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Dell PowerMax vs HPE Alletra Storage comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 30, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
1.0
Organizations reduced costs and improved performance with Pure FlashArray X NVMe, achieving quick ROI and efficient resource management.
Sentiment score
8.2
Organizations gained rapid ROI from Dell PowerMax with enhanced performance, cost efficiency, and improved data center capabilities.
Sentiment score
5.7
HPE Alletra Storage users report reduced costs, improved efficiency, reliability, ease of management, increased uptime, and significant infrastructure improvements.
If you wait more than seven years to buy another one, you get a return on your investment.
Sales Manager at Multicomputos PR
During a DCDR setup and migration from VMAX to Dell PowerMax, what was planned as a two-day downtime was completed in just three to four hours.
The performance metrics or benchmarks I use to measure success with Dell PowerMax include uptime as well as our response times on our platforms, both of which are exactly where we want them to be, which is five nines and as fast as possible.
Senior Manager, Disaster Recovery, Storage & UNIX Systems at a financial services firm with 1,001-5,000 employees
My client has seen significant ROI since the install, and when you don't go down, that's an ROI in and of itself.
Chief Executive Officer at Contour Data Solutions
For anyone new to the company, it is very easy to understand what is going on, how to manage, how to get access and know what it is doing.
CTO & Presales Manager at Pleiades Tecnologia
Uptime is ROI.
Network System Analyst at a government with 5,001-10,000 employees
With Alletra, it downloads the software, and you just hit the button, and go.
System Engineer at University of Nebraska
 

Customer Service

Sentiment score
7.1
Pure FlashArray X NVMe's technical support is praised for responsiveness, despite occasional follow-up issues, earning high customer satisfaction.
Sentiment score
8.3
Dell PowerMax support is praised for responsiveness and expertise, though some seek improvements in response times and escalation access.
Sentiment score
6.6
HPE Alletra Storage support is effective and reliable with highly praised expertise, despite occasional delays in higher-tier support.
Customers always have their issues resolved promptly.
Sales Manager at Multicomputos PR
Technical support is good at least through vendors, not directly with the principal.
Infrastructure Specialis at a tech services company with 1-10 employees
I would rate Dell PowerMax support as a ten, as I have never had an issue with Dell support as it relates to this product.
Chief Executive Officer at Contour Data Solutions
ProSupport Next Business Day offers part replacement within four hours for data leaks.
AI Solutions Architect at TierOne
Dell support for Dell PowerMax is exceptional, rating a perfect 10 out of 10.
We have four-hour support, and 99% of our issues are resolved within that timeframe.
System Administrator at a consumer goods company with 1,001-5,000 employees
Last week, a ticket that needed to be solved in six hours took one week.
Solution Architect at a tech services company with 51-200 employees
As soon as we have a problem, we open a ticket with them, and they immediately get back to us well within the four hour SLA that we have with them.
Infrastructure Architect at Enloe Medical Center, Inc.
 

Scalability Issues

Sentiment score
7.1
Pure FlashArray X NVMe offers scalable storage with low latency, easy upgrades, though capacity customization and high costs are noted.
Sentiment score
7.7
Dell PowerMax excels in scalability and performance, supporting diverse enterprise storage needs with minimal disruption and high flexibility.
Sentiment score
6.9
HPE Alletra Storage effectively scales with business needs, though some users report limitations with specific models and upgrades.
It hasn't broken down anytime in the last six to seven years, despite hurricanes, earthquakes, and power outages.
Sales Manager at Multicomputos PR
Scalability is not an issue.
Senior System Engineer at a healthcare company with 10,001+ employees
Dell PowerMax is good for enterprises, and it also depends on how much workload you're going to bring in on Dell PowerMax in terms of performance and how many users are going to use the database you're hosting.
Lead Consultant - Cloud & Infrastructure Services at Infosys
PowerScale is better suited for AI and overall buzz solution currently.
AI Solutions Architect at TierOne
We've had zero downtime.
Manager, Information Technology, Infrastructure at a manufacturing company with 51-200 employees
Alletra provides modular, non-disruptive scale-up and scale-out.
Senior Consultant at a tech vendor with 10,001+ employees
If we do grow beyond what the appliance already has, we know that service will take care of it and grow the appliance for us without needing to forklift upgrade.
Operations Technician at a energy/utilities company with 201-500 employees
 

