Sprinklr and Sitecore Experience Platform compete in the digital experience industry. Sprinklr holds the edge in pricing and customer support, while Sitecore is superior in features, justifying its higher cost.
Features: Sprinklr provides extensive social media management, customer engagement, and effective social listening. Sitecore offers robust content management, sophisticated personalization, and comprehensive digital marketing tools.
Ease of Deployment and Customer Service: Sprinklr supports rapid deployment with integration across social channels and responsive customer service. Sitecore involves a complex setup but offers thorough guidance and dedicated implementation support.
Pricing and ROI: Sprinklr provides a cost-effective entry with scalable pricing, enhancing ROI quickly. Sitecore requires significant initial investment but offers high ROI with its advanced features, making it a strategic choice for long-term growth.
| Product | Market Share (%) |
|---|---|
| Sprinklr | 2.4% |
| Sitecore Experience Platform | 4.7% |
| Other | 92.9% |
| Company Size | Count |
|---|---|
| Small Business | 1 |
| Midsize Enterprise | 5 |
| Large Enterprise | 6 |
The Sitecore Experience Platform is a connected platform that gives marketers everything they need to understand visitor needs and intents for delivering a more relevant, personalized experience - from initial visit to post-purchase engagement and nurturing.
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
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