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Microsoft Analytics Platform System vs Teradata comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 5, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
18th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Teradata
Ranking in Data Warehouse
2nd
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
83
Ranking in other categories
Customer Experience Management (5th), Backup and Recovery (11th), Data Integration (15th), Relational Databases Tools (7th), BI (Business Intelligence) Tools (8th), Marketing Management (4th), Cloud Data Warehouse (2nd), Database Management Systems (DBMS) (5th)
 

Mindshare comparison

As of August 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.3%, up from 1.0% compared to the previous year. The mindshare of Teradata is 8.6%, down from 14.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Teradata8.6%
Microsoft Analytics Platform System2.3%
Other89.1%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
David Durand Velásquez - PeerSpot reviewer
Engineers at a consultancy with 11-50 employees
Delivers consistent performance and enables advanced analytics across complex data environments
Teradata stands out as a solid platform for managing and analyzing large volumes of data. Its architecture allows information to be processed efficiently while maintaining stable performance, even in highly demanding environments. One of its most notable strengths is the ability to run complex queries at high speed, which is essential for organizations that require timely and reliable analytics. Teradata offers a well-integrated ecosystem that supports working with different types of data and enables scalability as organizational needs grow. Its focus on advanced analytics, integration with modern business intelligence tools, and the ability to operate both on-premise and in the cloud make it a versatile solution for data warehousing and large-scale processing. Teradata's stability, technological maturity, and the availability of strong documentation and best practices are noteworthy. I consider Teradata to be a tool with great potential for any organization looking to enhance its analytical capabilities, optimize data processing, and move toward more data-driven decision-making. Teradata stands out as a solid platform for managing a large volume of data in different projects. Its architecture allows information to be processed efficiently while maintaining stable performance, even in high-demanding environments. A well-integrated AI ecosystem that supports working with different types of data and enables scalability as organizational needs grow across different kinds of enterprises or organizations. The focus on advanced analytics integration with modern business intelligence tools is particularly valuable. Teradata combines a powerful parallel process and optimizing SQL engine with a highly scalable architecture allowing businesses to execute complex queries and analytics in real-time. It supports multi-cloud, hybrid, and on-premise environments, giving organizations flexibility to choose the setup that best aligns with their strategy. One of the biggest strengths is the ability to unify disparate data sources and support high concurrency, enabling different teams, such as analytics, operations, BI, and data science, to access consistent, trusted data across the enterprise.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I think Microsoft Stack offers the end-to-end solution I need."
"This is a well-integrated solution and that integration empowers results."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"By combining both Microsoft Parallel Data Warehouse (PDW) and unstructured Hadoop analytical capabilities in a single, easy-to-manage EDW appliance, Microsoft APS is well positioned to help organizations use information to enhance their competitive position."
"Helps our customers to discover trends, which provides useful information based on their business."
"The result is a highly flexible, affordable, and scalable platform that makes large-scale Hub and Spoke EDW architectures a practical reality."
"It is closely integrated with other products in the MS portfolio."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"It effectively has allowed us to remove over 20 portion copies of the data sets on other DB platforms for real-time operational reporting purposes."
"It's the same as your visual database. I like the fast load feature for data, the BTQ solution is very good, and storage procedures are very fast."
"The best features Teradata offers, in my experience, include fast performance during multi-parallel processing, very good scalability, support for linear scalability, and its suitability for handling large volumes of data; additionally, it facilitates data integration, where we integrate and analyze data from various sources, making it a powerful and high-quality reliable solution for the company."
"It is a highly robust software solution."
"The solution's banking model, called FSLDM (Financial Services Logical Data Model), is sophisticated and good."
"Auto-partitioning and indexing, and resource allocation on the fly are key features."
"The functionality of the solution is excellent."
"Teradata solutions help organizations reduce IT, operations, and maintenance costs; enhance on-time delivery of products and services."
 

Cons

"The pricing model needs to be improved."
"In general, I am not really very satisfied with the tutorials that are out there."
"The trouble is Microsoft has changed their licensing. It's an extremely expensive product now."
"Functionality needs to be more up-to-date with competing products."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"​Hybrid environments are complex to manage."
"I think the biggest problem with the product is that it does a data ingest model, which is very expensive."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"The Query Response time needs improving."
"​The initial setup was complex as we had to rewrite a lot of the code.​"
"Any value this product provides is offset by the high cost and lack of scalability."
"There are some ways that the handling of unstructured data could be improved."
"The tool's flexibility and capacity for expansion are areas of concern where improvements are required."
"It is hard for some of our users to set up rules for cleansing and transforming data, so this is something that could be improved."
"Data synchronization to the DR site."
"It needs a teaching web site with more training on third-party tools used for BI."
 

Pricing and Cost Advice

"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"Users have to pay extra for premium-level technical support."
"​When looking into implementing this product, pricing is the main issue followed by technical expertise​."
"The price of Teradata is on the higher side, and I think that it where they lose out on some of their business."
"The price of Teradata is expensive. However, what they deliver they are outstanding. If you're looking for an inexpensive solution to run a database, this isn't your tool. It's the Ferrari of databases for data warehousing."
"The product cost is high for what the client gets. There may be more cost-effective solutions for small and medium-sized organizations."
"The tool costs about 30,000 euros a month, while Azure Synapse SQL only costs 10,000."
"The cost of running Teradata is quite high, but you get a good return on investment."
"It's a very expensive product."
"Teradata is currently making improvements in this area."
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Comparison Review

it_user232068 - PeerSpot reviewer
Senior Data Architect at a pharma/biotech company with 1,001-5,000 employees
Aug 5, 2015
Netezza vs. Teradata
Original published at https://www.linkedin.com/pulse/should-i-choose-net Two leading Massively Parallel Processing (MPP) architectures for Data Warehousing (DW) are IBM PureData System for Analytics (formerly Netezza) and Teradata. I thought talking about the similarities and differences…
 

Top Industries

By visitors reading reviews
No data available
Financial Services Firm
18%
Manufacturing Company
8%
Construction Company
8%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business28
Midsize Enterprise13
Large Enterprise53
 

Questions from the Community

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Comparing Teradata and Oracle Database, which product do you think is better and why?
I have spoken to my colleagues about this comparison and in our collective opinion, the reason why some people may declare Teradata better than Oracle is the pricing. Both solutions are quite simi...
Which companies use Teradata and who is it most suitable for?
Before my organization implemented this solution, we researched which big brands were using Teradata, so we knew if it would be compatible with our field. According to the product's site, the comp...
Is Teradata a difficult solution to work with?
Teradata is not a difficult product to work with, especially since they offer you technical support at all levels if you just ask. There are some features that may cause difficulties - for example,...
 

Also Known As

Microsoft APS, MS Analytics Platform System
IntelliFlex, Aster Data Map Reduce, , QueryGrid, Customer Interaction Manager, Digital Marketing Center, Data Mover, Data Stream Architecture, Teradata Vantage Enterprise (DIY)
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Netflix
Find out what your peers are saying about Microsoft Analytics Platform System vs. Teradata and other solutions. Updated: August 2026.
908,800 professionals have used our research since 2012.