Stability Issues

Sentiment score
8.1
Pure Storage offers exceptional stability and reliability with outstanding support, consistently achieving high user ratings for performance and service.
Sentiment score
8.7
Dell PowerMax is highly reliable with excellent performance, minimal downtime, and exceptional stability, receiving high praise from users.
Sentiment score
7.9
HPE Alletra Storage is praised for stability, 100% uptime, seamless upgrades, and resilience, earning it high user ratings.
I would rate the stability of the product at seven out of ten.
Project Manager at a government with 11-50 employees
These patches can be applied on the fly without requiring software upgrades or system downtime.
I would rate it nine out of ten since there are no required downtimes, even during firmware upgrades.
System and Storage Admin at a financial services firm with 1,001-5,000 employees
There has been no downtime with Dell PowerMax; it's been extremely reliable, easy to manage, easy to upgrade, and trustworthy as we've upgraded over the years from one version to another.
Chief Executive Officer at Contour Data Solutions
The solution is stable and rock-solid.
Infrastructure Architect at Enloe Medical Center, Inc.
I have not experienced any downtime, crashes, or performance issues.
Manager, Information Technology at a agriculture with 5,001-10,000 employees
I have experienced no issues yet, so I assess the stability and reliability of HPE Alletra Storage as 100%.
Head of Information Technology at a media company with 51-200 employees
 

Room For Improvement

Pure FlashArray X requires cost-effective improvements in UI, integration, cloud features, multitenancy, analytics, backup, AI, and scalability.
Dell PowerMax needs better deduplication, automation, cloud integration, documentation, pricing, and customer support for enhanced user experience.
HPE Alletra Storage users desire enhanced NVMe integration, simplified setup, better management, cost efficiency, and improved ease of use.
One way to improve the product is to add an operational assistant that doesn't depend on VMware.
Sales Manager at Multicomputos PR
I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert.
Cloud Architect at DXC Technology
Storage replication should be essential.
Infrastructure Specialis at a tech services company with 1-10 employees
Compared to competitors such as NetApp, which integrates with public cloud hyperscalers (GCP, Azure, AWS), Dell PowerMax lacks in this aspect.
Dell can assist by providing plug-and-play integrated templates that allow customers to drag, drop, modify, and connect with any target system for generating snapshots without logging into the storage directly.
System and Storage Admin at a financial services firm with 1,001-5,000 employees
Dell PowerMax NVMe is very reliable storage and cannot experience downtime.
First Assistant Vice President (FAVP) & Unit Head of Server & Storage Management Unit at a financial services firm with 1,001-5,000 employees
They shouldn't strip out anything from InfoSight. That is really helpful software to see how the storage arrays are performing and has helped us do a lot of troubleshooting.
Senior Director, Information Technology at a tech vendor with 201-500 employees
They would like to have one tool that can take them everywhere. There should be a single pane of glass.
Sr. Storage and Virtualization Engineer at a tech services company with 201-500 employees
Most importantly, there is going to be the flexibility of moving compute and storage on Alletra MP.
Solution Architect at CBTS
 

Setup Cost

Enterprise buyers see Pure FlashArray X NVMe as a justified premium investment due to performance and comprehensive licensing.
Dell PowerMax is costly but premium, with high support costs, yet discounts are possible through vendor negotiations.
HPE Alletra Storage is competitively priced, offering predictable models, but some find it complex compared to Dell or NetApp.
While the prices may be higher than those of other vendors, we see it as a market leader with benefits.
Manager, System Infrastructure & Security at Organik Kimya San. ve Tic. A.S.
The support can be a bit pricey, but the solution is more cost-effective than anything else out there.
Sales Manager at Multicomputos PR
The higher cost compared to other vendors is justified by additional features, vendor-managed upgrades, and superior support services.
It is the best choice for large projects in terms of price and features compared to midrange solutions.
Presales Engineer at Project Informatica srl
The price is starting from $500,000.
Senior Sells at Enterprise Sigma Technology
For future use, we bill based on device consumption rather than the traditional datacenter model.
System Engineer at Kenera International Trading PLC
The predictability of having that one-time cost is everything for the data center.
Senior Director, Information Technology at a tech vendor with 201-500 employees
It's expensive.
Network System Analyst at a government with 5,001-10,000 employees
 

