Try our new research platform with insights from 80,000+ expert users

Microsoft Analytics Platform System vs Teradata comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 30, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
17th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Teradata
Ranking in Data Warehouse
3rd
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
77
Ranking in other categories
Customer Experience Management (6th), Backup and Recovery (21st), Data Integration (17th), Relational Databases Tools (8th), BI (Business Intelligence) Tools (13th), Marketing Management (5th), Cloud Data Warehouse (4th)
 

Mindshare comparison

As of October 2025, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 1.6%, up from 0.6% compared to the previous year. The mindshare of Teradata is 12.1%, down from 16.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Market Share Distribution
ProductMarket Share (%)
Teradata12.1%
Microsoft Analytics Platform System1.6%
Other86.3%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
Kirk Robinson - PeerSpot reviewer
Has improved data quality, optimized reporting processes, and enabled predictive insights across business units
The limitation we encountered was related to speed, prompting us to increase our AWS cloud thresholds and benchmarks on the servers, adding more throughput. We have been testing that, but speed remains one of our key issues. The integration has been awesome because of the platforms and their usage, and usability is great. The most challenging aspect is finding Teradata resources, so we are focusing on internal training and looking for more Teradata experts. If Teradata could provide a list of certified experts, that would be fantastic. I rated Teradata a nine because the main area for improvement is the bandwidth of resources that could assist us in applying to our projects, specifically more certified and expert resources. The market share of Teradata professionals is limited, creating an issue for us.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"Helps our customers to discover trends, which provides useful information based on their business."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"This is a well-integrated solution and that integration empowers results."
"I like that it's integrated with other Azure products."
"It is closely integrated with other products in the MS portfolio."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"Teradata can be easily used in ETL mode transformations, so there is no need for expensive and inconvenient ETL tools"
"It handles large amounts of information with a linear performance increase, in relation to a HW investment."
"Teradata has good performance, the response times are very fast. Overall the solution is easy to use. When we do the transformation, we have all of our staging and aggregation data available."
"Things have started moving faster in my company, such as data retrieval happens more quickly.​"
"Designing the database is easy."
"Teradata has positively impacted our organization by allowing our team to reduce from 27 people down to eight, consolidating our headcount, and helping the enterprise achieve a higher rate of internal return on financials."
"Teradata's pretty fast."
"I like writing preformance queries for preprocessing on AWS Cloud."
 

Cons

"Microsoft Analytics Platform System could have better support."
"We need better real-time analytics capabilities. It's a bit challenging for us."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"Functionality needs to be more up-to-date with competing products."
"​Hybrid environments are complex to manage."
"I think the biggest problem with the product is that it does a data ingest model, which is very expensive."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"Teradata is a bit late for the cloud."
"I would like more security and speed."
"It could use some more advanced analytics relating to structured and semi-structured data."
"We tried to use case Teradata for a data warehouse system, but we had some problems in relation to the Teradata system, CDC tools, and source databases. We were unable to transfer data from HPE Integrity mainframe to Teradata."
"Query language and its functionality are rather limited, compared to Oracle or even SQL Server. However, it is possible to perform any kind of logic in it (though some workarounds may be required)."
"It needs a teaching web site with more training on third-party tools used for BI."
"The solution needs improvement in its stability, support and pricing."
"Teradata needs to expand the kind of training that's available to customers. Teradata only offers training directly and doesn't delegate to any third-party companies. As a result, it's harder to find people trained on Teradata in our market relative to Oracle."
 

Pricing and Cost Advice

"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Users have to pay extra for premium-level technical support."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"The cost is substantial, totaling around $1.2 million, solely dedicated to upgrading the hardware."
"Teradata's licensing is on the expensive side."
"In the past, it turned out that other solutions, in order to provide the full range of abilities that the Teradata platform provides plus the migration costs, would end up costing more than Teradata does."
"The price needs to be more competitive as Hadoop, Redshift, Snowflake, etc are constantly making way into EDW space."
"I rate the product price a nine on a scale of one to ten, where one is cheap and ten is expensive."
"The product cost is high for what the client gets. There may be more cost-effective solutions for small and medium-sized organizations."
"The tool costs about 30,000 euros a month, while Azure Synapse SQL only costs 10,000."
"The price of Teradata is on the higher side, and I think that it where they lose out on some of their business."
report
Use our free recommendation engine to learn which Data Warehouse solutions are best for your needs.
872,706 professionals have used our research since 2012.
 

Comparison Review

it_user232068 - PeerSpot reviewer
Aug 5, 2015
Netezza vs. Teradata
Original published at https://www.linkedin.com/pulse/should-i-choose-net Two leading Massively Parallel Processing (MPP) architectures for Data Warehousing (DW) are IBM PureData System for Analytics (formerly Netezza) and Teradata. I thought talking about the similarities and differences…
 

Top Industries

By visitors reading reviews
No data available
Financial Services Firm
25%
Computer Software Company
9%
Manufacturing Company
7%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business26
Midsize Enterprise12
Large Enterprise49
 

Questions from the Community

What do you like most about Microsoft Analytics Platform System?
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services.
What is your experience regarding pricing and costs for Microsoft Analytics Platform System?
It's not too confusing. It's based on features, and we don't have to buy additional licenses.
What needs improvement with Microsoft Analytics Platform System?
We need better real-time analytics capabilities. It's a bit challenging for us. Moreover, there are some permission limitations.
Comparing Teradata and Oracle Database, which product do you think is better and why?
I have spoken to my colleagues about this comparison and in our collective opinion, the reason why some people may declare Teradata better than Oracle is the pricing. Both solutions are quite simi...
Which companies use Teradata and who is it most suitable for?
Before my organization implemented this solution, we researched which big brands were using Teradata, so we knew if it would be compatible with our field. According to the product's site, the comp...
Is Teradata a difficult solution to work with?
Teradata is not a difficult product to work with, especially since they offer you technical support at all levels if you just ask. There are some features that may cause difficulties - for example,...
 

Also Known As

Microsoft APS, MS Analytics Platform System
IntelliFlex, Aster Data Map Reduce, , QueryGrid, Customer Interaction Manager, Digital Marketing Center, Data Mover, Data Stream Architecture, Teradata Vantage Enterprise (DIY)
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Netflix
Find out what your peers are saying about Microsoft Analytics Platform System vs. Teradata and other solutions. Updated: September 2025.
872,706 professionals have used our research since 2012.