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Alteryx vs Denodo comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.8
Alteryx users praise its quick ROI, process automation, AI opportunities, and efficiency despite its high cost.
Sentiment score
6.8
Denodo improved efficiency, ROI, decision-making, reduced churn, and increased loyalty, significantly enhancing data processing and systems replacement.
Alteryx helps familiarize managers with artificial intelligence-driven possibilities.
 

Customer Service

Sentiment score
7.3
Alteryx offers responsive customer service and valuable community support, though some users note longer response times and premium service pushes.
Sentiment score
7.2
Denodo's support is praised for responsiveness and expertise but criticized for slow bug fixes and lack of proactive engagement.
I contacted customer support once or twice, and they were quick to respond.
The customer service was not good because we weren't premium support users.
Customer support is good since I've had no issues and can easily contact representatives who respond promptly.
They have a good methodology for learning how to use the tool.
Denodo's customer support team is very competent and responsive.
If we raise a ticket, it can be resolved or addressed within a reasonable time frame, so support is good.
 

Scalability Issues

Sentiment score
7.2
Alteryx is praised for smooth scalability, efficient data management, integration flexibility despite noted high scaling costs by some.
Sentiment score
7.5
Denodo is scalable and integrates widely but may require additional management for performance and cost efficiency.
Alteryx is scalable, and I would give it eight out of ten.
For huge data requests, it cannot scale automatically; admin action is required.
While the solution scales well on a single machine, I have doubts about its scalability when deployed as part of a Java component cluster.
Its complexity in configuring and the requirement to install different connectors for different sources affects its scalability.
 

Stability Issues

Sentiment score
7.8
Alteryx is praised for stability and speed with minor issues, excelling in data processing over competitors but needing cloud improvements.
Sentiment score
6.9
Denodo offers robust stability with minor bugs; high reliability improves in the latest version despite complex scenario challenges.
I didn't need to reach out to Alteryx for support because available documents usually provide enough information to resolve issues.
I have not encountered any lagging, crashing, or instability in the system during these three months of usage.
I would rate it nine out of ten because it is very reliable, always performing as expected.
If JVM does not function properly, it may cause Denodo to fail to connect to different sources.
 

Room For Improvement

Alteryx needs enhancements in visualization, cloud integration, pricing, scalability, and support for machine learning and database connectivity.
The system needs comprehensive improvements in functionality, integration, support, UI, scalability, security, documentation, and external tool compatibility.
The tool could include more native connectors, such as for global ERPs, instead of requiring additional fees for these connections.
The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system.
The additional features that Alteryx needs to work on to make it more competitive include better collaboration and easier integration through API.
Ensuring data caching is up to date is critical.
Denodo needs better communication on how the product can be deployed for specific solutions.
The system has dependencies on other environments, like JVM, which can affect its performance.
 

Setup Cost

Alteryx's high pricing, ranging from $5,000 to $80,000 annually, offers discounts for multi-year subscriptions and justifiable ROI for larger firms.
Denodo pricing is costly, designed for large enterprises, with complex licensing and costs varying by customer needs.
Alteryx is more cost-effective compared to Informatica licenses, offering savings.
It has a fair price when considering a larger-scale implementation.
Alteryx is expensive.
Denodo is considered pricey, limiting its use to large enterprises or government organizations that can afford its comprehensive setup.
Denodo's pricing is not affordable for small companies and is more suitable for medium to large enterprises.
 

Valuable Features

Alteryx provides user-friendly drag-and-drop analytics, supporting complex data tasks with strong integration and advanced features for diverse industries.
Denodo is praised for data virtualization, efficiently integrating and managing diverse sources with strong security, introspection, and visualization.
Alteryx not only represents data but also supports decision-making by suggesting the next steps.
Analysts who do not have any coding experience can still work on the transformation and preparation of data, which is quite useful.
Alteryx is user-friendly and allows easy creation of workflows compared to Informatica PowerCenter.
Denodo's ability to connect to multiple data sources and perform extract-transform-load (ETL) operations on the fly is noteworthy.
The most valuable feature of Denodo is its uniformity of self-site data access types, which allows it to connect to almost any storage technology and feed it transparently.
Denodo supports SQL base, so if you want to join two tables or two views, you can use SQL, which is an advantage as most developers or business people know SQL.
 

