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Atera vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Atera
Ranking in Network Monitoring Software
35th
Ranking in IT Infrastructure Monitoring
37th
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
15
Ranking in other categories
Help Desk Software (13th), IT Service Management (ITSM) (12th), Remote Monitoring and Management (RMM) (5th), Patch Management (11th), AIOps (17th), Agentic Automation (7th)
WhatsUp Gold
Ranking in Network Monitoring Software
31st
Ranking in IT Infrastructure Monitoring
31st
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Application Performance Monitoring (APM) and Observability (29th), Server Monitoring (16th), Configuration Management (19th), Log Management (32nd), Cloud Monitoring Software (23rd), Network Traffic Analysis (NTA) (11th)
 

Mindshare comparison

As of December 2025, in the Network Monitoring Software category, the mindshare of Atera is 0.2%, down from 0.4% compared to the previous year. The mindshare of WhatsUp Gold is 1.2%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Network Monitoring Software Market Share Distribution
ProductMarket Share (%)
WhatsUp Gold1.2%
Atera0.2%
Other98.6%
Network Monitoring Software
 

Featured Reviews

AV
Owner at Sytex Ltd.
Quick setup and efficient automation boost IT consulting services
It would be beneficial if Atera implemented telephone support for general questions. When onboarding new clients and creating their portal, it would be helpful if presidents or company owners could see the current configuration progress step-by-step, rather than relying solely on email and ticket systems. The task system for technicians could be improved by adding recurring task capabilities. This would allow technicians to have checkmarks and task lists they can mark off as completed. While scalability meets growing needs, there haven't been many additions in the last two years. They are adding new features gradually, but there is always room for improvement.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Measuring the integration is very helpful when using Atera Assist Test. It takes the solution to the next level by automating activities. It doesn't just provide the solution but also allows running scripts to fix issues before a technician has to work on them."
"It is reliable, and when it is working, it works without issues."
"Atera saves money. A trip to the customer costs between $20 to $30. Then, you need to charge the customer $20 to $30 for the travel. However, if you are doing this work remotely, then you are not driving. This makes the process easier and saves money for you and the customer. For example, if it is just one machine, then the savings comes out to $50 to $60. If we are talking about a huge client, who has hundreds of machines and is changing their infrastructure, that is a lot of money."
"There are a lot fewer hardware replacements. Once people migrated from old style hard disks over to SSDs, you have things like hard disks filling up faster. So, I run a script to clear out all the waste, e.g., all the temporary files and downloads. A lot of our business runs through a custom web application that we built. This involves people downloading a lot of PDFs and Excel files, and not just having them sitting in folders. With Atera, I can just go through and clean the temporary files out."
"All of the features of Atera are valuable because they allow the customers to achieve their goals. It is easy to use, has good collaboration, and has zero maintenance."
"Atera has saved our organization money. We look at Atera as an extra employee that we only pay about $300 a month. This is incredible savings over having to hire somebody to do all the tasks that Atera performs for us."
"Pricing is definitely my favorite part of it. It is also extremely easy to use."
"Atera's automation capabilities are excellent because we can create new users and customers, and when a company wants to integrate us as IT consultants to their network, it can be very simple, such as installing to Active Directory or Azure."
"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."
"The most valuable features are network bandwidth monitoring and monitoring device health."
"WhatsUp Gold is very easy to deploy."
"Auto scanning is most valuable. It looks for rogue devices on your network."
"The interface in the last few years it has been a lot greater, they are much more user-friendly. I like the interface."
"The threshold alerting is the most valuable feature."
"The user interface is good enough."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
 

Cons

"I would like to see more mobile device management. iPad is a big one. I know they've been working on some of that. For me, it would be amazing if I could do tablet devices and even expand it to POS systems or the like. I know that a lot goes into that but I've seen it is an area they're looking at."
"The mobility of Atera is also a feature which needs to be addressed so that it can be used on iPads, iPhones and things of this nature. I would also like to see an agent included on these devices so that I can monitor, maintain and manage them."
"Customization could be improved."
"They are working on an update, and I would like to see more stuff outside of just computers and servers. Increasingly, we need to be able to monitor and manage network devices. Atera is improving on that already, which is one place that it is currently lacking."
"There is definitely room for improvement with its automation capabilities."
"Having more freedom to perform identity access management would be great."
"The billing module has a standard layout which is too limited for my needs."
"I also use Apple Zoho, which does not require you to download anything. You can get help from Zoho. Atera, on the other hand, requires you to download an applet."
"The interface needs some work."
"I think there are a few bugs now. Although they give some resolution for this, we cannot share the network remotely because of our company policy."
"Importing the maps and being able to customize them could be easier."
"Improvements are needed in integration, especially for WhatsApp call and messages."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"I would like to see them do an enhancement to the application monitoring. A lot of other products do better application monitoring so they should do some improvements to the application monitoring."
"Integrations with other devices. I want to have a product that has full integration with my active directory so I can track user activity. I want to track my complete user activity, so I'm looking for a product to implement in the near future, which will have full integration with my network and active directory users. It became very difficult to track user activity."
"The technical support does not bother to respond."
 

Pricing and Cost Advice

"Pricing is my favorite part of it. It was per user, not per client."
"Our company is a startup. The initial reason I looked into Atera was the fact that you pay by the technician, not per-device. That means you are able to jump right in with a service without having a large overhead."
"We pay per user. I am the only user. It is $150 per user. If I need to add one, it is not as costly as expanding with other providers."
"The price is reasonable for what we require."
"In terms of cost, it's not very expensive. I’d rate it around three or four out of ten, considering its value for money."
"The solution cost approximately $200 Canadian per month."
"Atera's pricing stays fixed and predictable, enabling us to add more customers and unlimited monitored devices. We still have a number of clients who fit a break/fix IT model. This is something where clients are complaining more about having to pay extra month-by-month for technology services. With Atera's model, we don't have to be going out and asking for more from clients each month. Right now, with where we are at in terms of scale, this is very important to us."
"It comes with unlimited devices, so the fixed price cost is taken out of my budget. So, I'm all good."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"Pricing is reasonable compared to other products."
"This is a well priced solution."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"The pricing can be on the expensive side when considering competing products."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The price of WhatsUp Gold is good."
"There is a license needed to use WhatsUp Gold."
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Top Industries

By visitors reading reviews
Educational Organization
12%
Performing Arts
8%
Computer Software Company
7%
Comms Service Provider
7%
Financial Services Firm
12%
Manufacturing Company
12%
Government
11%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business14
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for Atera?
The prices have increased over time. After expressing concerns about pricing to account managers, they offered a 30% discount option for annual commitments. The main benefit we see with this produc...
What needs improvement with Atera?
It would be beneficial if Atera implemented telephone support for general questions. When onboarding new clients and creating their portal, it would be helpful if presidents or company owners could...
What is your primary use case for Atera?
We use it for maintenance support, patch management, the ticket system, ticketing, and automation in general. Atera enables us to take control quickly with different options. We can perform registr...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

MSPs, IT consultants, and IT departments worldwide trust and use Atera. 
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Atera vs. WhatsUp Gold and other solutions. Updated: December 2025.
879,259 professionals have used our research since 2012.