There is still room to improve visualization when more than two dimensions are synchronized."
"Navigating through activities like cleansing, reshaping, and wrangling extensive or complicated datasets could prove challenging within the Tableau environment."
"We need a Tableau connector to connect to other BI tools like SAP BusinessObjects."
"The solution could use more features in data analytics."
"The user story model is the most deceptive part of Tableau. It is a big marketing option, however, the reality is that it is not enough."
 

Pricing and Cost Advice

"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"A highly cost-effective solution"
"It is an expensive platform."
"The tool's pricing is not unreasonable or non-competitive."
"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."
"We pay on a monthly basis and it is $10 per user each month."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"I would rate it a five out of five in terms of the value received for the price charge."
"It is reasonable and cheap as compared to other major tools. It has a good price, and people go for it because of its pricing."
"Tableau is an expensive solution."
"The pricing is $70 per month. You have to pay about $800 or something in that ballpark annually for one license."
"The cost is high."
"Its price is reasonable. Everything is included in the license."
"Be careful with the Tableau Viewer's licenses, and stay with the right number of users."
"It's an annual fee with everything included but it's quite expensive."
"I rate the product price in the Indian region a seven to eight on a scale of one to ten, where one is a low price, and ten is a high price."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Government
12%
Financial Services Firm
9%
Manufacturing Company
8%
Computer Software Company
6%
Financial Services Firm
13%
Computer Software Company
9%
Manufacturing Company
9%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise7
Large Enterprise11
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise67
Large Enterprise184
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
Pricing for Oracle Analytics Cloud works with how much you want it to cost. We have clients who have bought large amounts of Oracle and the price per product has gone down massively because they bo...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Sejong Hospital
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Oracle Analytics Cloud vs. Tableau Enterprise and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.