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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
17th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
101
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (1st)
 

Mindshare comparison

As of August 2025, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 1.2%, up from 0.6% compared to the previous year. The mindshare of Snowflake is 14.0%, down from 19.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
Snehasish Das - PeerSpot reviewer
Transformation in data querying speed with good migration capabilities
Snowflake is a data lake on the cloud where all processing happens in memory, resulting in very fast query responses. One key feature is the separation of compute and storage, which eliminates storage limitations. It also has tools for migrating data from legacy databases like Oracle. Its stability and efficiency enhance performance greatly. Tools in the AI/ML marketplace are readily available without needing development.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like that it's integrated with other Azure products."
"It is closely integrated with other products in the MS portfolio."
"This is a well-integrated solution and that integration empowers results."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"Helps our customers to discover trends, which provides useful information based on their business."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"The syntax is advanced which reduces the time to write code."
"The adaptation to development languages is most valuable. Our developers can SQL code or something else. It has been convenient in that regard."
"The technical support is pretty good, particularly if you are a more technical user."
"Once you have finished your designs they can be easily imported to Snowflake and the information can be readily accessed without an IT expert."
"Data sharing is a good feature. It is a majorly used feature. The elastic compute is another big feature. Separating compute and storage gives you flexibility. It doesn't require much DBA involvement because it doesn't need any performance tuning. We are not really doing any performance tuning, and the entire burden of performance tuning and SQL tuning is on Snowflake. Its usability is very good. I don't need to ramp up any user, and its onboarding is easier. You just onboard the user, and you are done with it. There are simple SQL and UI, and people are able to use this solution easily. Ease of use is a big thing in Snowflake."
"Snowflake is an enormously useful platform. The Snowpipe feature is valuable because it allows us to load terabytes and petabytes of data into the data mart at a very low cost."
"We find the data sharing and data marketplace aspects of Snowflake absolutely amazing."
"The Mbps they have established is quite a bit faster than any other data warehouse."
 

Cons

"I think the biggest problem with the product is that it does a data ingest model, which is very expensive."
"​Hybrid environments are complex to manage."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"Microsoft Analytics Platform System could have better support."
"The pricing model needs to be improved."
"We need better real-time analytics capabilities. It's a bit challenging for us."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"The solution needs more connectors."
"The cost efficiency and monitoring of this solution could be improved. It's easy to spend a lot on Snowflake and it does offer monitoring tools but they're pretty basic."
"They do have a native connector to connect with integration tools for loading data, but it would be much better to have the functionality built-in."
"There could be better ELT tools that are appropriate for Snowflake. We decided on Matillion and it seemed to be the only one. There need to be better choices, it would be great if Snowflake provided an ELT solution that people could use. Additionally, if there was a pure cloud-based ELT tool it would be useful."
"Snowflake could improve migration. It should be made easier. It would be beneficial if it could offer some OLTP features. One of our customers was using Oracle for both data warehousing and OLTP workloads, and they were able to migrate their data warehousing workloads to Snowflake without major issues. However, for some of their OLTP requirements, such as needing a response time of fewer than 10 milliseconds for certain queries, Snowflake is currently unable to provide that."
"The documentation could improve. They should provide architecture information."
"They have a new console, but I couldn't figure out anything in the new console. So, if I shift to the old console, I can figure out where to create the database schema and other things, but I have no idea where to go in the new console. That's one thing they can improve. I don't know why they created a new console to confuse. The old, classic console is much better."
"There are some challenges with loading unstructured data and integrating some message queues or brokers. In one project, we had a problem connecting to one of the message queues and we had to take a different route altogether on Microsoft Azure."
 

Pricing and Cost Advice

"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"Users have to pay extra for premium-level technical support."
"Snowflake is cost-effective."
"There is a license needed to use this solution. There are a few licensing options available. They have a pay-as-you-go option, but it is recommended to pay upfront."
"The price of Snowflake is quite reasonable."
"They give a different price for every single company. I don't know if I negotiated that well, but we got the enterprise tier for $3 a credit, and the other two were a dollar-ninety a credit. I suspect we don't have almost zero compute usage, but I know that our annual contract packages are below all of their minimums."
"The pricing for Snowflake is competitive."
"The price of Snowflake is very reasonable."
"On average, with the number of queries that we run, we pay approximately $200 USD per month."
"We used Snowflake to see if it is cheaper than using BigQuery. It was just to maintain the cost or the KPI regarding the cost of connectivity by users. Snowflake wasn't cheaper than BigQuery, and its affordability was the main issue."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
21%
Computer Software Company
12%
Manufacturing Company
8%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Microsoft Analytics Platform System?
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services.
What is your experience regarding pricing and costs for Microsoft Analytics Platform System?
It's not too confusing. It's based on features, and we don't have to buy additional licenses.
What needs improvement with Microsoft Analytics Platform System?
We need better real-time analytics capabilities. It's a bit challenging for us. Moreover, there are some permission limitations.
What do you like most about Snowflake?
The best thing about Snowflake is its flexibility in changing warehouse sizes or computational power.
What is your experience regarding pricing and costs for Snowflake?
It is complicated to understand how requests impact warehouse size. Unlike competitors such as Microsoft and Databricks ( /products/databricks-reviews ), Snowflake lacks transparency in estimating ...
What needs improvement with Snowflake?
There is a need for a tool to help me estimate the cost of using Snowflake. Enhancements in user experience for data observability and quality checks would be beneficial, as these tasks currently r...
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: July 2025.
864,155 professionals have used our research since 2012.