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Alteryx vs Microsoft Power BI vs Qlik Sense comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.7
Organizations achieve swift ROI with Alteryx by automating tasks, boosting productivity, and reducing costs despite high licensing fees.
Sentiment score
6.5
Microsoft Power BI delivers high ROI with cost-effective deployment, enhancing reporting, analytics, and decision-making for businesses.
Sentiment score
6.2
Qlik Sense delivers high ROI through faster decision-making, cost savings, and enhanced insights, boosting operations and revenue growth.
Tasks that earlier took hours in Excel or SQL are now completed in minutes.
Senior Rpa Consultant at Accely Consulting
Alteryx helps familiarize managers with artificial intelligence-driven possibilities.
Chief Information Officer at granistr
In a world surrounded by data, tools that allow navigation of large data volumes ensure decisions are data-driven.
Corporate HR Financial Controller at STMicroelectronics Holding
Because of integration with Microsoft Power BI, its interactive dashboards, and how easily it integrates with other SQL data sources, business decisions from business users have become much faster.
Data engineer at a tech vendor with 10,001+ employees
Power BI is easy to deploy within an hour, providing robust security against data leaks.
Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
Director Software Engineer at a computer software company with 10,001+ employees
 

Customer Service

Sentiment score
7.2
Alteryx users value community support for quick issue resolution but criticize direct assistance for slow, costly response times.
Sentiment score
6.6
Microsoft Power BI support is positive, with responsive customer service, though technical support response times and expertise vary.
Sentiment score
5.4
Qlik Sense's customer service is praised for technical support, though response times vary, with community forums and partners being essential.
I contacted customer support once or twice, and they were quick to respond.
Experience Technocrat driving IT initiatives at WISDOMBOWL
The customer service was not good because we weren't premium support users.
Senior Capacity Planner at a financial services firm with 10,001+ employees
Customer support is good since I've had no issues and can easily contact representatives who respond promptly.
Chief Information Officer at granistr
The significant drawback I notice is that Microsoft's size makes it hard to get specific change requests addressed unless they involve a bug.
Corporate HR Financial Controller at STMicroelectronics Holding
We have a partnership with Microsoft, involving multiple weekly calls with dedicated personnel to ensure our satisfaction.
Executive Director, Decision Support at Community Health Network
The support is good because there is also a community available.
Business Development Director at a tech consulting company with 201-500 employees
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Director Software Engineer at a computer software company with 10,001+ employees
Technical support requires improvement.
Associate Director at a tech services company with 51-200 employees
In Turkey, the consultant firms are very professional, and they support you.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
 

Scalability Issues

Sentiment score
7.3
Alteryx is scalable, easy to deploy, widely used despite high licensing costs, and effective with proper infrastructure.
Sentiment score
6.9
Microsoft Power BI effectively scales for most users, though large datasets and high-capacity licenses pose challenges and costs.
Sentiment score
7.7
Qlik Sense is praised for scalability, efficiently handling large data sets and users, but requires careful licensing and server management.
Alteryx is scalable for most enterprise analytics and data preparation workloads.
Senior Rpa Consultant at Accely Consulting
Alteryx is scalable, and I would give it eight out of ten.
Experience Technocrat driving IT initiatives at WISDOMBOWL
You expect only a small percentage of users concurrently, but beyond a thousand concurrent users, it becomes difficult to manage.
Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd
With increasing AI capabilities, architectural developments within Microsoft, and tools like Fabric, I expect Power BI to scale accordingly.
Executive Director, Decision Support at Community Health Network
As more data is processed, performance issues may arise.
Product Owner at ABN AMRO Bank N.V.
It performs well in terms of performance and load compared to others.
Associate Director at a tech services company with 51-200 employees
Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.
Solution Architect at Predoole Analytics
It is easily scalable with Microsoft, with other services Azure and other tools they provide.
student at a educational organization with 1,001-5,000 employees
 

Stability Issues

Sentiment score
7.9
Alteryx is praised for stability and performance, though occasional minor bugs and server inconsistencies are noted.
Sentiment score
7.4
Users find Microsoft Power BI stable and reliable but face performance issues with large datasets and real-time data limitations.
Sentiment score
7.6
Qlik Sense is highly stable, with users praising its reliability, effective support, smooth upgrades, and robust functionality.
I didn't need to reach out to Alteryx for support because available documents usually provide enough information to resolve issues.
Software Engineer at a computer software company with 10,001+ employees
I have not encountered any lagging, crashing, or instability in the system during these three months of usage.
Legal Coordinator at a transportation company with 10,001+ employees
I have not noticed anything with the product itself, but with some of the connectors they have provided, there are some issues.
Development Lead at a energy/utilities company with 10,001+ employees
In terms of stability, there's no data loss or leakage, and precautions are well-managed by Microsoft.
Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd
We typically do not have problems with end-user tools like Excel and Power BI.
Executive Director, Decision Support at Community Health Network
It is very stable for small data, but with big data, there are performance challenges.
Business Development Director at a tech consulting company with 201-500 employees
The stability is very good.
Associate Director at a tech services company with 51-200 employees
 

