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Airtable vs Bitrix24 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.6
Airtable boosts ROI by enhancing automation, saving time, improving efficiency, and offering value for teams and freelancers.
Sentiment score
8.1
Bitrix24 provides high ROI through process streamlining, cost reduction, strong integration, and efficient digitization, enhancing workflow management.
I can automate the process so it automatically populates data into the Airtable base and performs any necessary calculations.
Business automation Expert at INSTRUTECH LIMITED
I use it to monitor my performance as a freelancer, checking if I'm doing work and delivering on time.
Automation Specialist at ZapWorx
It helped reduce time spent on organizing and updating data by about 20 to 30%, since everything was centralized and easier to track in real-time.
student at a university with 5,001-10,000 employees
 

Customer Service

Sentiment score
5.7
Airtable customer service is generally helpful and responsive, especially for enterprise clients, but response times could improve.
Sentiment score
6.6
Bitrix24's support is responsive with mixed feedback; community support is praised, but documentation clarity varies.
We are prepared to go inside their account and impersonate the user's account to identify the root cause of their issues.
Senior Product Consultant II at Vimeo
Most issues can be solved using their help center and documentation.
student at a university with 5,001-10,000 employees
Customer support is really great; they are always helpful whenever cases are created and respond based on their SLAs.
Senior Technical Lead at Numeric Technologies
 

Scalability Issues

Sentiment score
5.9
Airtable excels for small to medium projects but struggles with performance and costs for larger, data-intensive use cases.
Sentiment score
6.8
Bitrix24 provides scalable solutions for diverse business sizes, though larger deployments may encounter challenges with infrastructure and integrations.
Airtable is scalable across multiple systems, handling high volumes or large numbers of requests from various groups with ease.
Senior Technical Lead at Numeric Technologies
We have multiple departments, and based on my knowledge of how many clients we have on that particular table, I could say it is more than seventeen thousand clients in the whole database.
Senior Product Consultant II at Vimeo
It works well as data and tasks grow, but for very large datasets or highly complex workflows, it can become slower and harder to manage compared to more advanced database tools.
student at a university with 5,001-10,000 employees
 

Stability Issues

Sentiment score
8.0
Airtable is considered reliable by users, with rare downtime and capacity limitations, offering smooth functionality and stability.
Sentiment score
7.7
Bitrix24 is generally reliable with occasional issues; frequent updates and strong support contribute to its high stability ratings.
There was one instance of a glitch due to AWS having issues with some regions where the app was hosted, but aside from that, Airtable is very stable and reliable.
Automation Specialist at Upwork
 

Room For Improvement

Airtable needs improvements in UI, API calls, data handling, collaborations, CRM features, and cost-free user invitations for enhancement.
Bitrix24 needs improved UI, integrations, support, reporting, workflows, and simpler client communication for enhanced usability and performance.
I really want to see a scenario where collaborators working on a project could easily chat, asking questions and discussing changes immediately on the project.
Automation Specialist at ZapWorx
If they show step-by-step guides for automations, this will help them attract more clients who are willing to learn and use their system.
Business automation Expert at INSTRUTECH LIMITED
The CRM features in Airtable aren't as advanced as those in Monday.com, which allows for email campaigns.
Automation Specialist at Upwork
 

Setup Cost

Airtable's pricing ranges from free to enterprise level, starting at $10 per user, potentially costly for small businesses.
Enterprise users find Bitrix24 pricing competitive, recommending licensed plans for functionality and affordability compared to other solutions.
For a smaller organization, Airtable would not be recommended because it is commercial and a bit expensive for a smaller organization that cannot bear it.
Senior Technical Lead at Numeric Technologies
For more advanced features such as automation and larger data limits, pricing can become quite high, especially for student budgets, and licensing depends on the team size and required features.
student at a university with 5,001-10,000 employees
 

Valuable Features

Airtable offers flexible databases, intuitive design, automation, and collaboration tools that enhance productivity and simplify data management.
Bitrix24 provides an integrated platform with CRM, collaboration, and automation tools, valued for usability and comprehensive business functions.
Everybody has a particular base for different purposes, so you add information to those bases, and anybody can access it at any point in time anywhere in the world.
Business automation Expert at INSTRUTECH LIMITED
I can integrate Airtable with other platforms; aside from the native integration where I can send notifications to Slack teams and messages to Gmail, I can also connect with Make.com to share data.
Automation Specialist at ZapWorx
We have connected our Slack channel to Airtable; any updates or changes made to Airtable will always reflect in the Slack channel.
Senior Product Consultant II at Vimeo
 

