Earn 20 points
IBM Watson Customer Experience Analytics allows you to view your sites and apps from the customer perspective to discover opportunities. It provides a seamless, end-to-end view of the customer experience to understand and optimize every journey and gives you the insights you need to resolve issues, boost conversions and maximize lifetime customer value.
With SAS Marketing Operations Management, you can manage all your marketing activities more efficiently and effectively than ever before – from defining strategy, to orchestrating complex marketing planning functions, to managing digital assets and beyond. SAS helps you simplify operations. Manage workflows. Track performance. And stay in lock step with every interaction along the customer journey.
IBM Watson Customer Experience Analytics is ranked 2nd in Customer Data Analysis while SAS Customer Intelligence 360 is ranked 4th in Marketing Resource Management. IBM Watson Customer Experience Analytics is rated 0.0, while SAS Customer Intelligence 360 is rated 0.0. On the other hand, IBM Watson Customer Experience Analytics is most compared with Google Analytics, IBM Watson Commerce Insights and FullStory, whereas SAS Customer Intelligence 360 is most compared with SAP CRM.
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