

Microsoft Entra External ID and OneLogin Customer Identity are customer identity and access management products. Microsoft Entra External ID holds an advantage due to its integration and security features, whereas OneLogin Customer Identity leads with deployment flexibility and user management capabilities.
Features: Microsoft Entra External ID enables seamless integration with Microsoft services, offers extensive security protocols, and supports advanced authentication methods. OneLogin Customer Identity integrates with various apps, supports customizable workflows, and features adaptive authentication. Organizations within the Microsoft ecosystem benefit from Microsoft Entra's offerings, while those needing third-party integrations find value in OneLogin's flexibility.
Ease of Deployment and Customer Service: OneLogin Customer Identity is known for easy deployment and outstanding customer service, along with comprehensive support and assistance. Microsoft Entra External ID provides a smooth deployment experience supported by Microsoft's established infrastructure. OneLogin's customer service offerings are particularly beneficial for businesses lacking dedicated IT support.
Pricing and ROI: Microsoft Entra External ID’s pricing is appealing for businesses already using Microsoft products, offering substantial ROI through strong service alignment. OneLogin Customer Identity, while potentially having higher initial setup costs, compensates through robust integration capabilities and improved user management, ensuring significant ROI across varied IT landscapes. Microsoft Entra suits cost-sensitive businesses, while OneLogin provides long-term benefits through adaptability and features.
| Product | Mindshare (%) |
|---|---|
| Microsoft Entra External ID | 5.0% |
| OneLogin Customer Identity | 1.2% |
| Other | 93.8% |

| Company Size | Count |
|---|---|
| Small Business | 9 |
| Midsize Enterprise | 2 |
| Large Enterprise | 6 |
Microsoft Entra External ID, part of Microsoft Entra, provides highly secure digital experiences for partners, customers, citizens, patients, or any users outside your organization with customization controls. Combine external identities and user directories in one portal to seamlessly manage access across the organization.
Microsoft Entra External ID refers to all the ways you can securely interact with users outside of your organization. If you want to collaborate with partners, distributors, suppliers, or vendors, you can share your resources and define how your internal users can access external organizations. If you're a developer creating consumer-facing apps, you can manage your customers' identity experiences.
With External ID, external users can "bring their own identities." Whether they have a corporate or government-issued digital identity, or an unmanaged social identity like Google or Facebook, they can use their own credentials to sign in. The external user’s identity provider manages their identity, and you manage access to your apps with Entra ID or Entra External ID to keep your resources protected.
The following capabilities make up External ID:
OneLogin Customer Identity helps organizations effectively manage customer access, providing a seamless and secure experience while integrating valuable security features.
OneLogin Customer Identity provides comprehensive identity management by offering tools that enable organizations to secure and streamline customer access across digital platforms. It ensures a balance of security and user experience, reducing friction and safeguarding sensitive data for businesses of any size. Its robust architecture supports integration with diverse applications while maintaining superior security standards.
What features make OneLogin Customer Identity stand out?In industries such as retail, finance, and healthcare, OneLogin Customer Identity facilitates secure and intuitive customer interactions. In retail, it enables seamless shopping experiences by simplifying login processes. Financial institutions benefit from its robust security features to protect consumer data, and in healthcare, it ensures compliance with strict privacy regulations while enhancing patient experience.
We monitor all Customer Identity and Access Management (CIAM) reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.