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Salesforce Marketing Cloud vs monday.com comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 11, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.9
Users find monday.com improves efficiency, productivity, and organization, resulting in significant time and cost savings.
Sentiment score
6.2
Salesforce Marketing Cloud improves ROI and satisfaction for many, with benefits in marketing, data centralization, and campaign optimization.
Being able to auto-create, auto-close, and many other automated functions makes it easier to follow processes and make fewer mistakes.
Project Engineer at Unilever
Some of the advantages or returns on investment we've seen since we started using monday.com include the time savings from automating tedious tasks, making team catch-ups quicker.
Sr. Project Manager at GlaxoSmithKline
I have seen some return on investment with Salesforce Marketing Cloud through features such as reporting, automation, and Journey parts that save resources.
Consultant at SNDT
 

Customer Service

Sentiment score
7.5
Monday.com's support is praised for responsiveness and effectiveness, though some desire improvements in chat and live support options.
Sentiment score
6.4
Salesforce Marketing Cloud support receives mixed reviews; premium support is praised, but standard support experiences vary in responsiveness and expertise.
I would rate their customer service a ten.
Head of Financial Team at resolutte
The customer support is very proactive, responsive, and easy to reach.
Sr. Project Manager at GlaxoSmithKline
monday.com is very cost-effective and it has great customer support.
Project Engineer at Unilever
Customer support could be improved, especially for new features.
Practice Manager at Katzion
Salesforce customer service is excellent.
Lead BSA at cloudperitus
I have communicated with the technical support of Salesforce Marketing Cloud and would give them a rating of 9.5 since they have resolved my issues most of the time and are quite responsive.
Consultant at SNDT
 

Scalability Issues

Sentiment score
8.0
Monday.com is praised for its scalability and flexibility, though cost and complexity can be concerns for smaller businesses.
Sentiment score
7.8
Salesforce Marketing Cloud is highly scalable, supporting diverse business sizes, though costs may affect smaller businesses.
monday.com is very scalable because we can work with multiple projects at a time from different departments, and it can handle all of that.
Project Engineer at Unilever
The scalability of Salesforce is very good.
Practice Manager at Katzion
On a scale of one to ten, I rate its scalability at 9.5.
Lead BSA at cloudperitus
I find Salesforce Marketing Cloud to be scalable, as we can easily send out campaigns.
Senior Consultant at a tech vendor with 10,001+ employees
 

Stability Issues

Sentiment score
7.9
Monday.com is a stable and reliable project management tool, with minor issues quickly resolved and strong user satisfaction.
Sentiment score
8.1
Salesforce Marketing Cloud is highly stable and reliable, outperforming competitors despite occasional data integration issues.
monday.com is very stable.
Project Engineer at Unilever
Salesforce Marketing Cloud is highly stable.
Practice Manager at Katzion
The maximum downtime I faced was about two to three hours.
Consultant at SNDT
Salesforce Marketing Cloud is stable, with issues occurring sometimes, but it is stable approximately 90% of the time.
Senior Consultant at a tech vendor with 10,001+ employees
 

Room For Improvement

Users seek improved integrations, enhanced features, better customization, and scalability to enhance monday.com's functionality and user experience.
Salesforce Marketing Cloud needs enhanced security, integration, user experience, data management, AI features, customization, and support for better usability.
The need for a stable connection is critical as there are network issues that slow our processes down.
PM at Galaxy Software Services
I would like to have the ability to create more than two levels of subtasks in monday.com.
Project manager at WITS
The integration with Google Sheets is also not working very well.
Sr. Project Manager at GlaxoSmithKline
It takes the default language and doesn't accept custom language specifications, which creates discomfort in certain scenarios.
Lead BSA at cloudperitus
There are inaccuracies in how AgentForce retrieves information or interprets data.
Practice Manager at Katzion
We cannot debug the AM Script or SSJS code, which makes code debugging manual.
Consultant at SNDT
 

Setup Cost

Enterprise users find monday.com pricing justified by customization benefits despite higher costs, with long-term ROI deemed worthwhile.
Salesforce Marketing Cloud is costly but valued by enterprises for large-scale marketing, with pricing varying by features and needs.
It is quite expensive.
Head of Financial Team at resolutte
The pricing is cost-effective, especially for my organization, helping us manage a lot of projects efficiently.
Sr. Project Manager at GlaxoSmithKline
The pricing is around $10,000 per annum per user.
Practice Manager at Katzion
 

