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IBM Cloud Object Storage vs Pure Storage FlashBlade comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cloud Object Storage
Ranking in File and Object Storage
12th
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
8
Ranking in other categories
No ranking in other categories
Pure Storage FlashBlade
Ranking in File and Object Storage
8th
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
39
Ranking in other categories
All-Flash Storage (12th), Software Defined Storage (SDS) (8th)
 

Mindshare comparison

As of January 2026, in the File and Object Storage category, the mindshare of IBM Cloud Object Storage is 1.1%, down from 1.2% compared to the previous year. The mindshare of Pure Storage FlashBlade is 5.3%, down from 6.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
File and Object Storage Market Share Distribution
ProductMarket Share (%)
Pure Storage FlashBlade5.3%
IBM Cloud Object Storage1.1%
Other93.6%
File and Object Storage
 

Featured Reviews

reviewer2384904 - PeerSpot reviewer
Account Technology Specialist at a tech vendor with 10,001+ employees
Enables seamless data replication and supports comprehensive data analytics workflows
The capability to replicate data in different locations is valuable since it enables customers to have a cluster over various sites. Also, important is the capability to provide RESTful APIs for custom connectors. In terms of security, I advise customers to rotate access keys to enhance protection. Additionally, scalability is effortless as you can add nodes or expand the license.
MikaelHellström - PeerSpot reviewer
IT Manager at Regin Dalarna
Has handled backup storage needs reliably and supports seamless upgrades
In environments requiring high throughput and low latency, Pure Storage FlashBlade provides high throughput and normal latency, but we do not have any application that requires low latency right now, so the latency of three to five milliseconds is considered kind of high. Pure Storage FlashBlade's ability to integrate with enterprise applications is not important for us, as we only want to present an S3 bucket for our backup, which we have done, and it works very fast. We use the Purity software's data reduction techniques; we have a backup software that compresses everything before sending it to the S3 bucket, achieving a data reduction of 1.1 to one. I would recommend Pure Storage FlashBlade to other companies because it's a very fast and scalable solution for anyone who needs it. On a scale of 1-10, I rate this solution an 8.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"One of Cloud Object Storage's best features is infinite capacity. This is one of the main advantages if you don't want to use your own storage. You also have the ability to write only, write once, and read many. It's like tape storage but software-based. This feature is essential for financial institutions that require that kind of protection if you write backup or data there."
"IBM has the most number of additional services, this is the main advantage."
"The capability to replicate data in different locations is valuable since it enables customers to have a cluster over various sites."
"The standout feature of IBM Cloud Object Storage is its top-notch security, making it ideal for sensitive applications like mobile financial transactions."
"IBM Cloud Object Storage integrates well."
"Overall, I rate IBM Cloud Object Storage a ten out of ten."
"The most valuable feature I like is when you connect it via CLI plug-in...It is a stable solution."
"The integration itself is pretty easy. The access appliances create the connection between both environments."
"What I like best about Pure Storage FlashBlade is its object storage functionality, plus it has fast underlying hardware. Pure Storage FlashBlade is also very stable. I find its stability one of its valuable features."
"I like its size. It is smaller than the other competitors. We can plug in many blades, and we can have data up to one terabyte."
"The initial setup was straightforward. If you know how to plug in power and network you're pretty much qualified. They were on site to configure the network, the box to fit into our network architecture. Other than that, we self-managed from there."
"The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power outages when we need to quickly move data between different data centers. It ensures efficient replication and helps maintain our data centers' uptime."
"Speed and ease of use are the two most valuable features."
"We have seen a reduction in the total cost of ownership by around 20%."
"Pure Storage FlashBlade's scalability is one of the most valuable features, and importantly, it always works, allowing for seamless upgrades."
"It uses the same platform for connectivity so integration is seamless."
 

Cons

"One area where IBM Cloud Object Storage could potentially improve is in modernizing its underlying codebase."
"IBM has limited cloud storage."
"Room for improvement depends on customer needs. Some customers prefer pure Object Storage using the S3 protocol, while others use a gateway in front of the storage grid to enable CIFS or NFS."
"The performance could be better. It isn't bad, but everything is network-based, so you have a performance penalty on the network. You can never achieve the same performance as hardware. That's the disadvantage of cloud storage solutions in general. Cloud performance is one of the main issues clients have."
"If I had to choose one area, it would be making the consoles more intuitive would be helpful. Sometimes, they can be a little complicated if you're not familiar with them."
"The performance could improve in IBM Cloud Object Storage. The throughput or objects per second can have degradation."
"Sometimes technical support lacks a comprehensive understanding of the entire solution, only focusing on the product they support."
"One improvement could be incorporating a feature similar to Dropbox's version history. This would allow users to track modifications made to files over time, which is particularly important for maintaining a record of changes. While the free version might not include this feature, it could be included in the paid version to provide added value to clients. Additionally, having a version history feature that allows users to access modifications made to files over the past three months could be beneficial."
"Compared to, for example, Hitachi NAS, the solution is not mature at all. It's just in its infancy as far as technology goes."
"I would like to see more deduplication."
"I would like to see more VM-Aware features in the next release of this solution."
"The speed could be improved."
"An area for improvement in Pure Storage FlashBlade is its price. It could be reduced. The technical support for Pure Storage FlashBlade also needs improvement. It used to be good, with more experienced engineers. Nowadays, it isn't, and it takes longer for support to solve problems."
"The feature that we're waiting on is better integration with the cell services."
"It usually comes down to just what you hit and the value you're getting when you spend the money and license the products. I would always go, "If you want to make things better, lower your price and make your licensing simpler." There's always an opportunity around that."
"I would also like to see better support for CIFS workloads."
 

Pricing and Cost Advice

"Pricing is not cheap."
"Like most cloud providers, IBM likely charges based on storage capacity, typically per gigabyte or terabyte. Their pricing is competitive when compared to AWS or Microsoft."
"You have the option of a monthly or yearly license. Most customers choose the monthly option. I understand what you would like to say. IBM also lets you choose among four types of Cloud Object Storage. The difference is usage, performance, etc. Of course, high-performance storage is more expensive, while low-performance storage is for cold data, and it's really cheap."
"IBM Cloud is cheaper than AWS. If you want to scale your cloud infrastructure, it can be bought at almost the same price."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
"The product is very expensive."
"I understand that it is competitively priced compared to other brands."
"We used a reseller for the purchase."
"I have seen ROI. It has allowed me to increase the density of my VMs without having to purchase anything additional."
"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."
"I feel that the price could always be lowered."
"The price could be cheaper."
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Top Industries

By visitors reading reviews
Financial Services Firm
25%
Computer Software Company
16%
Government
7%
University
7%
Financial Services Firm
12%
Manufacturing Company
10%
Computer Software Company
10%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise2
Large Enterprise4
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise11
Large Enterprise21
 

Questions from the Community

What do you like most about IBM Cloud Object Storage?
The integration itself is pretty easy. The access appliances create the connection between both environments.
What needs improvement with IBM Cloud Object Storage?
The interface can feel clunky and outdated compared to AWS S3 or Azure Blob Storage. While scalable, latency can be an issue for high-throughput applications, especially during peak load times. I...
What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power outages when we need to quickly move data between different data centers. It ensure...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making it good for us.
What needs improvement with Pure Storage FlashBlade?
In my opinion, one way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray and FlashBlade, allowing for synchronized data between both platforms.
 

Also Known As

Cleversafe
No data available
 

Overview

 

Sample Customers

Bitly, Dreamstime, Prime Research
ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Find out what your peers are saying about IBM Cloud Object Storage vs. Pure Storage FlashBlade and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.