Dell VMAX All Flash vs HPE Alletra Storage comparison

Dell Technologies and Hewlett Packard Enterprise are both solutions in the All-Flash Storage category. Dell Technologies is ranked #28 with an average rating of 8.0, while Hewlett Packard Enterprise is ranked #2 with an average rating of 9.1. Dell Technologies holds a 0.8% mindshare in AFS, compared to Hewlett Packard Enterprise’s 9.2% mindshare. Additionally, 100% of Dell Technologies users are willing to recommend the solution, compared to 98% of Hewlett Packard Enterprise users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

Two leading enterprise storage solutions, Dell VMAX All Flash and HPE Alletra Storage, compete closely in robust performance and scalability. HPE Alletra Storage appears to have the upper hand due to its superior scalability and feature set, despite the solid performance of Dell VMAX All Flash.

Features: Dell VMAX All Flash offers high performance, reliability, and is well-suited for critical applications. HPE Alletra Storage includes advanced features, scalability, and the ability to adapt to evolving business needs.

Room for Improvement: Dell VMAX All Flash needs improvement in ease of use, integration capabilities, and more intuitive management tools. HPE Alletra Storage could refine initial setup processes and management simplicity.

Ease of Deployment and Customer Service: Dell VMAX All Flash has relatively smooth deployment and efficient customer service. HPE Alletra Storage, while more complex initially requiring extensive configuration, offers responsive and helpful customer support.

Pricing and ROI: Dell VMAX All Flash is appreciated for cost-effectiveness and long-term ROI. HPE Alletra Storage, although more expensive initially, offers significant ROI due to advanced features and flexibility, making it a worthwhile investment.

To learn more, read our detailed Dell VMAX All Flash vs. HPE Alletra Storage Report (Updated: December 2025).

Buyer's Guide

Dell VMAX All Flash vs. HPE Alletra Storage

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of January 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.4%, up from 0.7% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.8%, up from 0.6% compared to the previous year. The mindshare of HPE Alletra Storage is 9.2%, up from 6.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Market Share Distribution
Product	Market Share (%)
HPE Alletra Storage	9.2%
Pure FlashArray X NVMe	1.4%
Dell VMAX All Flash	0.8%
Other	88.6%

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Arjun Sadsivam

Solution Architect at a agriculture with 10,001+ employees

Performance and interface improve data processing speeds but require complex configuration

The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.

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Toby Lutter

Systems Specialist at a comms service provider with 201-500 employees

Data management operations are streamlined with impressive metrics and responsive support

Improving HPE Alletra Storage is challenging to answer because there are several different metrics to consider. From a performance perspective, the improvements and large jumps are fantastic as is. From a deployment perspective, I was a big fan of the on-premise deployment model and then connecting it afterward to GreenLake. Now that's being sunsetted. From a sensor and metric standpoint, there is just enough data without getting useless metrics, where you become blind to what it provides. The HPE Storage Technical Assistance Center is still probably the best out of all the storage vendors. It's difficult to improve upon being able to call in and get assistance almost instantly.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."

"Overall stability is very good. It is a very stable solution."

"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."

"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"The solution is scalable."

"Technical support has been helpful and responsive."

More Pure FlashArray X NVMe pros

"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."

"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."

"The product's initial setup phase was good."

"The most valuable features of VMAX are its performance and GUI interface."

"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."

"It works very well."

"The features of HPE Alletra Storage that I prefer most are that it's fast and reliable."

"My experience with the pricing and setup costs of the HPE Alletra Storage was phenomenal, which is one of the reasons our organization decided to go with it, as the setup costs were in some cases half the price of some of the other competitors with even more features."

"The deduplication feature is great."

"The configuration capacity it has to create a cluster for replication is excellent."

"Alletra's performance has been very good."

"The features of HPE Alletra Storage that I prefer most are the copy of virtual volumes."

"It is the simplicity of the deployment. They have unified all the features they have."

"The most value aspect is the data reduction and compression."

More HPE Alletra Storage pros

Cons

"Maybe the price can be reduced since the solution is very expensive."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

"I would like to see replication and DR features in the next release of this solution."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"It is on the expensive side."

"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."

More Pure FlashArray X NVMe cons

"There is room for improvement in the centralized administration."