Categories and Ranking

Alteryx
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
83
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (5th), Data Preparation Tools (1st)
Denodo
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
37
Ranking in other categories
Data Integration (9th), Data Virtualization (1st), Cloud Data Integration (5th)
 

Mindshare comparison

Alteryx and Denodo aren’t in the same category and serve different purposes. Alteryx is designed for Predictive Analytics and holds a mindshare of 14.0%, down 25.1% compared to last year.
Denodo, on the other hand, focuses on Data Virtualization, holds 26.5% mindshare, down 39.9% since last year.
Predictive Analytics Market Share Distribution
ProductMarket Share (%)
Alteryx14.0%
Anaplan13.8%
SAP Analytics Cloud12.7%
Other59.5%
Predictive Analytics
Data Virtualization Market Share Distribution
ProductMarket Share (%)
Denodo26.5%
TIBCO Data Virtualization18.1%
IBM Cloud Pak for Data14.4%
Other41.0%
Data Virtualization
 

Featured Reviews

Theresa McLaughlin - PeerSpot reviewer
Quick development enables seamless data processing despite occasional support issues
There were times when the product would fail during development without an apparent reason. The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system. Licensing negotiations were problematic, affecting our product usage. For instance, our licenses were temporarily lost during negotiations when an agreement couldn't be reached.
Atanu Chatterjee - PeerSpot reviewer
Data virtualization and integration enabled while caching and scalability room for improvement
In terms of improvements for Denodo, regarding performance, in cases where there are multiple virtualizations—such as reading from one Denodo view that is virtualized, and from that view there's also virtualization, and another team is reading from that view—if multiple virtualizations happen with no caching in between, it becomes slow. This occurs because it is cascading; whenever at the top level someone is reading data, that request is getting cascaded to the nth level, causing issues, especially in cases such as Power BI reports. We need to consider implementing some persistent layer in between. The scaling process should improve because many things are getting automated. The scale-out part needs to be automated, though I am uncertain whether Denodo has already implemented that feature.
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Answers from the Community

SO
Dec 2, 2021
Dec 2, 2021
Greetings, Stefan. Alteryx is basically an ETL tool that evolved to deliver some Data Viz and ML features too. This means that its main purpose is to extract data from different sources, combine and transform them and finally load them in a different database.Denodo is a data virtualization tool, which means it does all the transformations without extracting from one place and loading to ano...
2 out of 3 answers
EB
Nov 16, 2021
Hi @Rushabh-Shah, @Kevin Monte De Ramos, @Avi Shvartz ​and @AmitJain. Can you please assist here and share your knowledge with the community?
DG
Nov 18, 2021
Greetings, Stefan.   Alteryx is basically an ETL tool that evolved to deliver some Data Viz and ML features too.  This means that its main purpose is to extract data from different sources, combine and transform them and finally load them in a different database.Denodo is a data virtualization tool, which means it does all the transformations without extracting from one place and loading to another one.  It´s a cloud-based solution and it charges by the traffic.  If your company has specific General Data Protection Regulation that prohibits for instance that you extract the data located in a data center in Europe and loading them in a cluster located in the USA, you will probably need a virtualization tool like Denodo instead of an ETL like Alteryx.  Virtualization tools are usually more expensive in a long run Azure Data Factory is a platform meant to leverage the use of Azure.  Microsoft´s objective is to sell its cloud solution as a whole.  It contains a Data Studio (to manage and control your data), SPARK (which is a Hadoop in memory) and a data lake storage.As you see, those are 3 different products that do not make much sense to be used together.
 

Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
9%
Computer Software Company
8%
Retailer
6%
Financial Services Firm
23%
Manufacturing Company
11%
Computer Software Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise15
Large Enterprise51
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise6
Large Enterprise19
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
Does Denodo provide useful data virtualization education? Is it useful to attend their training?
If you are a Denodo user, it makes sense to undergo their training. Different types of professionals can benefit from it, including administrators, developers, and architects. If you are keen on i...
In experience, what might Denodo be lacking or need improvement on?
I like Denodo a lot. It offers quick and easy web service deployment within minutes. There are not any flaws that I think make the product less good or effective. The only thing I can point out is...
Which industries can benefit from Denodo the most?
Denodo is suitable for pretty much all sectors that deal with: Big data Cloud solutions Data governance Logical data fabric Master data management In my opinion, organizations in different fields...
 

Comparisons

 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Autodesk, VHA, AAA, Sumitomo Mitsui Trust Bank, Caterpillar, European Chemical Agency, Seagate, Nationwide, Time Warner Cable, Pantex, Inditex, BNSF Railways, Vodafone, CIT Group, Jazztel, Wolters Kluwer, Telefonica, TransAlta
Find out what your peers are saying about Alteryx, SAP, Altair and others in Predictive Analytics. Updated: September 2025.
868,759 professionals have used our research since 2012.