Oracle CRM vs Zeta Marketing Platform comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

Oracle CRM
Ranking in Marketing Automation
5th
Average Rating
7.8
Number of Reviews
36
Ranking in other categories
CRM (8th)
Zeta Marketing Platform
Ranking in Marketing Automation
16th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Marketing Management (12th), Predictive Analytics (13th), Customer Data Platforms (CDP) (8th)
 

Mindshare comparison

As of July 2024, in the Marketing Automation category, the mindshare of Oracle CRM is 0.6%, down from 1.6% compared to the previous year. The mindshare of Zeta Marketing Platform is 1.3%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Marketing Automation
Unique Categories:
CRM
3.0%
Marketing Management
1.7%
 

Featured Reviews

ManassehAfoh - PeerSpot reviewer
Aug 3, 2023
Helps to understand customer journey better
We use Oracle CRM for customer segmentation.  Oracle CRM helped us better understand the customer journey.  I like the tool's ability to handle lots of data. It is well documented and throws off errors in areas that you need to pay attention to.  Though Oracle CRM's support has a good reaction…
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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pricing and Cost Advice

"We were able to get a ten-year contract for a very good discount with our three platforms together with Oracle."
"Oracle is very expensive, but you have to pay to get this kind of scalability and database flexibility."
"The pricing for licensing is pretty expensive. If you need one particular feature it becomes expensive to have to continue paying for it."
"On a scale of one to ten, where one is cheap, and ten is expensive, I rate the pricing a twelve. Oracle CRM is on the expensive side."
"We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."
"Every year, we have new users, and we get new licenses. It depends on various things such as the number of users and expansion of our business lines."
"The solution is expensive."
"It is not cheap. It is more suitable for big companies."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
10%
University
9%
Government
9%
Computer Software Company
17%
Financial Services Firm
15%
Retailer
10%
Construction Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Oracle CRM?
The most valuable feature is the ability to automatically enrich deals by connecting to APIs. This allows me to gather additional information about companies, number of employees, and data from the...
What is your experience regarding pricing and costs for Oracle CRM?
The tool's pricing involves a monthly subscription fee based on the number of users. I believe it's around $20 per user initially, and then an additional five dollars per user if more users are added.
What needs improvement with Oracle CRM?
Improvements could be made in automating certain tasks, such as automatically notifying me via email when a customer has signed off on a proposal. Some of these features require payment, but includ...
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Also Known As

Market2Lead
Boomtrain
 

Overview

 

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
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