Hitachi Virtual Storage Platform vs NetApp NVMe AFF A800 comparison

Hitachi Virtual Storage Platform vs. NetApp NVMe AFF A800

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

1.0

Organizations reduced costs and improved performance with Pure FlashArray X NVMe, achieving quick ROI and efficient resource management.

Sentiment score

6.2

Users find Hitachi Virtual Storage Platform valuable, citing long-term benefits, competitive costs, financial gains, and improved performance.

Sentiment score

4.8

NetApp NVMe AFF A800 is cost-effective, offering ROI in 18 months, but requires strategic use in academic settings.

If you wait more than seven years to buy another one, you get a return on your investment.

For more quotes and insights, download the Pure FlashArray X NVMe report

Sales Manager at Multicomputos PR

While performance, security, and financial aspects of Hitachi Virtual Storage Platform are satisfactory, I am unsure about the exact return on investment.

Bratislav Petkovic

Team Lead for Core Infrastructure at Raiffeisen bank Serbia

For more quotes and insights, download the Hitachi Virtual Storage Platform report

No quotes available

For more quotes and insights, download the NetApp NVMe AFF A800 report

Customer Service

Sentiment score

7.1

Pure FlashArray X NVMe's technical support is praised for responsiveness, despite occasional follow-up issues, earning high customer satisfaction.

Sentiment score

6.2

Users have mixed feedback on Hitachi's support: praised for expertise but criticized for delays and inconsistent global assistance.

Sentiment score

6.5

NetApp NVMe AFF A800 customer service is praised for professionalism, effective problem resolution, and meeting SLA across time zones.

Customers always have their issues resolved promptly.

For more quotes and insights, download the Pure FlashArray X NVMe report

Sales Manager at Multicomputos PR

Technical support is good at least through vendors, not directly with the principal.

Shakeel Qureshi

Infrastructure Specialis at a tech services company with 1-10 employees

The time taken to act upon issues is quite large, and issue identification takes a significant amount of time, especially when it comes to critical problems.

For more quotes and insights, download the Hitachi Virtual Storage Platform report

Associate Vice President at Federal Bank Ltd

They don't exceed the predicted SLA times.

For more quotes and insights, download the NetApp NVMe AFF A800 report

IT Director at affidea

Scalability Issues

Sentiment score

7.1

Pure FlashArray X NVMe offers scalable storage with low latency, easy upgrades, though capacity customization and high costs are noted.

Sentiment score

7.3

Hitachi Virtual Storage Platform provides scalable options, adaptability, and reliability, supporting diverse enterprise expansion needs effectively despite some limitations.

Sentiment score

6.6

NetApp NVMe AFF A800 offers high scalability with minimal effort, despite challenges choosing between on-premises and cloud deployments.

It hasn't broken down anytime in the last six to seven years, despite hurricanes, earthquakes, and power outages.

For more quotes and insights, download the Pure FlashArray X NVMe report

Sales Manager at Multicomputos PR

No quotes available

For more quotes and insights, download the Hitachi Virtual Storage Platform report

We already had some challenges with escalating the volumes and adding more cabinets, but we discovered it is possible.

For more quotes and insights, download the NetApp NVMe AFF A800 report

IT Director at affidea

Stability Issues

Sentiment score

8.1

Pure Storage offers exceptional stability and reliability with outstanding support, consistently achieving high user ratings for performance and service.

Sentiment score

8.2

Hitachi Virtual Storage Platform is highly reliable and stable, ideal for critical 24/7 operations with minimal downtime issues.

Sentiment score

7.7

NetApp NVMe AFF A800 is highly stable and reliable, receiving praise for uptime, swift support, and data integrity features.

I would rate the stability of the product at seven out of ten.

Gary Cheung

Project Manager at a government with 11-50 employees

For more quotes and insights, download the Pure FlashArray X NVMe report

If we are running on a standalone infrastructure, I would rate Hitachi Virtual Storage Platform a 10 for stability.

For more quotes and insights, download the Hitachi Virtual Storage Platform report

Associate Vice President at Federal Bank Ltd

No quotes available

For more quotes and insights, download the NetApp NVMe AFF A800 report

Room For Improvement

Pure FlashArray X requires cost-effective improvements in UI, integration, cloud features, multitenancy, analytics, backup, AI, and scalability.

