Amazon Macie vs BigID comparison

Amazon Web Services (AWS) and BigID are both solutions in the Data Loss Prevention (DLP) category. Amazon Web Services (AWS) is ranked #16 with an average rating of 9.0, while BigID is ranked #7 with an average rating of 8.3. Additionally, 75% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 100% of BigID users who would recommend it.

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Executive Summary

We performed a comparison between Amazon Macie and BigID based on real PeerSpot user reviews.

Find out in this report how the two Data Loss Prevention (DLP) solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Amazon Macie vs. BigID Report (Updated: December 2025).

Buyer's Guide

Amazon Macie vs. BigID

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Cloudflare

Featured Reviews

Herb Angle

Owner at Hga consulting

Has helped manage client domains with streamlined access control and threat visibility

I don't know what areas could be improved with Cloudflare WAF; Cloudflare is constantly improving and adding features to their feature set. They're doing a good job, and as far as DNS and support for any domains that I create or my clients create, it's mandatory for me to make sure that they have Cloudflare as their DNS provider. The Cloudflare load balancing capability hasn't really helped in enhancing my website's uptime and resiliency because we don't really get that much traffic; it's mostly remote users, and web hosting is done by a web hosting service. It doesn't pay to try to host your own website.

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reviewer2069877

Vice President at a tech services company with 51-200 employees

Provides real-time alerts and efficient data governance with easy integration

The best features of Amazon Macie include sensitive data identification, particularly for PII, which is pre-built and helpful because we don't have to define it ourselves. Those features are already embedded, which was beneficial. Additionally, some insights and alerts were coming up that were also pre-configured. It's not difficult to do that, but it's more of a build versus buy decision. These features were of great help to us. My experience with Amazon Macie's ability to provide alerts for suspicious activity in real-time has been good. We utilized the alerts for threat detection. Customizable features of Amazon Macie have helped significantly in maintaining fine-grained control over access and usage of sensitive information, offering a good combination of personalized options and out-of-the-box solutions.

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Aniruddha Nath

Senior Security Consultant at a consultancy with 10,001+ employees

Data discovery has transformed compliance workflows and automation now speeds up requests and remediation

The best feature that BigID offers is data discovery and classification, which is the most powerful engine. It allows connecting to many different data sources, ranging from cloud to on-premises to structured to unstructured data. If there is no connector available, you can build your own classifiers as well. Regarding the custom classifier option, you can build custom classifiers using regular expressions, and I have done that if you know how to create regular expressions. Custom connectors are something you create to connect to a database where the connector is not available. BigID has positively impacted my organization as it's a very powerful tool, especially with the increasing regulatory compliances for different countries such as GDPR, CCPA, and India's recent DPDPA act. Having these tools in place greatly helps organizations avoid any penal charges for not being compliant with the regulatory compliances. For example, regarding compliance or reduced risks for my clients, the DSAR process I was talking about allows organizations to respond quickly to user data deletion requests under GDPR law, which traditionally has a 30-day or 60-day timeline. In larger organizations, when the number of requests is high, it becomes tedious. However, using DSAR automation with BigID, it's almost instantaneous; instead of 30 days, you can respond in just one day to what users have requested.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"When using services like Heroku, Cloudflare is very useful for CNAME flattening. I also use it for their end-to-end SSL with TLS authentication on nginx for securing servers."

"Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications."

"Cloudflare allows us to self-host services such as Rocket.Chat and Node-RED, in high-availability mode, thanks to round robin DNS which allows us to share one hostname between our two locations."

"It's a great product because it's scalable, has great coverage, and is mature with good defenses against DDoS attacks."

"The web application firewall brought us good security and a view of the accesses/blocks of the entire domain and subdomain that were accessed both by region (country) and IPs."

"Cloudflare consolidates various capabilities into one product, streamlining processes."

"There are key things that are used for our enterprise customers, such as Lambda and DNS."

"DDoS attacks target unprotected machines. Cloudflare detects and stops these attacks using internal systems. It identifies incoming DDoS attacks, issuing challenges or blocking them immediately."

More Cloudflare pros

"The detailed reports on data privacy risk provided by Amazon Macie are really good and have contributed positively to our data governance strategies."

"The tool's performance is good."

"The tool gives confidence that our configuration is safe."

"BigID has one of the best technical support teams."

"I like BigID's in-depth discovery and scanning capabilities, especially for unstructured data. This feature is a standout compared to competitors. The tool's data classification capabilities are impressive. It offers custom classifiers and a blend of regular exploration and artificial intelligence, making it a next-generation solution. This enhances data security, and its security posture management is straightforward and user-friendly."

"Data classification is highly effective due to its automatic capabilities."

"BigID offers different scan types for data discovery. The most powerful one is the full scan, which scans both data and metadata. However, the metadata scan is faster in comparison."

"BigID is more advanced than Microsoft Purview when it comes to machine learning and AI development tools."

