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BMC Helix ITSM vs JIRA Service Management vs Zendesk comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.4
BMC Helix ITSM offers technical reliability, financial benefits, and user satisfaction, though ROI clarity and cost savings proof vary.
Sentiment score
6.6
JIRA Service Management streamlines workflows, cuts costs, enhances productivity, and benefits virtual teams with its cloud-based platform.
Sentiment score
6.0
Zendesk provides significant ROI with cost savings, productivity boosts, and improved efficiency through better ticket management and supportive sales team.
I can tell you that we probably saved at least three employees full-time with the ticket management and the automation and the macros and the user follow-up being built in.
Consultant and Startup Founder at AimHi Enterprises
Time saved is definitely a benefit because it puts all of our tickets in one spot.
Technical Solutions Lead at a computer software company with 51-200 employees
I feel that Zendesk helped us set up our platform for providing support way faster than other platforms due to its easy configuration.
Junior system analyst at Wevt clous
 

Customer Service

Sentiment score
6.1
BMC Helix ITSM's customer service is skilled but inconsistent, needing improved communication, responsiveness, and accent comprehension.
Sentiment score
6.1
Atlassian's customer service is efficient but faces challenges with time zones and technical support accessibility, relying on local partners.
Sentiment score
6.2
Zendesk support is praised for responsiveness and availability but criticized for slow responses and lack of personal interaction.
There are issues with misrouting and a preference for email rather than direct communication via phone calls.
Senior Application Developer BMC at Balfour Beatty
There appears to be a lack of connection between the bot and the agents, making it feel scripted rather than helpful.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
The technical support provided by Zendesk has been very satisfactory.
CEO at Etcetera Networks
Their support team from Zendesk is excellent, similar to what you have in Freshdesk.
Customer Success Manager at Mimshackworks Endeavors
 

Scalability Issues

Sentiment score
7.0
BMC Helix ITSM is scalable for enterprises, despite challenges, offering flexibility and positive feedback on handling large user bases.
Sentiment score
7.3
JIRA Service Management is scalable, flexible, and integrates well, supporting various organizations with excellent scalability ratings and licensing options.
Sentiment score
7.2
Zendesk is adaptable and scalable for diverse organizations, handling growth well but posing challenges in cost and customization.
The product's scalability is adequate for us, yet its complex customization sometimes restricts extensive adaptability.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
It supports introducing new features or levels efficiently across our global locations, helping everyone stay informed.
R&D Engineering - Program Manager at a energy/utilities company with 501-1,000 employees
We have not hit a peak or a turn yet that Zendesk has not been able to go with us or been able to grow with us in the process, change or pivot that the company is making.
Project Manager III at City of Union City Government
Zendesk can scale from very small companies to very large ones.
CEO at Etcetera Networks
Zendesk's scalability is excellent.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
 

Stability Issues

Sentiment score
7.2
BMC Helix ITSM is praised for stability, performs well with proper implementation, and has minor application-specific concerns.
Sentiment score
7.8
JIRA Service Management is highly stable and reliable, frequently updated, with most users rating its stability between 8-9/10.
Sentiment score
7.8
Zendesk is reliable and stable, with minor issues and rare outages, communicated promptly via Twitter, ideal for small businesses.
I find BMC Helix ITSM stable, and that is why we have been with the product for the past 15 years.
Associate Director at a media company with 10,001+ employees
Over the past five years, we have experienced no major issues or downtime during upgrades.
Senior Application Developer BMC at Balfour Beatty
There should be more governance for permissions and more options for customized access without frequently involving the admin.
R&D Engineering - Program Manager at a energy/utilities company with 501-1,000 employees
They are always informing us with a status update and an ETA, and the turnaround time is usually within the same day with no extended downtime that would cause a detriment to our company.
Project Manager III at City of Union City Government
Zendesk is quite stable; we experience major outages only once or twice a year, making it very reliable.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
The stability has been quite reliable.
CEO at Etcetera Networks
 