"We encountered some challenges during large data migrations that could be addressed for smoother transitions."

"The configuration part of the product is an area with certain shortcomings where improvements are required."

"The scalability of VMAX is somewhat limited, especially in terms of cache scalability."

"Improvements are needed in both partition recovery and scalability."

"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."

"I have not seen a return on investment with the HPE Alletra Storage."

"I have no improvements or suggestions for additional features for the next release of the HPE Alletra Storage at the moment."

"HPE Alletra Storage does not provide a cloud-like operational model on-premises for managing data infrastructure."

"Pricing could be optimized, as it is always a challenge. The competition offers some storage solutions at lower prices, making the cost a significant factor."

"We struggle to gain access to senior support engineers. Typically, we need to escalate via sales."

"Since it's a slightly cutting-edge technology, we had to put in quite a lot of new fabric and stuff for it. That's probably the only thing people need to be aware of—to make sure you've got everything sorted out upfront to make the implementation smooth and fast."

"There were challenges initially, deploying it. I'm not sure there was an issue with compatibility between our ESX host connecting to storage, or something of that nature. However, we would constantly drop storage."

"HPE Alletra Storage could be improved by adding support for file-based or S3 storage, as we have NetApp as our NAS storage."

More HPE Alletra Storage cons

Pricing and Cost Advice

"The product is expensive."

"The licensing is on a yearly basis."

"Our licensing fees are $500,000+ USD."

"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."

"We pay approximately $50,000 USD per year in licensing fees."

"As far as the licensing costs, everything is included in the license."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"With VMware, we pay $300,000 annually."

More Pure FlashArray X NVMe pricing and cost advice

"It is not a cheap product."

"The price falls within the mid-range, neither inexpensive nor high-priced."

"It is reasonably priced."

"HPE was a clear winner on price per terabyte. It was very smooth."

"Its price can be optimized."

"It is fairly priced. It is in line with industry standard pricing and cost models."

"For us, its price is good."

"There is a license. HPE Alletra uses a cloud-based model."

"Its pricing is very competitive."

"The solution is expensive and can cost around five lakhs."

More HPE Alletra Storage pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Manufacturing Company

11%

Financial Services Firm

11%

Government

Financial Services Firm

17%

Computer Software Company

16%

Healthcare Company

Government

Computer Software Company

12%

Manufacturing Company

10%

Financial Services Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

No data available

By reviewers
Company Size	Count
Small Business	30
Midsize Enterprise	25
Large Enterprise	36

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

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What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

See all answers

What do you like most about Dell EMC VMax?

The product's initial setup phase was good.

See all answers

What is your experience regarding pricing and costs for Dell EMC VMax?

The pricing provided by EMC is reasonable.

See all answers

What needs improvement with Dell EMC VMax?

The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...

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What do you like most about HPE Alletra?

It offers rich features and high speed for transferring data.

See all answers

What is your experience regarding pricing and costs for HPE Alletra?

The cost overall depends on the competition; normally, the price is competitive for HPE Alletra 5000. However, for th...

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What needs improvement with HPE Alletra?

I would like to see improved in HPE Alletra Storage in the future the introduction of more performance-centric contro...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 18% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 12% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 9% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 8% of the time

NetApp AFF vs Pure FlashArray X NVMe

Compared 7% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerMax vs Dell VMAX All Flash

Compared 63% of the time

Dell PowerStore vs Dell VMAX All Flash

Compared 9% of the time

Dell Unity XT vs Dell VMAX All Flash

Compared 8% of the time

Hitachi Virtual Storage Platform vs Dell VMAX All Flash

Compared 7% of the time

Huawei OceanStor vs Dell VMAX All Flash

Compared 7% of the time

More Dell VMAX All Flash Competitors

Dell PowerStore vs HPE Alletra Storage

Compared 27% of the time

Pure Storage FlashArray vs HPE Alletra Storage

Compared 10% of the time

HPE Primera vs HPE Alletra Storage

Compared 8% of the time

NetApp AFF vs HPE Alletra Storage

Compared 6% of the time

HPE 3PAR StoreServ vs HPE Alletra Storage

Compared 6% of the time

More HPE Alletra Storage Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

January 2026

Download Pure FlashArray X NVMe product report

Buyer's Guide

All-Flash Storage

January 2026

Download Dell VMAX All Flash product report

Buyer's Guide

HPE Alletra Storage

January 2026

Download HPE Alletra Storage product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell VMAX All Flash is utilized in hyper-converged solutions like VxRail deployments, critical for Data Domain in backup tasks. It supports multi-site replication, disaster recovery, banking IT operations, and high-performance applications.