Room For Improvement

Alteryx users seek improved visualization, cloud integration, pricing flexibility, and better performance, facing challenges with complexity and affordability.
Microsoft Power BI needs performance improvements, better mobile accessibility, non-Microsoft database support, and simplified interface for non-technical users.
Qlik Sense users seek better customization, real-time features, data handling, visualization, ease of use, cost efficiency, and improved support.
The tool could include more native connectors, such as for global ERPs, instead of requiring additional fees for these connections.
Legal Coordinator at a transportation company with 10,001+ employees
The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system.
Senior Capacity Planner at a financial services firm with 10,001+ employees
The additional features that Alteryx needs to work on to make it more competitive include better collaboration and easier integration through API.
Senior Consultant at a consultancy with 201-500 employees
This makes Power BI difficult to manage as loading times can reach one or two minutes, which is problematic today.
Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd
Access was more logical in how it distinguished between data and its formatting.
Corporate HR Financial Controller at STMicroelectronics Holding
Microsoft updates Power BI monthly based on user community feedback.
Executive Director, Decision Support at Community Health Network
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
Director Software Engineer at a computer software company with 10,001+ employees
There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.
Solution Architect at Predoole Analytics
 

Setup Cost

Alteryx's high pricing suits medium to large enterprises, offering comprehensive features and potential ROI in large-scale implementations.
Microsoft Power BI offers competitive pricing, with discounts available and appreciated features, despite higher Premium costs.
Qlik Sense offers flexible, albeit pricier, licensing options praised for easy setup and quick ROI, but requires careful cost analysis.
The price is very high, with licensing typically starting around five thousand dollars plus user per year.
Senior Rpa Consultant at Accely Consulting
Alteryx is more cost-effective compared to Informatica licenses, offering savings.
Software Engineer at a computer software company with 10,001+ employees
It has a fair price when considering a larger-scale implementation.
Legal Coordinator at a transportation company with 10,001+ employees
I found the setup cost to be expensive
Responsable du département Projets et Applications at CHD Vendée
Power BI isn't very cheap, however, it is economical compared to other solutions available.
Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd
The pricing for Microsoft Power BI is low, which is a good selling point.
Business Development Director at a tech consulting company with 201-500 employees
It is just about how expensive it is to implement.
student at a educational organization with 1,001-5,000 employees
Compared to Power BI, it is definitely costly.
Associate Director at a tech services company with 51-200 employees
Among the BI tools and data analytics tools, Qlik is the most expensive.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
 

Valuable Features

Alteryx excels with its no-code ease, data blending, and analytics, enhancing decision-making for non-technical users.
Microsoft Power BI offers user-friendly interfaces, powerful data visualization, and seamless integration for efficient data analytics solutions.
Qlik Sense provides intuitive dashboard creation, seamless integration, and robust data handling with powerful analytics and flexible development capabilities.
Alteryx not only represents data but also supports decision-making by suggesting the next steps.
Chief Information Officer at granistr
Analysts who do not have any coding experience can still work on the transformation and preparation of data, which is quite useful.
Senior Consultant at a consultancy with 201-500 employees
Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau.
Senior Rpa Consultant at Accely Consulting
In today's data-driven environment, these tools are of substantial value, particularly for large enterprises with numerous processes that require extensive data analysis.
Corporate HR Financial Controller at STMicroelectronics Holding
Within the organization, Microsoft Power BI is used to create dashboards and gain insights into data, enhancing data-driven decision-making.
Product Owner at ABN AMRO Bank N.V.
To reduce the need for highly skilled personnel, we can engage someone who is just familiar and has a basic understanding of Microsoft Power BI, while AI can handle the major tasks through either agent AI or requirement analysis.
Senior Technical Service Engineer Expert at Fujitsu
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
Director Software Engineer at a computer software company with 10,001+ employees
The true power is in the ability to connect with any database, get the data, and work with the data.
Director at a consultancy with 1,001-5,000 employees
It is a single product that I can use as an ETL database, BI, and more.
Associate Director at a tech services company with 51-200 employees
 

Mindshare comparison

Predictive Analytics Mindshare Distribution
ProductMindshare (%)
Alteryx7.0%
SAP Business Data Cloud6.2%
Altair RapidMiner6.0%
Other80.8%
Predictive Analytics
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Microsoft Power BI8.0%
Tableau Enterprise6.0%
Amazon QuickSight3.3%
Other82.7%
BI (Business Intelligence) Tools
Data Visualization Mindshare Distribution
ProductMindshare (%)
Qlik Sense4.9%
Tableau Enterprise9.8%
Domo4.4%
Other80.9%
Data Visualization
 

