IBM Watson Customer Experience Analytics vs SAS Customer Intelligence 360 comparison

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Questions from the Community
Top Answer:The ability to create meaningful reports and dashboards to tell stories.
Top Answer:The cost is based on the number of traffic and events and it is tiered pricing. The higher the volume, the lower the price becomes per event. The number of users is irrelevant, it's all about how much… more »
Top Answer:An area that can be improved is on the technical side where you identify an event. Currently it requires more development skills during implementation. It's not very friendly for business users trying… more »
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Ranking
2nd
Views
565
Comparisons
295
Reviews
0
Average Words per Review
0
Rating
N/A
Views
285
Comparisons
216
Reviews
0
Average Words per Review
0
Rating
N/A
Comparisons
Also Known As
IBM Coremetrics Digital Marketing Optimization aSuite, IBM Tealeaf, IBM Coremetrics Web Analytics
SAS Marketing Operations Management, Assetlink
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Overview

IBM Watson Customer Experience Analytics allows you to view your sites and apps from the customer perspective to discover opportunities. It provides a seamless, end-to-end view of the customer experience to understand and optimize every journey and gives you the insights you need to resolve issues, boost conversions and maximize lifetime customer value.

With SAS Marketing Operations Management, you can manage all your marketing activities more efficiently and effectively than ever before – from defining strategy, to orchestrating complex marketing planning functions, to managing digital assets and beyond. SAS helps you simplify operations. Manage workflows. Track performance. And stay in lock step with every interaction along the customer journey.

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Learn more about IBM Watson Customer Experience Analytics
Learn more about SAS Customer Intelligence 360
Sample Customers
IMM, Whogohost Ltd., Stonyfield, Grupo WTW, Big Scary Cranium, Brockenhurst College, SiteMinis, RCI Banque Espana
Amway China, DSW
Top Industries
VISITORS READING REVIEWS
Computer Software Company26%
Insurance Company14%
Comms Service Provider9%
Energy/Utilities Company8%
VISITORS READING REVIEWS
Comms Service Provider21%
Computer Software Company15%
Healthcare Company12%
Financial Services Firm12%
Company Size
VISITORS READING REVIEWS
Small Business22%
Midsize Enterprise11%
Large Enterprise68%
VISITORS READING REVIEWS
Small Business12%
Midsize Enterprise6%
Large Enterprise83%

IBM Watson Customer Experience Analytics is ranked 2nd in Customer Data Analysis while SAS Customer Intelligence 360 is ranked 4th in Marketing Resource Management. IBM Watson Customer Experience Analytics is rated 0.0, while SAS Customer Intelligence 360 is rated 0.0. On the other hand, IBM Watson Customer Experience Analytics is most compared with Google Analytics, IBM Watson Commerce Insights and FullStory, whereas SAS Customer Intelligence 360 is most compared with SAP CRM.

We monitor all Customer Data Analysis reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.