Room For Improvement

BMC Helix ITSM needs usability, performance, integration improvements, and better support to enhance user experience and affordability.
JIRA Service Management struggles with integration, customization, interface usability, and lacks key features like advanced dashboards and asset management.
Zendesk users seek enhancements like efficient ticket merging, advanced reporting, better integrations, improved usability, and AI features.
BMC Helix ITSM is difficult for us to customize, and most customizations require vendor support, which leads to extra costs.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
We lack access to a sandbox for in-house development, which was very helpful for hands-on work with new features.
Senior Application Developer BMC at Balfour Beatty
JIRA's user interface needs training to understand and utilize.
R&D Engineering - Program Manager at a energy/utilities company with 501-1,000 employees
It remains one of the main barriers to using JIRA Service Management across our entire company.
GB, Development Practice - Technical Director at EJADA
We need to consider which AI tool would be most suitable for our project.
Database Administrator at a retailer with 10,001+ employees
Zendesk could actually support HTML on the tickets so we could format our text better than the current options such as size, bold, italic, or underscored, because the text processing is too simple.
Junior system analyst at Wevt clous
Zendesk is missing an AI aspect that could help provide quick answers based on the knowledge housed within the platform.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
Zendesk is amazing, and because they are always working on a new upgrade or a new integration, they are very forward-thinking from an engineering perspective.
Project Manager III at City of Union City Government
 

Setup Cost

BMC Helix ITSM is costly but offers reliability and features that large enterprises find justifiable, with careful license management.
JIRA Service Management's pricing is competitive but can be costly with more users and add-ons, varying by market.
Zendesk's pricing is high but flexible, justified by its value in saving time and enhancing customer experience.
The pricing of BMC Helix ITSM and its implementation costs are quite high, including subscription and maintenance costs per year.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
We used Jira's free version for some time.
Sr Test Lead at Emerson
It is not the cheapest solution nor the most expensive, but it provides value for money.
CEO at Etcetera Networks
The experience with pricing, setup cost, and licensing for Zendesk was quite expensive.
Consultant and Startup Founder at AimHi Enterprises
 

Valuable Features

BMC Helix ITSM enhances service delivery and efficiency with flexible workflows, customizable dashboards, and strong integration support.
JIRA Service Management offers customizable dashboards, integration capabilities, and flexibility, enhancing project management and collaboration for varied needs.
Zendesk enhances productivity with customizable ticket management, CRM integrations, automation, and multi-channel support for improved customer satisfaction.
Resolution time has decreased significantly since implementing the self-service portal.
Senior Application Developer BMC at Balfour Beatty
These features are crucial as we complete the implementation and maintain data accuracy in the CMDB.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
JIRA itself is valuable for managing tickets, user stories, and pipeline.
GB, Development Practice - Technical Director at EJADA
For every task we are working on, the project manager can see the status once we update the stories mentioned.
Senior Software Engineer at Annalect
It is beneficial if someone is on vacation since others can follow up on the tickets.
IT Specialist at Allianz
It allows us to handle more support cases with fewer people due to its advanced artificial intelligence capabilities.
CEO at Etcetera Networks
Zendesk is way cheaper than other ITSM platforms such as ServiceNow, providing a good platform at a lower price so we could offer good support with a low budget for the license.
Junior system analyst at Wevt clous
Being able to put response counters on certain tickets and have certain ones that are high priority and have a tighter SLA than lower priority items, being able to categorize them as a question versus an urgent request, and being able to bucket them as feature requests or product enhancements.
Consultant and Startup Founder at AimHi Enterprises
 

Mindshare comparison

As of April 2026, in the IT Service Management (ITSM) category, the mindshare of BMC Helix ITSM is 5.7%, down from 11.7% compared to the previous year. The mindshare of JIRA Service Management is 7.3%, down from 10.7% compared to the previous year. The mindshare of Zendesk is 4.8%, up from 3.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Service Management (ITSM) Mindshare Distribution
ProductMindshare (%)
JIRA Service Management7.3%
Zendesk4.8%
BMC Helix ITSM5.7%
Other82.2%
IT Service Management (ITSM)
 

