

CISION Visible and Sprinklr are competing products in the social media management sphere. Sprinklr has the upper hand due to its robust features.
Features: CISION Visible focuses on media monitoring and analytics and offers strong integration with traditional media channels. Sprinklr provides advanced analytics, AI-driven insights, and customizable dashboards, offering more comprehensive solutions for social channels.
Ease of Deployment and Customer Service: CISION Visible offers straightforward deployment with reliable customer service. Sprinklr has a more complex deployment but provides extensive support and training resources suitable for maximizing platform capabilities.
Pricing and ROI: CISION Visible has competitive setup costs, appealing to budget-conscious organizations. Sprinklr, at a higher initial cost, delivers substantial ROI through its comprehensive features and data insights, making it the preferred option for long-term returns.
| Product | Market Share (%) |
|---|---|
| Sprinklr | 8.4% |
| CISION Visible | 2.3% |
| Other | 89.3% |

| Company Size | Count |
|---|---|
| Small Business | 1 |
| Midsize Enterprise | 5 |
| Large Enterprise | 6 |
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
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