Featured Reviews

Rajneesh Prajapati - PeerSpot reviewer
Senior Rpa Consultant at Accely Consulting
Time-saving workflows have transformed data preparation and predictive analysis for my team
Some of the best features Alteryx offers are its no and low-code capabilities. It delivers massive time-saving and includes spatial and predictive analysis. Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau. In addition to these features, Alteryx provides built-in spatial tools that can calculate drive time and location-based insights with minimal effort through drag-and-drop spatial tools, low complex coding, faster, and more accurate results. Linear regression predicts sales based on marketing spend, estimates costs based on usage, and identifies trends in historical data. Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making. Using Alteryx, complex tasks such as data cleansing, joining datasets, drive time analysis, and linear regression can be done much faster compared to manual Excel or SQL work. This reduces dependency on manual effort and lowers the risk of human error. Drive time analysis helps my organization make better location-based decisions, such as identifying optimal service areas or improving customer reach.
Hemanthreddy Vakiti - PeerSpot reviewer
Data engineer at a tech vendor with 10,001+ employees
Interactive dashboards have transformed restaurant data into faster daily business decisions
Microsoft Power BI has many features and there is not a lot to improve. However, the licensing can be confusing. When deciding between Pro and Premium, I find it difficult to distinguish what features are offered by Pro and what features are offered by Premium, including the particular differences to choose between both licensing models. Additionally, some features such as DAX, which I mentioned previously, involve DAX calculations and complex data modeling, which are somewhat advanced and not easily understandable. Prior knowledge is required or you need to go through the documentation. If the documentation is made comprehensive so that anyone with no knowledge on DAX can easily use it by going through the documentation, it would be really helpful. Additionally, if the integration with non-Microsoft tools is improved and performance is optimized, then Microsoft Power BI can become a top-ranked visualization tool. The user experience with Microsoft Power BI is quite good. The intuitive user interface makes it easy for both technical and non-technical users to create reports. However, only the advanced features are somewhat complex, and if the documentation is improved, it can be easily accessible.
SW
Solution Architect at Predoole Analytics
Unlocks actionable insights through user-friendly analysis features
The self-service capabilities that Qlik Sense offers are significant. They offer natural language processing, allowing users to ask questions in layman language, and Qlik Sense will create charts and narratives automatically. Users can access any dashboard developed in Qlik Sense from familiar portals such as Okta or other company portals through embedding features. The integration with chatbots, particularly Microsoft Teams, allows users to access dashboards and ask questions directly within Teams. The collaboration feature enables users to share analysis by taking snapshots and tagging team members within the Qlik Sense interface, eliminating the need for lengthy emails or screenshots. The storytelling feature allows users to create presentations directly in Qlik Sense using dashboard analysis, making it easier to answer questions during meetings. The subscription feature enables users to receive charts and sheets via email instead of navigating to the dashboard, facilitating monitoring purposes. Qlik Sense offers alerting capabilities where users can set thresholds for KPIs and receive notifications when these thresholds are reached. The platform also includes AI/ML features for predictive modeling through a no-code component, allowing business users to create and deploy AutoML models without depending on data scientists. The Qlik Answers component, featuring generative AI capability, enables users to get answers from unstructured data including Excel, HTML documents, or Microsoft Word documents by creating a knowledge base. The user-friendly interface operates on a drag-and-drop approach, with Qlik Sense suggesting appropriate charts based on selected dimensions and measures. The associative engine capabilities allow data association between tables, implementing selections across related tables. The platform uses a color-coding system (white, gray, and dark gray) to show related, excluded, and unrelated data selections, providing insights beyond traditional BI tools.
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
20%
Manufacturing Company
9%
Computer Software Company
7%
Retailer
6%
Financial Services Firm
14%
Manufacturing Company
8%
Government
8%
Computer Software Company
6%
Financial Services Firm
20%
Manufacturing Company
9%
Computer Software Company
7%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise15
Large Enterprise54
By reviewers
Company SizeCount
Small Business135
Midsize Enterprise59
Large Enterprise169
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise40
Large Enterprise88
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me direc...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, ...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize info...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are ...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
What is your experience regarding pricing and costs for Qlik Sense?
It is not about performance. It is just about how expensive it is to implement.
What needs improvement with Qlik Sense?
Everything depends on the use case, but I would prefer Power BI because of how mainstream it is. There is not much in...
 

Also Known As

No data available
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
QlikSense, Qlik Analytics Platform
 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Find out what your peers are saying about Alteryx, SAP, Anaplan and others in Predictive Analytics. Updated: April 2026.
891,869 professionals have used our research since 2012.