Featured Reviews

KN
Senior Application Developer BMC at Balfour Beatty
Self-service portal significantly reduces resolution time and transforms service process with advanced features
We initially had a lot of tickets generated via the service desk through calls and emails. Now, we have almost moved out of email creations by introducing the DWP features on the Studio pages, with about 90% of the tickets coming in via our self-service portal. Recent upgrades offer different types of views for particular business lines, which was missing earlier. The new landing pages have allowed us to add banners, images, and internal videos, encouraging most customers to use these DWP self-service features. Resolution time has decreased significantly since implementing the self-service portal. Additionally, the availability of knowledge articles, chatbots, and the new Helix GPT feature has improved service processes.
Sohaib Ahmad - PeerSpot reviewer
Vice President Service Delivery at quixel
Comprehensive workflows and data views have supported complex teams but still need cost improvements
JIRA Service Management is costly. The pricing structure needs improvement. When I add some plugins, I have to pay the cost for every user whether they are using it or not. For smaller companies, the detailed workflow editing and the kind of details that JIRA Service Management provides would be complex. For startups and smaller companies, JIRA Service Management would be complex. The cloud offering is easier because I don't have to manage the infrastructure. There are two templates of the project: company-managed and team-managed. Team-managed is a newer feature, which is good for startup-kind companies where they don't need control over data from multiple projects displaying in one dashboard. For startups, JIRA Service Management is somewhat complex with its schemes and everything. Capacity management should be improved in terms of additional features in the next release of JIRA Service Management.
AmandaSanchez - PeerSpot reviewer
Consultant and Startup Founder at AimHi Enterprises
Macros and automation have streamlined workflows and reduced manual effort across support teams
The ability to communicate on the Zendesk ticket through the actual user software, so TOPs, would have been helpful. Somehow seeing a user's ticket history within our app would have been beneficial. That is the only thing that I do not think existed at the time that might have been helpful. Some people struggled with Zendesk, but it was always easy enough to show them how to use it and what they were missing. The only times we really had people report concerns about it was when they did not understand that it could do that or how to use it in that way.
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
10%
Computer Software Company
8%
Government
6%
Financial Services Firm
9%
Manufacturing Company
9%
Computer Software Company
8%
Educational Organization
7%
Construction Company
8%
Manufacturing Company
8%
Performing Arts
7%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise14
Large Enterprise55
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise24
Large Enterprise33
By reviewers
Company SizeCount
Small Business36
Midsize Enterprise21
Large Enterprise11
 

Questions from the Community

What do you like most about BMC Helix ITSM?
If we consider major players like Ford or BMW, their core focus is manufacturing products like cars. To ensure smooth...
What needs improvement with BMC Helix ITSM?
Although BMC Helix ITSM is a strong enterprise platform, there are areas where it could be improved. One key area is ...
What is your primary use case for BMC Helix ITSM?
My main use case for BMC Helix ITSM is validating and automating core ITSM workflows, such as incident, change, and s...
What needs improvement with JIRA Service Management?
JIRA Service Management is costly. The pricing structure needs improvement. When I add some plugins, I have to pay th...
What do you like most about Zendesk Support?
I found the user experience with vendors on Zendesk to be straightforward, especially when it comes to understanding ...
What is your experience regarding pricing and costs for Zendesk Support?
From what I recall, the experience with pricing, setup cost, and licensing for Zendesk was quite expensive and that i...
What needs improvement with Zendesk Support?
I wish there was a more easily dynamic tool. Currently, it is quite difficult because not all the tools are labeled. ...
 

Also Known As

Remedy ITSM, Remedy, Helix Remedy, BMC Helix IT Service Management
JIRA Service Desk, Atlassian Jira Service Management
Zendesk Support, Zendesk Guide, Zendesk Sell
 

Overview

 

Sample Customers

Brookfield, HealthSouth Corporation, Lockheed Martin Aeronautics, Mercator, SAP, Stanford University
mgm technology partners, Telestream, Build.com, Zend Technologies, OfficeDrop, PGS Software, American Diabetes Association, NEPTUNE Canada
Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber
Find out what your peers are saying about ServiceNow, Atlassian, ManageEngine and others in IT Service Management (ITSM). Updated: March 2026.
885,376 professionals have used our research since 2012.