Hitachi Virtual Storage Platform needs improved UX, automation, scalability, support, reasonable pricing, deduplication, and better management tools.

The NetApp NVMe AFF A800 needs improvements in cost, setup, support, stability, speed, UI, cloud integration, and connectivity.

I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert.

Santhosh Sridhara

Cloud Architect at DXC Technology

Storage replication should be essential.

Shakeel Qureshi

Infrastructure Specialis at a tech services company with 1-10 employees

One way to improve the product is to add an operational assistant that doesn't depend on VMware.

For more quotes and insights, download the Pure FlashArray X NVMe report

Sales Manager at Multicomputos PR

The interface management and monitoring need improvement.

Bratislav Petkovic

Team Lead for Core Infrastructure at Raiffeisen bank Serbia

Additional functionality related to data encryption and authentication could improve Hitachi Virtual Storage Platform.

reviewer904212

Solution Architect at a outsourcing company with 201-500 employees

For more quotes and insights, download the Hitachi Virtual Storage Platform report

The dashboard is not user-friendly.

For more quotes and insights, download the NetApp NVMe AFF A800 report

IT Director at affidea

Setup Cost

Enterprise buyers see Pure FlashArray X NVMe as a justified premium investment due to performance and comprehensive licensing.

Hitachi Virtual Storage Platform is initially costly but offers justified performance and potential discounts, with complex licensing options.

NetApp NVMe AFF A800 is seen as high-priced yet offers enterprise value with manageable costs and standard annual payments.

The support can be a bit pricey, but the solution is more cost-effective than anything else out there.

For more quotes and insights, download the Pure FlashArray X NVMe report

Sales Manager at Multicomputos PR

While the prices may be higher than those of other vendors, we see it as a market leader with benefits.

Enes SUZER

Manager, System Infrastructure & Security at Organik Kimya San. ve Tic. A.S.

The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors.

For more quotes and insights, download the Hitachi Virtual Storage Platform report

Associate Vice President at Federal Bank Ltd

The solution is affordable.

For more quotes and insights, download the NetApp NVMe AFF A800 report

IT Director at affidea

Valuable Features

Pure FlashArray X NVMe offers exceptional performance, reliability, scalability, and seamless VMware integration, enhancing workload efficiency and user experience.

Hitachi Virtual Storage Platform offers seamless data mobility, reliability, scalability, and efficient storage management with user-friendly features across industries.

NetApp NVMe AFF A800 excels in performance, stability, low latency, and efficient multi-application handling with enhanced encryption and space management.

Its data compression feature is the best that we have ever seen.

For more quotes and insights, download the Pure FlashArray X NVMe report

Sales Manager at Multicomputos PR

Pure FlashArray X NVMe helps to improve our processing speed.

Enes SUZER

Manager, System Infrastructure & Security at Organik Kimya San. ve Tic. A.S.

It was one of the main requirements to have a FlashArray, and this really has sorted out these issues.

Shakeel Qureshi

Infrastructure Specialis at a tech services company with 1-10 employees

It is now as easy as working with EMC or Dell storage, and the performance is better, especially with new features.

Bratislav Petkovic

Team Lead for Core Infrastructure at Raiffeisen bank Serbia

Hitachi Virtual Storage Platform is a great device that is very stable, very durable, and very simple.

reviewer904212

Solution Architect at a outsourcing company with 201-500 employees

For more quotes and insights, download the Hitachi Virtual Storage Platform report

It helps prevent being hacked, and so far we don't have any issues. We can do the encryption of the data.

For more quotes and insights, download the NetApp NVMe AFF A800 report

IT Director at affidea

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of January 2026, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 4.0%, up from 2.5% compared to the previous year. The mindshare of Hitachi Virtual Storage Platform is 7.9%, up from 7.6% compared to the previous year. The mindshare of NetApp NVMe AFF A800 is 2.1%, down from 2.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

NVMe All-Flash Storage Arrays Market Share Distribution
Product	Market Share (%)
Hitachi Virtual Storage Platform	7.9%
Pure FlashArray X NVMe	4.0%
NetApp NVMe AFF A800	2.1%
Other	86.0%

NVMe All-Flash Storage Arrays

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Reliable and secure storage solution supports core banking operations effectively

Associate Vice President at Federal Bank Ltd

The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.