Dell VMAX All Flash plays a key role in data-intensive environments due to its robust capabilities in storage, data protection, and high throughput tasks. It is crucial in hyper-converged solutions and VxRail deployments, facilitating multi-site replication and disaster recovery. Its applications span across banking and other critical IT operations requiring high performance. The system's ability to support efficient data compression and provide ransomware protection addresses significant security concerns. Multi-site replication and redundancy safeguard data even during power outages or hardware failures, while the snapshot feature aids in testing, application development, and environment management.

What are the key features of Dell VMAX All Flash?

Compression: Efficient data compression capabilities.
Ransomware Protection: Tackles ransomware threats effectively.
Multi-site Replication and Redundancy: Ensures data safety during power outages or hardware issues.
Snapshots: Aids in testing, application development, and environment management.

What benefits should users look for in Dell VMAX All Flash reviews?

Data Protection: Enhanced data security with ransomware protection.
Performance: High throughput for demanding applications.
Reliability: Multi-site replication and redundancy for critical operations continuity.
Support: Adheres to IP strategies with excellent customer support.

Dell VMAX All Flash is critical in industries like banking, where it supports IT operations requiring high performance, and in environments demanding stringent data protection measures. Its role in multi-site replication and disaster recovery makes it invaluable for business continuity and critical data security across sectors.

Dell Technologies

HPE Alletra Storage provides on-premises cloud-like operations, delivering high-performance NVMe drives, VMware integration, data deduplication, and compression. It's known for simplicity, management ease, and capacity efficiency.

HPE Alletra Storage stands out for its scalability and comprehensive features, benefiting diverse workloads and scenarios. Users report faster IOPS, reduced provisioning time, and fewer support tickets. Its guarantee of data availability and strong support network ensure high operational reliability and cost-efficiency. However, it could improve NVMe compatibility, setup, and connectivity. Enhancing intuitive design and monitoring capabilities while reducing internet dependency and refining integration with existing software would increase user satisfaction. Cost efficiency and streamlined licensing are ongoing concerns, with demands for file-based storage, better scalability, and customizability improvements.

What are the key features of HPE Alletra Storage?

Cloud-like Operations: Provides on-premises cloud-like experiences.
High-Performance NVMe: Utilizes NVMe drives for enhanced speed.
VMware Integration: Seamlessly integrates with VMware environments.
Data Deduplication: Efficiently reduces data redundancy.
Compression: Optimizes storage capacity through compression.

What benefits and ROI should be evaluated in reviews?

Reliability: High data availability guarantee and strong support network.
Scalability: Benefits workloads with flexible scaling options.
Speed: Reports of faster IOPS and reduced provisioning time.
Efficiency: Fewer support tickets and efficient resource management.
Cost-Effectiveness: Operational reliability leads to lower costs.

HPE Alletra Storage is widely used in virtualization, VMware, and data center block storage, particularly in financial and healthcare sectors. Organizations utilize it for VM storage, cloud infrastructure, and databases. It supports VDI, hyper-converged infrastructure, and high-performance computing. Businesses leverage its capabilities for data backup, compression, and deduplication, integrating seamlessly with existing environments to meet enterprise storage needs with high throughput and low-latency performance.

Hewlett Packard Enterprise

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

Accenture, Aetna, AIG, Airbus, Allianz, American Express, ATT, Bank of America, Barclays, BASF, Bayer, Berkshire Hathaway, Boeing, BNP Paribas, Citigroup, Coca Cola, Comcast, Credit Suisse, Dell, Deutsche Bank, ExxonMobil, Ford Motor Company, General Electric, Google, HSBC, IBM, Intel, JPMorgan Chase, Kroger, L'Oreal, Merck

Buyer's Guide

Dell VMAX All Flash vs. HPE Alletra Storage

December 2025

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