The price is expensive. When comparing available products, such as those on Amazon, it's evident that AWS components are significantly cheaper. This is especially true since our systems run on the AWS cloud, allowing us to receive a greater discount from Amazon and leverage their own products. However, pricing may become a bottleneck in the future, so it's something to keep in mind.
Head of Digital Consulting Team at a mining and metals company with 1,001-5,000 employees
Real User
Top 20
2023-03-09T14:30:10Z
Mar 9, 2023
The solution is a bit expensive. I give the cost of the solution a six out of ten. We need to invest a lot of money upfront for implementation, and there are certain modules, such as Einstein Analytics, which are sold by Salesforce and require extra payment. I am not familiar with all the components of Salesforce, but there is an optional component that requires additional investment.
Enterprise Mobility & Security Specialist at a tech services company with 51-200 employees
Real User
2023-01-27T16:51:00Z
Jan 27, 2023
I don't know if my company pays for Salesforce Marketing Cloud monthly or yearly. It's a SaaS, so it's a recurring cost, but I have no information on its price.
Marketing Cloud is not the cheapest platform. It's probably one of the more highly-priced platforms on the market, but it's the best platform for deals. It's not cheap, which is why I recommend that you use Marketing Cloud to create automated journeys. If you plan to use Marketing Cloud just to send emails, use another tool.
Chief Marketing Officer- CMO at a tech services company with 51-200 employees
Real User
2021-12-08T00:47:00Z
Dec 8, 2021
The licensing cost for the solution is on a yearly basis. If you are storing documents and you need more storage, it means more pricing or you have to move the storage to other clouds. To clouds such as Microsoft or Amazon.
We did a yearly license. We negotiated and got a great deal. I don't think we would have gotten far with the regular price, but they negotiated, so it was worth that.
Product Specialist at a tech services company with 1,001-5,000 employees
Real User
2021-03-09T16:48:40Z
Mar 9, 2021
The pricing is reasonable. However, it depends on the particular customer. It depends on what their needs are and how much of the product they will use, et cetera. The pricing can also vary depending on the deployment model.
Senior Marketing Automation Consultant at CloudShift Group
Consultant
2017-06-28T21:50:00Z
Jun 28, 2017
We make educated recommendations about which features would be used to implement our clients' solutions. Our clients engage directly with Marketing Cloud to negotiate licensing costs. In general, the costs are high.
Salesforce Marketing Cloud is a comprehensive marketing automation platform that enables businesses to create personalized and targeted marketing campaigns across multiple channels.
With its robust set of tools and features, marketers can easily manage and automate their email marketing, social media advertising, mobile messaging, and customer journey mapping.
The platform offers advanced segmentation capabilities, allowing marketers to segment their audience based on various...
The price is expensive. When comparing available products, such as those on Amazon, it's evident that AWS components are significantly cheaper. This is especially true since our systems run on the AWS cloud, allowing us to receive a greater discount from Amazon and leverage their own products. However, pricing may become a bottleneck in the future, so it's something to keep in mind.
The solution is a bit expensive. I give the cost of the solution a six out of ten. We need to invest a lot of money upfront for implementation, and there are certain modules, such as Einstein Analytics, which are sold by Salesforce and require extra payment. I am not familiar with all the components of Salesforce, but there is an optional component that requires additional investment.
I don't know if my company pays for Salesforce Marketing Cloud monthly or yearly. It's a SaaS, so it's a recurring cost, but I have no information on its price.
It's normal pricing. The pricing is fine.
We have two types of licensing. We have a yearly license for end users and we have a concurrent login for selling.
Marketing Cloud is not the cheapest platform. It's probably one of the more highly-priced platforms on the market, but it's the best platform for deals. It's not cheap, which is why I recommend that you use Marketing Cloud to create automated journeys. If you plan to use Marketing Cloud just to send emails, use another tool.
Salesforce Marketing Cloud is a highly expensive solution, it needs to be less expensive. We are on an annual license to use the solution.
This solution is priced in the medium to high price range.
The solution is paid for monthly.
We do have to pay for a license. We don't have to pay for any extras.
Salesforce has different versions of the solution and some are more suitable for smaller clients. However, Salesforce is expensive.
The licensing cost for the solution is on a yearly basis. If you are storing documents and you need more storage, it means more pricing or you have to move the storage to other clouds. To clouds such as Microsoft or Amazon.
We did a yearly license. We negotiated and got a great deal. I don't think we would have gotten far with the regular price, but they negotiated, so it was worth that.
Its licensing is on an annual basis. Customers are okay with its licensing cost, and they don't find it expensive.
The pricing is reasonable. However, it depends on the particular customer. It depends on what their needs are and how much of the product they will use, et cetera. The pricing can also vary depending on the deployment model.
Know that six months on ingesting data is a minimum requirement. You cannot port six months of data, it must be ingested.
We make educated recommendations about which features would be used to implement our clients' solutions. Our clients engage directly with Marketing Cloud to negotiate licensing costs. In general, the costs are high.