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Salesforce Service Cloud vs Squadcast comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Salesforce Service Cloud
Ranking in IT Alerting and Incident Management
6th
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
CRM Customer Engagement Centers (2nd), Help Desk Software (6th), Knowledge Management Software (4th)
Squadcast
Ranking in IT Alerting and Incident Management
32nd
Average Rating
8.0
Reviews Sentiment
7.9
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the IT Alerting and Incident Management category, the mindshare of Salesforce Service Cloud is 1.5%, up from 0.5% compared to the previous year. The mindshare of Squadcast is 0.5%, down from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Alerting and Incident Management Market Share Distribution
ProductMarket Share (%)
Salesforce Service Cloud1.5%
Squadcast0.5%
Other98.0%
IT Alerting and Incident Management
 

Featured Reviews

reviewer2688993 - PeerSpot reviewer
Lead Solutions Architect at a financial services firm with 11-50 employees
Leverage top-tier automation capabilities while streamlining complex naming conventions
Salesforce Service Cloud offers pre-built packages that are best in class. The automation capabilities have evolved over time, consolidating previous features into Salesforce flows. However, these work best when everything is within Salesforce Service Cloud and everyone has a license. Without an enterprise MuleSoft license, external interactions complicate automation significantly.
HemantKumar7 - PeerSpot reviewer
Senior Site Reliability Engineer at Fareye
Timely incident alerts have improved uptime and support rapid routing across multiple teams
In Squadcast, I want to note that if you want to add tagging based on P0 and P1 incidents, you cannot do that on the alert because that particular feature requires purchasing the enterprise region. The medium version only allows two workflows. Inside the workflow, you can add only one kind of priority. Additionally, there is no P0 severity tag within Squadcast. Regarding needed improvements, when creating deduplication rules, if multiple same types of alerts trigger in Squadcast due to Alertmanager and we have ten services, we need to create deduplication rules over ten services. It would be beneficial if we could add a deduplication rule in one service and have it also work for another service. This would save a lot of time.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It integrates with all our platforms, providing a comprehensive view of the customer."
"The main benefit is having it integrated with the core Salesforce."
"Nobody can compete with Salesforce Service Cloud's scalability."
"The most valuable feature of Salesforce Service Cloud is its ease of use."
"With Salesforce Service Cloud, customers can have end-to-end visibility from inquiry to delivery."
"We use Salesforce Service Cloud for lead management and opportunity management."
"The plug-ins that work with other standard systems have made the product industry-ready."
"The main benefit of Salesforce Service Cloud is that everything is in the cloud. We can track the entire customer journey from lead to account or opportunity. The CRM is in the cloud, while the financial transactions are in NetSuite. By integrating these applications, we get a complete view of the business. Some integrations are event-driven, while others are batch integrations that run at scheduled times. We also build reports using our in-house analytics tool to help leadership make decisions."
"By purchasing Squadcast, we timely monitored our infrastructure, received alerts, and got timely solutions for those system metrics."
 

Cons

"The pricing for what Salesforce Service Cloud offers is not great."
"I would like to add some bot features."
"I face challenges with Salesforce Service Cloud because it requires and is difficult to customize."
"Knowledge Management platform could use some intelligence improvements. Data mining techniques for recommending the most relevant knowledge articles would be beneficial. Currently, that selection process is more administrative. AI could be used here."
"Since customization can increase the cost from an implementation standpoint, we focus on showcasing Service Cloud's built-in features and possibilities."
"It is kind of a struggle to get a report that shows something you want it to show."
"The product's high price is an area of concern where improvements are required."
"The pricing of the solution can be made cheaper."
"In Squadcast, I want to note that if you want to add tagging based on P0 and P1 incidents, you cannot do that on the alert because that particular feature requires purchasing the enterprise region."
 

Pricing and Cost Advice

"Salesforce Service Cloud is expensive. I worked with ExactTarget over five years ago, and it was quite pricey then. Not everyone could afford it. Salesforce has different tiers for different kinds of users. It's expensive considering their features and services, but they offer best-in-class solutions."
"We pay a yearly licensing fee for Salesforce Service Cloud, which is expensive."
"Salesforce Service Cloud is a bit expensive."
"The tool is pretty expensive."
"Only enterprise businesses can afford the solution, and small companies cannot afford it."
"Salesforce is not a cheap product. It can be expensive."
"The licensing is flexible. Companies pay for what they use. However, a company with very small needs might find it difficult to justify the cost. Overall, it's in the medium price range."
"The price is too expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Performing Arts
9%
University
8%
Outsourcing Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise13
Large Enterprise24
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Salesforce Service Cloud?
I do not have any knowledge of the cost regarding Salesforce Service Cloud.
What needs improvement with Salesforce Service Cloud?
I face challenges with Salesforce Service Cloud because it requires and is difficult to customize. It could be better in areas such as media; it does not handle media effectively, particularly with...
What is your primary use case for Salesforce Service Cloud?
I am not a user, partner, reseller, or implementer as we implemented it ourselves. We do SLA management through Salesforce Service Cloud, which is the role of Service Analytics.
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Also Known As

Service Cloud
No data available
 

Overview

 

Sample Customers

Stanley Black & Decker, Coca-Cola, Activision, Wells Fargo, Spotify, Aldo, Philips, The Red Cross, Blue Shield of California, Sprouts Farmers Market, Direct Energy Solar, Inspirato, Kiva
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