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| Product | Mindshare (%) |
|---|---|
| Redpoint CDP | 1.9% |
| Pimcore | 1.0% |
| Other | 97.1% |
Pimcore is an award-winning open-source software for customer experience management, product information management (PIM/MDM), digital asset management (DAM) and eCommerce.
Pimcore recently named Gartner Cool Vendor 2018, which delivers significant business value. Enterprises choose Pimcore because it seamlessly integrates 4 applications – Product Information Management (PIM), Digital Asset Management (DAM), Customer Experience Management (CMS/UX) and eCommerce. The software is licensed open-source and available free of charge. Because we believe that control over intellectual property and software belongs in the hands of our customers. Thousands, including Burger King, Audi, Dr Oetker and United Rentals have already chosen Pimcore. We are proud that more and more businesses worldwide are creating their digital world with Pimcore, benefiting from the comprehensive digital transformation services we provide. At present, we employ 150 people at three locations in Austria, India and the USA.
The Redpoint CDP enables Marketing and CX leaders to create personalized, omnichannel experiences that enhance customer loyalty and drive revenue growth. It offers real-time data processing, built-in data quality, and customizable identity resolution for accurate, unified customer profiles. Advanced segmentation allows for easy, code-free audience creation and testing, promoting agile and creative marketing strategies that yield high ROI and reduced costs. As a composable CDP, Redpoint integrates seamlessly into any MarTech stack, AI approach, or cloud environment, enabling rapid adaptation to business changes and expansion of use cases.
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