"BigID's scanning feature is its most valuable component."

"The best feature that BigID offers is data discovery and classification, which is the most powerful engine, allowing connection to many different data sources ranging from cloud to on-premises and from structured to unstructured data, with the ability to build your own classifiers if no connector is available."

"The most valuable feature of BigID is its large number of classifiers, which allow us to scan for specific data such as SSN numbers."

More BigID pros

Cons

"The reporting can definitely be improved to offer a lot more explanation on something that may have happened or has actually happened."

"The pricing could be improved."

"For large enterprises, the pricing is okay. However, the enterprise price for small projects is a bit high. A mid-tier pricing option would be beneficial."

"They lack a good way to manage DNS as a company, since everything is relegated to single account logins until you get to the higher levels. They have come out with a paid feature to remedy this, but I have not had a chance to fully review it yet to know if it fixes the access problem."

"For the free and Pro plans, Cloudflare could use a simple bot to provide information to users. This would improve support, especially for less advanced users who utilize the free components."

"DNS Management."

"The solution could use more analytics on the backend to give us more insights into everything. More reports would be helpful."

"Cloudflare does not have an on-premise solution. If they had different approaches they could be better suited to accommodate more customers, such as on-premise and hybrid deployments. For example, hybrid deployments would be useful where you could move the traffic from the enterprise to the cloud."

More Cloudflare cons

"Amazon Macie is expensive."

"BigID is making some forays into the GRC space, and that's a natural progression. I'd like to see that improve so that data governance is better, data risk is identified, and the ability to control and mitigate it."

"The tool currently lacks security features."

"In terms of what could be improved, when you're looking in a BigID file, you cannot really get the whole file. You have to export it to download it to another platform that allows you to completely view it, or run a program. That was one of the things that was really a disappointing point for me. Not to be able to view everything. There's a lot more data, but you can't get it all at once."

"I want them to focus on data mapping, assessment, automation workflow, and privacy incident management."

"One improvement I would suggest is addressing the intermittent failures of BigID scans, as there are times when some errors occur."

"One concern I have with BigID is regarding certain scans, like the multi-scan. The issue is that we can stop and retrieve these scans, but once they start, they go through an enumeration process."

"One area where BigID can be improved is the UI, which has a lot of bugs."

"I want them to focus on data mapping, assessment, automation workflow, and privacy incident management. The privacy tools have not been widely used, and they have not invested much in privacy code privacy tools."

More BigID cons

Pricing and Cost Advice

"For Cloudflare, I recommend it heavily for small businesses with revenue under a couple of million dollars. Onboarding is easy, and they even have a free plan. This makes it simple for businesses in the $100,000-$500,000 range to try it out and see its value, allowing them to scale up their infrastructure as needed."

"I believe their performance has improved, but I'd like to refrain from discussing the pricing aspect related to the cloud. The pricing, in my opinion, could be simplified, and I think they should consider reevaluating the pricing for support, as it can be quite high. At times, this cost can make it challenging to choose CARFAGuard or opt for the support."

"The product's pricing is minimal compared to other products."

"In terms of licensing costs, we don't pay for licensing for Cloudflare. We only establish communication, then for peering, Cloudflare takes care of the cross-connection in different data centers."

"A free version of the solution is available."

"The cost primarily depends on the size of the organization."

"So far I use free tier and happy with it. You can subscribe to business package if needed."

"The solution has many features but there are ones that you need to pay for. Sometimes you have to find out which is available for free and which you have to pay for."

More Cloudflare pricing and cost advice

"You need to pay per usage."

"The pricing depends. If you have thousands of data sources to connect and manage, and you struggled with an MDM package in the past, you'll find BigID valuable and even cheap. But if you're a small business, it's probably not the right tool for you."

"The solution is expensive."

"The product is expensive, but so are all competitor tools"

"I think that BigID's pricing is very reasonable."

"The solution is not licensed per user but rather based on capacity. For instance, organizations with large amounts of data, such as 50 GB or more, are the ones that typically qualify for BigID."

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

10%

Comms Service Provider

10%

Manufacturing Company

Financial Services Firm

21%

Manufacturing Company

Computer Software Company

Insurance Company

Financial Services Firm

23%

Insurance Company

Computer Software Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	46
Midsize Enterprise	8
Large Enterprise	25

No data available

By reviewers
Company Size	Count
Small Business	5
Large Enterprise	11

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?

Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...

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Which would you choose - Cloudflare DNS or Quad9?

Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...

See all answers

What do you like most about Cloudflare?

Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.

See all answers

What needs improvement with Amazon Macie?

From my perspective, Amazon Macie can be improved by extending PII to make it more collaborative between the customer...

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What is your primary use case for Amazon Macie?

We are trying to use Amazon Macie for pattern matching, which is one of the things that we are doing, along with sens...

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What advice do you have for others considering Amazon Macie?

I haven't used the automated data discovery feature of Amazon Macie. We wanted to assess the multi-account management...