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Has improved data efficiency and application performance while supporting encryption and fast access to imaging workloads

IT Director at affidea

We use it quite extensively because with this we have more space and the information can be read without wasting time. We are satisfied with this. The performance is quite good. We don't have any issues regarding the applications that use fat clients. It helps prevent being hacked, and so far we don't have any issues. We can do the encryption of the data. The solution performs quite well. It helps us maintain our systems. Since we have many applications that use images for streaming, it works exceptionally well. We don't have any issues, and this helps us with the service we provide to the hospital.

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See which vendors are best for you

Use our free recommendation engine to learn which NVMe All-Flash Storage Arrays solutions are best for your needs.

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879,768 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Computer Software Company

13%

Manufacturing Company

11%

Financial Services Firm

11%

Government

Financial Services Firm

17%

Computer Software Company

14%

Manufacturing Company

Government

Computer Software Company

19%

Manufacturing Company

18%

Financial Services Firm

13%

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	19
Midsize Enterprise	15
Large Enterprise	28

By reviewers
Company Size	Count
Small Business	1
Midsize Enterprise	3
Large Enterprise	8

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?

The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...

What do you like most about Hitachi Virtual Storage Platform E990?

The product's reliability has been crucial for our company's operations.

What needs improvement with Hitachi Virtual Storage Platform E990?

The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. How...

What is your experience regarding pricing and costs for NetApp NVMe AFF A800?

The solution is affordable.

What needs improvement with NetApp NVMe AFF A800?

For NVMe, the reporting and consolidation dashboard could be improved. The dashboard is not user-friendly. It should ...

What is your primary use case for NetApp NVMe AFF A800?

We continue with NetApp NVMe AFF A800. We are the client. It is used for storage and backup. Regarding equipment mode...

Dell PowerStore vs Pure FlashArray X NVMe

Comparisons

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HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 9% of the time

HPE Nimble Storage vs Pure FlashArray X NVMe

Compared 3% of the time

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Dell PowerStore vs Hitachi Virtual Storage Platform

Compared 11% of the time

NetApp AFF vs Hitachi Virtual Storage Platform

Compared 9% of the time

IBM FlashSystem vs Hitachi Virtual Storage Platform

Compared 9% of the time

HPE Alletra Storage vs Hitachi Virtual Storage Platform

Compared 7% of the time

Dell PowerMax vs Hitachi Virtual Storage Platform

Compared 5% of the time

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Dell PowerStore vs NetApp NVMe AFF A800

Compared 20% of the time

Huawei OceanStor Dorado vs NetApp NVMe AFF A800

Compared 12% of the time

Dell PowerMax vs NetApp NVMe AFF A800

Compared 9% of the time

NetApp ASA vs NetApp NVMe AFF A800

Compared 9% of the time

NetApp AFF C-Series vs NetApp NVMe AFF A800

Compared 7% of the time

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Product Reports

Pure FlashArray X NVMe

Download Pure FlashArray X NVMe product report

Hitachi Virtual Storage Platform

Download Hitachi Virtual Storage Platform product report

NetApp NVMe AFF A800

Download NetApp NVMe AFF A800 product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

RETHINK YOUR DEFINITION OF SPEED AND PERFORMANCE

With adaptive, guaranteed data reduction and a 100% data-availability guarantee, Hitachi Virtual Storage Platform F series helps you tackle complicated business challenges. Hitachi Data Systems (HDS) VSP F series delivers up to 4.8M IOPS with sub-millisecond response times.
Featuring legendary Hitachi reliability, VSP F series arrays are backed by the industries only 100% availability guarantee. For these reasons, 80% of the Fortune 500 choose Hitachi all-flash arrays to accelerate the performance of mission-critical applications like Oracle, SAP, Virtualization, Microsoft apps etc. With over 350 patents in flash technology, Hitachi’s innovative mix of flash hardware and software accelerates ROI with enterprise-class reliability and performance.

Hitachi Vantara

Your data is a gold mine. Get the most out of it - faster - with AFF A800. Designed for NVMe media, further accelerated with NVMe/FC connectivity to the host, AFF A800 all-flash systems deliver an incredible sub-200 microsecond latency. Providing more than 11.4M IOPS and 300GB/s throughput in a single cluster, AFF A800 redefines the limit of what’s possible with artificial intelligence and deep learning.

NetApp

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways

Information Not Available

Hitachi Virtual Storage Platform vs. NetApp NVMe AFF A800