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Auth0 vs SAP Customer Data Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Auth0
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
18
Ranking in other categories
Single Sign-On (SSO) (5th), Access Management (4th), Customer Identity and Access Management (CIAM) (1st)
SAP Customer Data Cloud
Average Rating
8.0
Number of Reviews
2
Ranking in other categories
Social Login (3rd)
 

Mindshare comparison

Auth0 and SAP Customer Data Cloud aren’t in the same category and serve different purposes. Auth0 is designed for Single Sign-On (SSO) and holds a mindshare of 7.5%, down 9.1% compared to last year.
SAP Customer Data Cloud, on the other hand, focuses on Social Login, holds 21.4% mindshare, down 33.3% since last year.
Single Sign-On (SSO) Market Share Distribution
ProductMarket Share (%)
Auth07.5%
Microsoft Entra ID19.1%
Okta Workforce Identity7.9%
Other65.5%
Single Sign-On (SSO)
Social Login Market Share Distribution
ProductMarket Share (%)
SAP Customer Data Cloud21.4%
LoginRadius50.0%
Akamai Identity Cloud28.6%
Social Login
 

Featured Reviews

Serge Wautier - PeerSpot reviewer
Simplified integration with helpful support and decent pricing
Auth0 is used as an identity provider for our new SaaS platform to manage the identity of users Auth0 is cost-effective because it provides all the features we need, and it was very easy to integrate into our platform. The documentation is comprehensive, and their support team is highly helpful.…
reviewer1549194 - PeerSpot reviewer
Customizable, enhances security, and the Consent Management functionality is helpful
Gigya is a CIAM that provides registration as a service. It can be used for setting up SSO or federated SSO between different sites. It also provides the solution for consent and preference management. Screens and automated emails to customers can be highly customized, and it also provides drag…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is that it is simple to integrate, irrespective of your codebase."
"It offers stronger security and flexibility with API keys, which are generated on runtime."
"The most valuable feature is interface application integration, but we haven't fully used it yet. We'll need it in the future for a few potential clients."
"The valuable features are that it is extremely secure and that it's developer-friendly."
"It's a very powerful platform. It has the ability to do the usual stuff, according to modern protocols, like OIDC and OAuth 2. But the real benefit of using the platform comes from its flexibility to enhance it with rules and, now, with what they call authentication pipelines. That is the most significant feature, as it allows you to customize everything regarding the authentication and authorization process."
"The most important thing for me is compliance. Everything that they have developed in Auth0 is already certified by many regulators such as ISO. So, we do not need to take care of that. We have the shared responsibility model to share assets with other products we are using in the cloud."
"It has improved our organization by providing login authentication for a mobile app."
"It is very scalable because it provides a new environment for companies based on their number of users and other factors. The tool can take a lot of users."
"SAP CDC is very easy to use and the best part about this tool is its documentation."
 

Cons

"I find it surprising that there is no access to a standard user profile."
"This is a costly solution and the price of it should be reduced."
"I find it surprising that there is no access to a standard user profile."
"There are indeed areas where the product could improve. For instance, Okta offers various application configurations, enabling access management, which the tool could consider implementing."
"There is a possibility to improve the machine-to-machine authentication flow. This part of Auth0 is not really well documented, and we could really gain some additional knowledge on that."
"Better documentation for Salesforce integration is suggested."
"There could be easy integration with IoT devices for the product."
"If you’re not a developer, you need to spend time exploring more."
"I have struggled to give different access to different users in the same application."
 

Pricing and Cost Advice

"I am pretty happy with the pricing model of Auth0. It is very clear for me. Considering our scale, the features that we are using, and additional features that we bought, we still find it great. If you split the costs for the whole year and calculate the number of people you needed to hire, it always comes out to be much lesser than what we would have spent on building our own solution."
"Pricing of Auth0 is a pain point. Their pricing model is very confusing, at least for an enterprise. I don't like their pricing model. I think it's too aggressive. It's not very cheap for a service that only does authentication."
"It is a relatively inexpensive product in the industry."
"The tool is cheaper compared to competing solutions. Those alternatives tended to be more expensive. Consequently, Okta purchased it because it was considerably cheaper. The solution even offered some free services while still providing excellent functionality."
"There are different price levels: B2B, B2C, and enterprise. The basic plan is about $1,500 per month."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
9%
Comms Service Provider
9%
Retailer
7%
Manufacturing Company
21%
Computer Software Company
10%
Energy/Utilities Company
8%
Retailer
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise5
Large Enterprise6
No data available
 

Questions from the Community

What do you like most about Auth0?
It is very scalable because it provides a new environment for companies based on their number of users and other factors. The tool can take a lot of users.
What is your experience regarding pricing and costs for Auth0?
The cost of the solution itself was cost-effective enough that I didn't even need to compare it with EntraID.
What needs improvement with Auth0?
The pricing should be lower. A reduction of 20-25% would be great.
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Also Known As

No data available
Gigya Customer Identity Management
 

Overview

 

Sample Customers

1. Airbnb 2. Accenture 3. Adidas 4. Atlassian 5. Audi 6. Baidu 7. BlackRock 8. Cisco 9. CocaCola 10. Dell 11. eBay 12. FedEx 13. Fiat Chrysler 14. Ford 15. Google 16. Groupon 17. Hewlett Packard Enterprise 18. IBM 19. Intel 20. LinkedIn 21. Mastercard 22. Mercedes Benz23. Microsoft 24. Nike 25. Oracle 26. PayPal 27. Pinterest 28. Qualcomm 29. SAP 30. Spotify 31. Tesla 32. Toyota
Nutricia-Danone, ESI, Frontier Communications, Medialaan, Verizon Wireless, Talpa Media
Find out what your peers are saying about Microsoft, Okta, Ping Identity and others in Single Sign-On (SSO). Updated: October 2025.
871,408 professionals have used our research since 2012.