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Dell PowerProtect Data Manager vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 11, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Dell PowerProtect Data Manager
Ranking in Backup and Recovery
17th
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
14
Ranking in other categories
Deduplication Software (7th)
Rubrik
Ranking in Backup and Recovery
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
Cloud Backup (4th), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

As of June 2025, in the Backup and Recovery category, the mindshare of Dell PowerProtect Data Manager is 4.6%, up from 4.1% compared to the previous year. The mindshare of Rubrik is 7.7%, up from 7.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery
 

Featured Reviews

MinaMagdy1 - PeerSpot reviewer
Comprehensive integration and user-friendly dashboard enhance data protection workflows
PowerProtect Data Manager lacks the tape-out functionality, which is important for organizations relying on it for offsite backup. While PowerProtect Data Manager offers a workaround, it's not always accepted, notably by sectors like banking. Additionally, I would like PowerProtect Data Manager to provide microservices and container backup for modern applications.
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of the solution are flexibility and data protection."
"The deduplication is the most valuable feature because it helps to control the overhead."
"It's the perfect solution for virtual and container directives. The data reduction feature works well, and we haven't had any issues."
"The solution's initial setup is straightforward."
"I love that it has an interactive GUI, and it is not complicated to use."
"Dell EMC PowerProtect Data Manager is user-friendly and easy to use. it does what it needs to do."
"Dell PowerProtect Data Manager helps to reduce the amount of data being transferred and stored."
"I would say flexibility is the most important feature of the product. The performance and speed are the best on the market."
"The product's most valuable feature is the immutability of a backup."
"The system is able to determine when it is the best time to do backups. This is SLA-driven, and if it is not possible to maintain this SLA, the system will tell you too."
"Rubrik is an easy and automatic solution that needs no manual intervention."
"The most valuable feature of Rubrik for me is its user-friendliness and efficiency."
"The file search feature across all backups has been helpful."
"The main benefit is that we are secured in terms of workloads. We know that if we need to restore any VMs, or even any files inside a VM, that we will succeed 100 percent. This means that we don't need to spend much time administering the backup environment because we know it is self-healing and efficient. So, we are spending that time on something else, which is always a plus."
"The most valuable features of Rubrik are the restoration and ease of use."
"Cut backup remediation to nearly nothing."
 

Cons

"The interface is too complex."
"Management is difficult and it is hard to determine when things aren't working properly."
"As a new product, there are some things that still need to improve a bit as it matures."
"The tool's scalability has certain shortcomings, making it an area where improvements are required."
"The Dell EMC PowerProtect Data Manager reports could improve. There should be different kinds of reports on failures, such as dashboards that we can submit to top management or auditors."
"The solution should enhance its user interface and make it more flexible."
"When I raise a ticket, it sometimes takes a while to get a response."
"They should include a feature similar to S3 bucket."
"There could be better reporting and better filtering."
"Rubrik's disaster recovery capabilities could be improved."
"Rubrik needs to continue to listen to their customers and what they want/need, not just care about money and the bottom line."
"I would improve the cost part of Rubrik; they should improve in that area."
"I would like to see more information on encryption with the next release."
"The licensing cost is quite high. That is something that needs to be worked out, because so many times it happens that the team does not have the budget or there are other issues at that time. Cost has become an important factor in deciding whether to continue with the Rubrik solution."
"The customer service and support could be a bit faster."
"There are some corner cases where the Rubrik Connector (Agent) still doesn't work for our clients."
 

Pricing and Cost Advice

"The price of Dell EMC PowerProtect Data Manager is reasonable."
"We offer monthly or yearly subscriptions. The price could be cheaper."
"The solution is not less expensive than competitors but pricing deals are available."
"The solution is more affordable than other vendors."
"Dell PowerProtect Data Manager is not an expensive solution."
"The product is offered at a very competitive price in the market."
"The licensing costs and pricing model are based on capacity and the license is easy to upgrade."
"Originally, we bought the units on perpetual licenses. Now, we have switched to Rubrik Go. I think the Rubrik Go subscription is a better model, where it is based on your onsite environment and you consume what you use."
"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."
"Rubrik is quite expensive for small businesses."
"It’s simple, straightforward, and we were able to see 50% hard savings."
"You need to understand what you're getting for the price. You are getting a backup solution, which is state of the art and works absolutely flawlessly. You are getting the storage needed to store your backups. You have all the sexy features that a modern backup solution can provide you, like deduplication, erasure coding, compression, fast execution time, secured data, and top-notch customer support. So, it might be expensive on paper. It's not free, but when you analyze what you are getting and the time you can spend on other stuff, then Rubrik is very cost-efficient."
"There are additional costs like maintenance, and there are some features on their central management piece that don't come with our licensing."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
"There is a license requirement for the solution. If you expand or if the maintenance period expires, there's a license renewal as well."
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
10%
Government
9%
Manufacturing Company
8%
Computer Software Company
12%
Financial Services Firm
11%
Government
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Dell PowerProtect Data Manager?
One notable feature is its robust backup support for Kubernetes and container environments. Additionally, PPDM stands out for its ease of deployment and management compared to other backup solution...
What is your experience regarding pricing and costs for Dell PowerProtect Data Manager?
Overall, pricing does not significantly impact our decision. The main concern is the solution itself, presales activities, and positioning it in the right place. Commercial aspects are secondary to...
What needs improvement with Dell PowerProtect Data Manager?
The marketing strategy is lagging behind competitors such as CommVault. Dell needs to improve its market presence and communication with customers and solution providers.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
There are no extra expansions or expenses after purchasing the product. They use storage-based licensing, which is good without anything extra.
 

Also Known As

PowerProtect, Dell EMC PowerProtect
No data available
 

Overview

 

Sample Customers

National Bank of Greece, USC Australia, PCS Publishing, Dell Digital IT, Rushmore Electric, Melanson Health, Arrow Electronics
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Dell PowerProtect Data Manager vs. Rubrik and other solutions. Updated: June 2025.
856,873 professionals have used our research since 2012.