Find out what your peers are saying about Twilio, mParticle, Treasure Data and others in Customer Data Platforms (CDP).
| Product | Mindshare (%) |
|---|---|
| Segment | 13.1% |
| Pimcore | 1.0% |
| Other | 85.9% |
Pimcore is an award-winning open-source software for customer experience management, product information management (PIM/MDM), digital asset management (DAM) and eCommerce.
Pimcore recently named Gartner Cool Vendor 2018, which delivers significant business value. Enterprises choose Pimcore because it seamlessly integrates 4 applications – Product Information Management (PIM), Digital Asset Management (DAM), Customer Experience Management (CMS/UX) and eCommerce. The software is licensed open-source and available free of charge. Because we believe that control over intellectual property and software belongs in the hands of our customers. Thousands, including Burger King, Audi, Dr Oetker and United Rentals have already chosen Pimcore. We are proud that more and more businesses worldwide are creating their digital world with Pimcore, benefiting from the comprehensive digital transformation services we provide. At present, we employ 150 people at three locations in Austria, India and the USA.
Segment is a customer data platform that helps organizations collect, unify, and analyze customer data from various sources. Its primary use case is to provide a single view of the customer across different touchpoints, enabling businesses to deliver personalized experiences.
The most valuable functionality of Segment is its ability to integrate with numerous data sources, such as websites, mobile apps, and third-party tools. It simplifies the process of data collection and unification, allowing organizations to easily access and analyze customer data in real time.
Segment helps organizations by providing a comprehensive understanding of their customer's behavior, preferences, and interactions. This valuable insight enables businesses to make data-driven decisions, optimize marketing campaigns, and improve customer engagement. By leveraging Segment's capabilities, organizations can enhance customer experiences, increase customer satisfaction, and drive business growth.
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