Valuable Features

Monday.com offers automation, customizable boards, integration capabilities, and visual tools, boosting productivity and collaboration with real-time updates.
Salesforce Marketing Cloud offers user-friendly CRM integration, automation, AI insights, and multi-channel engagement for enhanced marketing efficiency.
monday.com saves time and gets everyone on the same page within my team.
Head of Financial Team at resolutte
monday.com has positively impacted my organization because automation helps us automate a lot of time-consuming and tedious tasks, and we've been able to save about 80% of our time.
Sr. Project Manager at GlaxoSmithKline
Through automation of tasks which were previously time-consuming and tedious, we've been able to save a lot of time and cost.
Project Engineer at Unilever
The feature of Salesforce Marketing Cloud that has had the largest impact on improving my campaign outcomes is the recent WhatsApp integration, which allows Salesforce to connect with subscribers through different channels such as SMS, email, or WhatsApp.
Consultant at SNDT
Salesforce Marketing Cloud has positively impacted my organization by reducing costs while significantly increasing the return on investment.
Senior Consultant at a tech vendor with 10,001+ employees
The most valuable features of Salesforce Marketing Cloud include the timely alerts and notification systems, which greatly enhance communication not only with customers but also within dealerships.
Practice Manager at Katzion
 

Categories and Ranking

monday.com
Ranking in Marketing Management
6th
Average Rating
9.4
Reviews Sentiment
7.4
Number of Reviews
230
Ranking in other categories
CRM (9th), Project Portfolio Management (6th), Project Management Software (2nd), Opportunity Management (6th)
Salesforce Marketing Cloud
Ranking in Marketing Management
1st
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
62
Ranking in other categories
Social CRM (2nd), Marketing Automation (1st), Social Media Management Solutions (2nd)
 

Mindshare comparison

As of February 2026, in the Marketing Management category, the mindshare of monday.com is 5.9%, up from 5.7% compared to the previous year. The mindshare of Salesforce Marketing Cloud is 15.4%, up from 14.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Marketing Management Market Share Distribution
ProductMarket Share (%)
Salesforce Marketing Cloud15.4%
monday.com5.9%
Other78.7%
Marketing Management
 

Featured Reviews

Mirii Nyambura - PeerSpot reviewer
Project Engineer at Unilever
Project collaboration has improved and automation saves time and reduces errors
The best features monday.com offers are reporting, customization, and company contacts, tracking communication, and project plans. All of the features are really important, especially the project planning, which gives us the ability to manipulate project plans, and it's very helpful. Also, tracking our communication is valuable. I love that I can see both my communications and the communications of my coworkers with the company contacts. When it comes to company contacts, I appreciate the ability to have the company as well as various tags, documents, and contact types. It has really boosted our team collaboration, where different departments are able to collaborate within one project, and we are able to complete many projects on time and deliver them to our clients. Our clients have become very happy over time since we started using monday.com. We've been able to complete many projects on time and meet our deadlines. This has really made our clients happy, and they have trusted us a lot. Through automation of tasks which were previously time-consuming and tedious, we've been able to save a lot of time and cost. We've also improved our team collaboration. We can collaborate securely remotely, thereby improving our productivity. We've been able to save thousands of dollars since we started using automation. We're able to save approximately 80% of our time through automation. We've also been able to reduce human risk, where there is no human contact with the data, thereby greatly reducing human error.
GauravSingh2 - PeerSpot reviewer
Senior Consultant at a tech vendor with 10,001+ employees
Targeted email journeys have boosted campaign insight and now need better data access and support
I feel that Salesforce Marketing Cloud can be improved in how the data views are accessed; it would be better to have something more physical. With data extensions, you can view them directly, but for data views, it is very difficult as you can only send it out or load it into data extensions. Improvements can also be made in the connections to different external tools such as Azure or AWS.Customer support can be improved in Salesforce Marketing Cloud, as sometimes it is not clear what the issue is or how to approach solving it, and it also takes time to resolve issues.
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Top Industries

By visitors reading reviews
Manufacturing Company
8%
Computer Software Company
8%
Comms Service Provider
7%
Financial Services Firm
7%
Financial Services Firm
13%
Manufacturing Company
10%
Computer Software Company
9%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business178
Midsize Enterprise26
Large Enterprise27
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise14
Large Enterprise31
 

Questions from the Community

Do you recommend Monday.com?
Monday.com is one of the best project management softwares available on the market. It lets you create and customize the tools you need to run every aspect of your work. I particularly favor it bec...
What needs improvement with monday.com?
If monday.com was cheaper, that would be better because it's quite expensive.
What is your primary use case for monday.com?
We use monday.com on a daily basis for our to-do lists and to stay in touch with our team to see how projects are progressing. We have everything on monday.com for each project step, allowing us to...
What do you like most about Salesforce Marketing Cloud?
Datorama is part of Salesforce Marketing Cloud, which is quite a valuable feature that provides customer analytics.
What is your experience regarding pricing and costs for Salesforce Marketing Cloud?
I did not work on any pricing or implementation aspects but learned on my own when dealing with Revenue Cloud products.
What needs improvement with Salesforce Marketing Cloud?
I feel that Salesforce Marketing Cloud can be improved in how the data views are accessed; it would be better to have something more physical. With data extensions, you can view them directly, but ...
 

Also Known As

No data available
ExactTarget
 

Overview

 

Sample Customers

Raw Digital, Wix, Discovery, Frost & Sullivan, Adidas, Asos, Uber
American Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips
Find out what your peers are saying about Salesforce Marketing Cloud vs. monday.com and other solutions. Updated: December 2025.
881,360 professionals have used our research since 2012.