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What do you like most about BigID?

I like BigID's in-depth discovery and scanning capabilities, especially for unstructured data. This feature is a stan...

See all answers

What needs improvement with BigID?

One area where BigID can be improved is the UI, which has a lot of bugs. I believe that if they improve their UI expe...

See all answers

What is your primary use case for BigID?

My main use case for BigID includes data discovery and classification, DSAR automation, and data remediation. I use B...

See all answers

Comparisons

Quad9 vs Cloudflare

Compared 50% of the time

Akamai vs Cloudflare

Compared 4% of the time

Imperva Application Security Platform vs Cloudflare

Compared 3% of the time

Myra Security DDoS Protection vs Cloudflare

Compared 2% of the time

Azure DNS vs Cloudflare

Compared 2% of the time

More Cloudflare Competitors

Microsoft Purview Data Loss Prevention vs Amazon Macie

Compared 77% of the time

Varonis Platform vs Amazon Macie

Compared 10% of the time

Symantec Data Loss Prevention vs Amazon Macie

Compared 8% of the time

Google Cloud Data Loss Prevention vs Amazon Macie

Compared 6% of the time

More Amazon Macie Competitors

Cyera vs BigID

Compared 18% of the time

Varonis Platform vs BigID

Compared 15% of the time

Microsoft Purview Data Governance vs BigID

Compared 10% of the time

Securiti vs BigID

Compared 10% of the time

OneTrust DataGovernance vs BigID

Compared 8% of the time

More BigID Competitors

Product Reports

Buyer's Guide

Cloudflare

January 2026

Download Cloudflare product report

Buyer's Guide

Data Loss Prevention (DLP)

December 2025

Download Amazon Macie product report

Buyer's Guide

BigID

January 2026

Download BigID product report

Also Known As

Cloudflare DNS

No data available

Overview

Cloudflare enhances web performance and security with features like CDN caching and DDoS mitigation while providing easy DNS management and intuitive setup through its user-friendly dashboard.

Cloudflare is recognized for its comprehensive web security and performance solutions. Speed improvements are achieved through caching mechanisms and DDoS protection, combining ease of DNS management with flexible page rules. The robust analytics and threat insight tools provide valuable data, assisted by a user-friendly dashboard allowing quick setup and configuration. An API offers dynamic DNS settings ensuring low latency and high performance across the globe.

What are Cloudflare's key features?

CDN Caching: Enhances website speed through content delivery network caching.
Web Application Firewall: Protects websites from online threats.
DDoS Mitigation: Shields against distributed denial-of-service attacks.
DNS Management: Offers easy-to-use and flexible domain management.
SSL Certificates: Ensures secure connections between users and servers.
Analytics: Provides insights with robust analytics tools.

What benefits and ROI should users evaluate?

Enhanced Security: Strengthening web security with DDoS and firewall protection.
Speed Improvement: Faster content delivery with CDN caching.
Operational Simplicity: Simplifies website optimization through a user-friendly interface.
Scalable Solutions: Scales with global reach, lowering latency for improved performance.
Cost Efficiency: Offers layers of valuable functionality with pricing options.

Cloudflare finds utility across industries for DNS management and defense mechanisms. Its content delivery network assures fast content distribution and fortified security. Businesses integrate features like web application firewalls, load balancing, end-to-end SSL, and zero trust to protect websites from cyber threats while ensuring resilience and reliable performance.

Cloudflare

Amazon Macie is a security service that uses machine learning to automatically discover, classify, and protect sensitive data in AWS. Amazon Macie recognizes sensitive data such as personally identifiable information (PII) or intellectual property, and provides you with dashboards and alerts that give visibility into how this data is being accessed or moved. The fully managed service continuously monitors data access activity for anomalies, and generates detailed alerts when it detects risk of unauthorized access or inadvertent data leaks. Amazon Macie is available to protect data stored in Amazon S3.

Amazon Web Services (AWS)

BigID is a leader in data security, privacy, compliance, and governance: enabling organizations to proactively discover, manage, protect, and get more value from their data in a single platform for data visibility and control. Customers use BigID to reduce their data risk, automate security and privacy controls, achieve compliance, and understand their data across their entire data landscape: including multicloud, hybrid cloud, IaaS, PaaS, SaaS, and on-prem data sources.

Drives visibility and control for all sensitive & critical datah
helps organizations understand and minimize data risk across the cloud & on-prem
AI automation
End-to-end data lifecycle management
DSPM
Data Security
Privacy Automation
Data inventory
Compliance

BigID

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.

EDMUNDS, AUTODESK

Home Depot, Grant Thornton LLP, Cimpress, Fidelity Investments

Buyer's Guide

Amazon Macie vs. BigID

December 2025

Free Report: Amazon Macie vs. BigID

Find out what your peers are saying about Amazon Macie vs. BigID and other solutions. Updated: December 2025.

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879,853 professionals have used our research since 2012.

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