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Zeta Marketing Platform Reviews

Vendor: Zeta Global
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    What is Zeta Marketing Platform?

    The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale.

    Get the Marketing Automation Buyer's Guide and find out what your peers are saying about Zeta Marketing Platform, Salesforce Marketing Cloud, Marketo and more!
    Buyer's Guide
    Marketing Automation
    October 2025
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    Helped 871,469 peers since 2012

    Zeta Marketing Platform mindshare

    Product category:
    Marketing Automation
    As of October 2025, the mindshare of Zeta Marketing Platform in the Marketing Automation category stands at 5.1%, up from 2.4% compared to the previous year, according to calculations based on PeerSpot user engagement data.
    Marketing Automation Market Share Distribution
    ProductMarket Share (%)
    Zeta Marketing Platform5.1%
    Salesforce Marketing Cloud19.4%
    Marketo11.7%
    Other63.8%
    Marketing Automation

    Top industries

    By visitors reading reviews
    Financial Services Firm
    13%
    Manufacturing Company
    10%
    Computer Software Company
    7%
    University
    6%
    Comms Service Provider
    6%
    Transportation Company
    6%
    Outsourcing Company
    6%
    Retailer
    4%
    Healthcare Company
    4%
    Performing Arts
    4%
    Marketing Services Firm
    3%
    Construction Company
    3%
    Government
    3%
    Hospitality Company
    3%
    Non Profit
    3%
    Wholesaler/Distributor
    1%
    Logistics Company
    1%
    Educational Organization
    1%
    Pharma/Biotech Company
    1%
    Real Estate/Law Firm
    1%
    Insurance Company
    1%
    Energy/Utilities Company
    1%
    Consumer Goods Company
    1%
    Leisure / Travel Company
    1%
    Computer Retailer
    1%
    Media Company
    1%

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    Learn more about Zeta Marketing Platform

    Zeta Marketing Platform was previously known as Boomtrain .

    Zeta Marketing Platform customers

    Forbes, Condenast, CBS Interactive, Bark & Co

    Customer Case Study

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    Product Categories

    Product Categories
    Marketing Automation
    Marketing Management
    Predictive Analytics
    Customer Data Platforms (CDP)

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