Valuable Features

Pure FlashArray X NVMe offers exceptional performance, reliability, scalability, and seamless VMware integration, enhancing workload efficiency and user experience.
Dell PowerMax is valued for reliability, performance, scalability, NVMe technology, and ease of use, making it ideal for enterprise storage.
HPE Alletra Storage enhances efficiency with easy management, cloud-like operations, cost savings, and high performance through innovative features.
Its data compression feature is the best that we have ever seen.
Sales Manager at Multicomputos PR
Pure FlashArray X NVMe helps to improve our processing speed.
Manager, System Infrastructure & Security at Organik Kimya San. ve Tic. A.S.
We are satisfied with the performance as it is significantly faster compared to traditional storage options.
Project Manager at a government with 11-50 employees
NVMe provides additional fast cache, similar to random access memory (RAM), which improves overall system performance and read/write experience for users.
Dell PowerMax NVMe is very supportive of our operational growth since we require daily performance from our core banking systems and need to facilitate data movement efficiently.
System and Storage Admin at a financial services firm with 1,001-5,000 employees
The key benefits of using Dell PowerMax, quantified in terms of saved hours and saved costs, is having one single platform that provides functionality to all of our internal customers.
Senior Manager, Disaster Recovery, Storage & UNIX Systems at a financial services firm with 1,001-5,000 employees
With NVMe drives, a single drive can provide up to thirty thousand IOPS.
Solution architect at Aeris
The guarantee of data availability is very important to us. Data runs everything.
Manager, Information Technology, Infrastructure at a manufacturing company with 51-200 employees
The guarantee of data available to our organization is important. We're a manufacturing company. If our systems go down, we lose dollars every minute that system's offline.
System Administrator at a consumer goods company with 1,001-5,000 employees
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
17th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerMax
Ranking in All-Flash Storage
7th
Average Rating
8.8
Reviews Sentiment
7.6
Number of Reviews
85
Ranking in other categories
NVMe All-Flash Storage Arrays (3rd)
HPE Alletra Storage
Ranking in All-Flash Storage
2nd
Average Rating
9.2
Reviews Sentiment
7.2
Number of Reviews
88
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.4%, up from 0.7% compared to the previous year. The mindshare of Dell PowerMax is 4.8%, up from 4.0% compared to the previous year. The mindshare of HPE Alletra Storage is 9.2%, up from 6.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Market Share Distribution
ProductMarket Share (%)
HPE Alletra Storage9.2%
Dell PowerMax4.8%
Pure FlashArray X NVMe1.4%
Other84.6%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
MayankChauhan - PeerSpot reviewer
Lead Consultant - Cloud & Infrastructure Services at Infosys
Delivers essential support and performance for intensive operations in real-time environments
Our infrastructure is spread across the private as well as a public cloud. Our requirement was that the IOPS latency should not be more than one millisecond. If anything goes beyond one millisecond, it's a problem for us. We wanted a system that could handle the transactions and meet our latency requirements. There are performance benefits for sure. The amount of deduplication and compression offered by Dell PowerMax is quite good, especially with databases. Dell PowerMax delivers optimum performance and reliable support, integral for handling failures and ensuring operational continuity. The performance capacity optimization and support we receive from Dell are also valuable.
TL
Systems Specialist at a comms service provider with 201-500 employees
Data management operations are streamlined with impressive metrics and responsive support
Improving HPE Alletra Storage is challenging to answer because there are several different metrics to consider. From a performance perspective, the improvements and large jumps are fantastic as is. From a deployment perspective, I was a big fan of the on-premise deployment model and then connecting it afterward to GreenLake. Now that's being sunsetted. From a sensor and metric standpoint, there is just enough data without getting useless metrics, where you become blind to what it provides. The HPE Storage Technical Assistance Center is still probably the best out of all the storage vendors. It's difficult to improve upon being able to call in and get assistance almost instantly.
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Financial Services Firm
17%
Manufacturing Company
9%
Computer Software Company
9%
Healthcare Company
9%
Computer Software Company
12%
Manufacturing Company
10%
Financial Services Firm
8%
Government
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise15
Large Enterprise55
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise25
Large Enterprise36
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What do you like most about Dell EMC PowerMax NVMe?
First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.
What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?
When comparing Dell PowerMax NVMe with other vendors, such as IBM enterprise solutions, the price is relatively higher.
What do you like most about HPE Alletra?
It offers rich features and high speed for transferring data.
What is your experience regarding pricing and costs for HPE Alletra?
The cost overall depends on the competition; normally, the price is competitive for HPE Alletra 5000. However, for th...
What needs improvement with HPE Alletra?
In HPE Alletra Storage, areas that have room for improvement include the network-attached storage, specifically the N...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Rackspace, Open Line
Accenture, Aetna, AIG, Airbus, Allianz, American Express, ATT, Bank of America, Barclays, BASF, Bayer, Berkshire Hathaway, Boeing, BNP Paribas, Citigroup, Coca Cola, Comcast, Credit Suisse, Dell, Deutsche Bank, ExxonMobil, Ford Motor Company, General Electric, Google, HSBC, IBM, Intel, JPMorgan Chase, Kroger, L'Oreal, Merck
Find out what your peers are saying about Dell PowerMax vs. HPE Alletra Storage and other solutions. Updated: December 2025.
880,844 professionals have used our research since 2012.