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Microsoft Analytics Platform System vs Teradata comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 20, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
17th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Teradata
Ranking in Data Warehouse
3rd
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
76
Ranking in other categories
Customer Experience Management (5th), Backup and Recovery (20th), Data Integration (15th), Relational Databases Tools (8th), BI (Business Intelligence) Tools (9th), Marketing Management (6th), Cloud Data Warehouse (4th)
 

Mindshare comparison

As of June 2025, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 1.0%, up from 0.6% compared to the previous year. The mindshare of Teradata is 16.0%, up from 15.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
RajeshKumar25 - PeerSpot reviewer
Harnessing advanced parallelism for top performance while embracing cloud trends
Teradata is primarily used for data warehousing across all customers. My clients have built-in applications that use Teradata, and their use varies from customer to customer, depending on the industry and database size. The primary function is as an OLAP analytical ecosystem Scalability is…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like that it's integrated with other Azure products."
"This is a well-integrated solution and that integration empowers results."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"Helps our customers to discover trends, which provides useful information based on their business."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"It is closely integrated with other products in the MS portfolio."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"In Data Lab, you can schedule any testing you want to do in production. You can take a small subset of data from production, copy it there, and run all your tests. It reduces your testing costs because it's all in the lab."
"We did performance testing. We had a set of real life MicroStrategy reports. Our conditions were: Not allowed to redesign data model, not allowed to rewrite the queries, all queries should be generated by MicroStrategy, no aggregates. Teradata appeared to be way faster than a similarly configured (in terms of hardware) Oracle server."
"The initial setup was straightforward."
"I've never had any issues with scalability."
"It has massive parallel processing ability to do large amounts of concurrent querying."
"It is a highly robust software solution."
"Teradata solutions help organizations reduce IT, operations, and maintenance costs; enhance on-time delivery of products and services."
"Teradata can be easily used in ETL mode transformations, so there is no need for expensive and inconvenient ETL tools"
 

Cons

"Microsoft Analytics Platform System could have better support."
"The pricing model needs to be improved."
"Functionality needs to be more up-to-date with competing products."
"​Hybrid environments are complex to manage."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"We need better real-time analytics capabilities. It's a bit challenging for us."
"Teradata's UI could be more user-friendly."
"It is hard for some of our users to set up rules for cleansing and transforming data, so this is something that could be improved."
"Teradata needs to pay attention to the cloud-based solution to make sure it runs smoothly."
"The tool's flexibility and capacity for expansion are areas of concern where improvements are required."
"The solution could improve by having a cloud version or a cloud component. We have to use other solutions, such as Amazon AWS, Microsoft Azure, or Snowflake for the cloud."
"The scalability could be better. The on-premises solution is always more complicated to scale."
"Needs compatibility with more Big Data platforms."
"The solution needs improvement in its stability, support and pricing."
 

Pricing and Cost Advice

"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"Users have to pay extra for premium-level technical support."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Price is quite high, so if it is really possible to use other solutions (e.g. you do not have strict requirements for performance and huge data volumes), it might be better to look at alternatives from the RDBMS world."
"Teradata is currently making improvements in this area."
"The tool costs about 30,000 euros a month, while Azure Synapse SQL only costs 10,000."
"We are looking for a more flexible cost model for the next version that we use, whether it be cloud or on-premise."
"In this day and age, we want to get things done quickly. So, we go to the AWS Marketplace."
"The product cost is high for what the client gets. There may be more cost-effective solutions for small and medium-sized organizations."
"The price needs to be more competitive as Hadoop, Redshift, Snowflake, etc are constantly making way into EDW space."
"The cost is significantly high."
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Comparison Review

it_user232068 - PeerSpot reviewer
Aug 5, 2015
Netezza vs. Teradata
Original published at https://www.linkedin.com/pulse/should-i-choose-net Two leading Massively Parallel Processing (MPP) architectures for Data Warehousing (DW) are IBM PureData System for Analytics (formerly Netezza) and Teradata. I thought talking about the similarities and differences…
 

Top Industries

By visitors reading reviews
No data available
Financial Services Firm
27%
Computer Software Company
11%
Healthcare Company
7%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Microsoft Analytics Platform System?
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services.
What is your experience regarding pricing and costs for Microsoft Analytics Platform System?
It's not too confusing. It's based on features, and we don't have to buy additional licenses.
What needs improvement with Microsoft Analytics Platform System?
We need better real-time analytics capabilities. It's a bit challenging for us. Moreover, there are some permission limitations.
Comparing Teradata and Oracle Database, which product do you think is better and why?
I have spoken to my colleagues about this comparison and in our collective opinion, the reason why some people may declare Teradata better than Oracle is the pricing. Both solutions are quite simi...
Which companies use Teradata and who is it most suitable for?
Before my organization implemented this solution, we researched which big brands were using Teradata, so we knew if it would be compatible with our field. According to the product's site, the comp...
Is Teradata a difficult solution to work with?
Teradata is not a difficult product to work with, especially since they offer you technical support at all levels if you just ask. There are some features that may cause difficulties - for example,...
 

Also Known As

Microsoft APS, MS Analytics Platform System
IntelliFlex, Aster Data Map Reduce, , QueryGrid, Customer Interaction Manager, Digital Marketing Center, Data Mover, Data Stream Architecture
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Netflix
Find out what your peers are saying about Microsoft Analytics Platform System vs. Teradata and other solutions. Updated: May 2025.
856,873 professionals have used our research since 2012.