Categories and Ranking

Airtable
Ranking in Project Management Software
10th
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
19
Ranking in other categories
No-Code Development Platforms (2nd), Product Management Software (3rd), AI Data Analysis (11th), AI Sales & Marketing (5th)
Bitrix24
Ranking in Project Management Software
25th
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
20
Ranking in other categories
CRM (34th), Enterprise Social Software (20th)
 

Mindshare comparison

As of November 2026, in the Project Management Software category, the mindshare of Airtable is 1.3%, up from 1.1% compared to the previous year. The mindshare of Bitrix24 is 1.1%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Project Management Software Mindshare Distribution
ProductMindshare (%)
Airtable1.3%
Bitrix241.1%
Other97.6%
Project Management Software
 

Featured Reviews

Abdul Samad Irfan Shaik - PeerSpot reviewer
Senior Technical Lead at Numeric Technologies
Centralized sprint tracking has improved collaboration and now simplifies cross-team planning
Airtable offers multiple different features, particularly in the planning sector and calendar options, wherein workspaces can be created and shared with colleagues working together. Airtable provides numerous features such as managing groups, enabling notification preferences, and allowing communication with colleagues wherever they are working, such as if one person is in China and another is in India, with the option to notify changes and customize language preferences. The appearance can be changed and Airtable can be integrated with multiple other tools such as calendars in Microsoft Teams for notifications. You can start with templates or use AI to build custom apps, tailoring workflows. Workspaces are the primary focus because this is where all people have access shared between various different teams, allowing one particular person focusing on one area to make modifications or enhancements that are viewable. Airtable has had a positive impact, where previously reliance was placed on a calendar schedule for stand-up calls, spending lots of hours to understand who worked on which task. After Airtable came into the picture, so much time has been reduced, primarily focusing on productivity and engaging in development. Airtable provides managers with an overview of operations performed, how long tasks take, and the expected completion dates.
Miguel Molano - PeerSpot reviewer
Sales Manager at a comms service provider with 51-200 employees
Efficient contact management with enhanced automation and good reliability
We use Bitrix24 to store contact leads and opportunities. For opportunities, we manage the entire business case from early stages until it is won or lost. Additionally, we use many automations, particularly email automations The CRM enables us to manage our job efficiently, offering…
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Top Industries

By visitors reading reviews
Comms Service Provider
16%
Outsourcing Company
14%
Media Company
13%
Construction Company
10%
Construction Company
14%
Comms Service Provider
14%
Manufacturing Company
11%
Computer Software Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise2
Large Enterprise1
 

Questions from the Community

What is your experience regarding pricing and costs for Airtable?
Pricing, setup cost, and licensing were pretty much easier because Airtable is straightforward. The pricing can be priced for five years and renewal of every two and a half years or every one year ...
What needs improvement with Airtable?
There is definitely a scope of improvement for Airtable, particularly in understanding the menu bar, which seems very small but has multiple functionalities beneath it. If things could be segregate...
What is your primary use case for Airtable?
Airtable is used to manage and keep track of sprints, and anything that needs to be prioritized or any specific Jira change requests that need to be considered, as well as any kind of sprint planni...
What is your experience regarding pricing and costs for Bitrix24?
The pricing for Bitrix24 is reasonable and standardized. However, we face limitations in Venezuela, where monthly invoicing isn't available, forcing us to pay annually.
What needs improvement with Bitrix24?
We need full ERP integration to take all our processes in one platform. Additionally, extracting data can be troublesome, as we have to use Russian APIs, which poses a security concern.
What advice do you have for others considering Bitrix24?
I would recommend Bitrix24 to others. Although we are moving to another solution, Bitrix24 offers impressive capabilities we haven’t utilized fully. I'd rate the solution eight out of ten.
 

Comparisons

 

Overview

 

Sample Customers

Cole Haan, Expedia, BuzzFeed, Medium, Shopify, Box, JetBlue
mobilblitz Geissler & Ulrich GbR, Caloryfrio.com, k-webs, Ecuatoriana Industrial, Artistic Closets, Saigon Newport Corporation
Find out what your peers are saying about Airtable vs. Bitrix24 and other solutions. Updated: November 2026.
920,769 professionals have used our research since 2012.