We performed a comparison between Alterian and Salesforce Marketing Cloud based on real PeerSpot user reviews.
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Alterian is ranked 19th in Customer Experience Management while Salesforce Marketing Cloud is ranked 1st in Social CRM with 50 reviews. Alterian is rated 0.0, while Salesforce Marketing Cloud is rated 8.4. On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". Alterian is most compared with , whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub, Amazon Pinpoint and SAP Marketing Cloud.
We monitor all Customer Experience Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.