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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
18th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
106
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (1st), Database Management Systems (DBMS) (3rd), AI Software Development (6th)
 

Mindshare comparison

As of August 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.3%, up from 1.0% compared to the previous year. The mindshare of Snowflake is 9.4%, down from 13.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake9.4%
Microsoft Analytics Platform System2.3%
Other88.3%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Helps our customers to discover trends, which provides useful information based on their business."
"The result is a highly flexible, affordable, and scalable platform that makes large-scale Hub and Spoke EDW architectures a practical reality."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"I like that it's integrated with other Azure products."
"By combining both Microsoft Parallel Data Warehouse (PDW) and unstructured Hadoop analytical capabilities in a single, easy-to-manage EDW appliance, Microsoft APS is well positioned to help organizations use information to enhance their competitive position."
"We help customers in many ways from customized analysis for detection of anomalies in tax, operations, customer relationship, and marketing campaigns, and we also use mining and ML to help them discover trends, which provides useful information based on their business."
"The most valuable part of the product is that it is a system, with different tools for different services for different kinds of scenarios, making it a very rich, integrated, technology-rich platform whose total integration with the rest of Microsoft products creates flexibility and compatibility and makes the tool a very useful one."
"The tool's performance is good. I think it's the best in the game right now. It usually charges per query. For example, if you run a SQL query on Snowflake with the same number of data records, it would take less than half the time compared to running it on Microsoft. It has good documentation. You can pick up Snowflake if you have previous knowledge of SQL."
"Snowflake helped us to improve query performance as the data was growing."
"The most efficient way for real-time dashboards or analytical business intelligence reports to be sent to the customer."
"The syntax is advanced which reduces the time to write code."
"It requires no maintenance on our part. They handle all that. The speed is phenomenal. The pricing isn't really anything more than what you would be paying for a SQL server license or another tool to execute the same thing. We have zero maintenance on our side to do anything and the speed at which it performs queries and loads the data is amazing. It handles unstructured data extremely well, too. So, if the data is in a JSON array or an XML, it handles that super well."
"It is a very well-distributed system, it has different data engines for different applications, many applications can use different computational engines at the same time, and in terms of data processing, the feeling was similar to working with a relational database but in a scalable way."
"The feature that is really striking is the ability to translate the SQL workloads into the NoSQL version that can be used by Snowflake."
"Snowflake is an enormously useful platform."
 

Cons

"The pricing model needs to be improved."
"Microsoft Analytics Platform System could have better support."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"In general, I am not really very satisfied with the tutorials that are out there."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"On a scale from one to ten where one is the worst and ten is the best, I would rate this product overall as a five. This is probably because there is still a lot of room for improvement, features that other products have that are missing, and a lot of open-source technology nowadays that are very good and people can use instead."
"Functionality needs to be more up-to-date with competing products."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"Snowflake can be improved in terms of its recent switch to a new user interface, which feels less intuitive compared to the old one."
"Users considering adding the solution should understand that Snowflake can be used only for transactional processing, not for analytical processing."
"I can only access Snowflake from the web. It would be better if we could have an app that we can install locally on our laptops to connect to the server without needing to go to the web page. Apart from that, it's hard to point out any limitations in the tool."
"It is not that friendly with relational structures."
"Sometimes, I face some issues like not having permissions. These aren't as crucial, but there are common errors sometimes where the database is down, or a table is nullified and a new table is added and you are not given access to that."
"There are always a few operation updates here and there that can be made."
"I am still in the learning stage. It has good security, but it can always be more secure."
"Its transaction application needs improvement."
 

Pricing and Cost Advice

"Users have to pay extra for premium-level technical support."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Snowflake is a cost-effective solution."
"We're based on credits. So, we're paying four and a half dollars of credit. There are no additional costs. I would rate it a two out of five in terms of pricing."
"Snowflake has consumption-based costs; users only pay for storage and computing."
"Snowflake’s pricing is transparent. It is one of the cheapest cloud database warehouse providers. The tool follows a credit cost model. Everything on Snowflake is charged on the basis of credits. The credits depend on the cloud region and the public cloud provider that we use. Hence, the cost per credit will be different for AWS in Frankfurt and AWS in India. I think North Virginia is the cheapest region in terms of cost per credit. You will be consuming around 16 credits for large data warehouses."
"Its price should be improved. It should be cheaper than Microsoft."
"Snowflake is cost-effective."
"It is pay-as-you-go. Its cost is in the medium range."
"It's expensive."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
19%
Manufacturing Company
11%
Outsourcing Company
7%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise61
 

Questions from the Community

Ask a question
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What is your experience regarding pricing and costs for Snowflake?
I am not the person who manages pricing, setup cost, and licensing. Our team is not limited in pricing. The only experience we have had in terms of running and reprocessing a large number of histor...
What needs improvement with Snowflake?
One main area for improvement in Snowflake is cost visibility and optimization; while it's flexible and scalable, costs can increase quickly if warehouses are left running unnecessarily or workload...
What is your primary use case for Snowflake?
As a Data Engineer, I primarily use Snowflake for data warehousing tasks as well as ETL processing, and sometimes I also use it for data sharing. I personally find Snowflake better than other tools...
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: August 2026.
908,834 professionals have used our research since 2012.