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Oracle ATG vs Pega CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle ATG
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
9
Ranking in other categories
eCommerce Platforms (5th)
Pega CRM
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
10
Ranking in other categories
CRM Customer Engagement Centers (5th), CRM (17th)
 

Mindshare comparison

Oracle ATG and Pega CRM aren’t in the same category and serve different purposes. Oracle ATG is designed for eCommerce Platforms and holds a mindshare of 8.4%, down 8.6% compared to last year.
Pega CRM, on the other hand, focuses on CRM Customer Engagement Centers, holds 8.8% mindshare, down 9.8% since last year.
eCommerce Platforms
CRM Customer Engagement Centers
 

Featured Reviews

PankajKumar22 - PeerSpot reviewer
Useful for B2B retail operations and order management but UI is bland and old
The UI might not be the fanciest, and since it's an older system, our customers are sometimes hesitant to invest in it. They're even considering moving to new e-commerce solutions, maybe even something custom-built in-house. It's quite basic and bland compared to today's modern web developments, which have enhanced user experiences. We're just providing support services to our customers, and they’ve been exploring a move to Oracle Commerce. However, there's some concern about Oracle Commerce's future, especially since support for version 11.3.2 is set to end in March 2025. We haven’t heard back from Oracle regarding any plans to extend support. We’re just keeping the lights on for now, but a transformation might be on the horizon. We have done some proof of concept with Oracle Commerce.
Srinivas Ganisetti - PeerSpot reviewer
Case management feature is valuable but the pricing is expensive
I would like to suggest the solution but it really depends on your specific requirements, your business use cases and future plans. There is a significant investment involved in this solution and therefore it is very crucial to reevaluate your future necessity including automation potential and modernization plans. I would suggest that you select any kind of solution and explore alternatives of similar functionalities at a lower cost. This might help you to achieve more with less. In my experience, I would rate it between seven to eight because it offers robust capabilities. But please be aware that other BPM tools are emerging with similar features at a lower cost. Pega CRM is perceived as bulk care compared to order tools, as many of its capabilities are potentially underutilized. I would rate it 7 out of 10.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product is really good. It is a robust tool that can scale up in any business, including some multi-million businesses."
"The features that help us to change the product and pricing are good. They give us enough flexibility to manage this application."
"The tool is useful for B2B retail operations. The e-commerce platform is helpful for our customers when searching for products they want to buy. They can look up items using part numbers or product descriptions, which helps them find exactly what they want. We rely on the search functionality a lot."
"The merchandising part is where the business user adds and configures permissions, which is quite important for us."
"The most valuable features are all the promotion capabilities and the tiered-pricing capabilities."
"The tool's most valuable features are its integration with various scanners, OCR capability, and ability to populate the system with a lot of information. We use the workload automation feature occasionally."
"It also reduces the duration per call, and it ensures a first time resolution of the issue."
"One of the most valuable features of Pega CRM for our team's productivity is its ease of setup, thanks to its configuration-driven approach."
"The case management feature is really valuable."
"The most valuable feature is the ability to pull information about the customer on-the-fly so they feel the interaction is more personal."
"The product's deployment phase was easy."
"We can effortlessly manage the data within it, and it offers ease of use and high flexibility to present the data across various vendors."
"The solution is very easy to use."
"Pega offers a clear parent-child case relationship that's easily created and maintained. Dependencies can be configured, where reaching a specific stage in a parent case automatically triggers a child task in a child case, while the parent case remains on hold until a certain condition is met before moving forward. This configuration allows multiple users to work on cases in parallel. Many of these settings are readily available within Pega case settings. Overall, Pega's case management is unparalleled compared to other options."
 

Cons

"There should be some sort of native integration. All the integrations that we build are completely customized. There should also be a mechanism for user surveys and product reviews. As of now, I don't see any feature related to these. It must have a provision for doing customer surveys and allowing customers to give product feedback. If I have a customer who purchased something on the website, there has to be a mechanism for a company to capture the feedback. This feature is currently not there. Similarly, if a customer wants to do a review of the product, there is no native feature for that."
"So far, with Oracle ATG, I haven't seen any good cloud-based solutions."
"The UI might not be the fanciest, and since it's an older system, our customers are sometimes hesitant to invest in it. They're even considering moving to new e-commerce solutions, maybe even something custom-built in-house."
"Oracle has a cloud solution, but some on-prem features are not available in the cloud version."
"The only issue with the tool is that it is not cloud-based."
"One drawback is that the tool could be more agile in adding new features. Since the product is very big, new features aren't added continuously. However, it already meets most of our requirements for day-to-day use."
"The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications."
"The UI should be improved."
"They should enable the data-driven streaming feature inside it."
"The solution has room for improvement around decisional and real-time data analysis."
"It would be beneficial to enhance the pricing and support implementation options as they are currently quite expensive."
"For many of the clients, they have a separate system or separate layer of UI and a separate layer of the business rules engine, which Pega has taken care of in the recent releases."
"There has been a common acknowledgment among customers that this solution is an expensive tool and they often opt for cheaper tools like Comodo"
"The UI is lagging and needs to be improved."
 

Pricing and Cost Advice

"The product's pricing is moderate. We use a license module."
"Oracle ATG is an expensive solution."
"The tool's licensing is costly. Finding the right talent to manage it is also a challenge."
"We have numerous uses of the solution in our organisation. Almost 72 applications are integrated with Pega CRM, and some of them are shutting down for various reasons including the high licensing costs. There is a strong focus in the market and offices on cost reduction."
"The pricing is on the higher side."
"It is expensive."
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Comparison Review

it_user9726 - PeerSpot reviewer
Oct 5, 2013
WCS vs Hybris vs ATG - Feature Smackdown
They say "Beauty is in the eyes of the beholder", so if you are a purist in one of these technologies you would probably never agree to my comparison matrix, However these are my personal opinion, From my experience standpoint I have longest exposure to WCS Commerce Suite and the least with ATG…
 

Top Industries

By visitors reading reviews
Retailer
17%
Computer Software Company
14%
Financial Services Firm
12%
Manufacturing Company
7%
Financial Services Firm
25%
Computer Software Company
13%
Comms Service Provider
5%
Educational Organization
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Oracle ATG?
The tool's most valuable features are its integration with various scanners, OCR capability, and ability to populate the system with a lot of information. We use the workload automation feature occ...
What needs improvement with Oracle ATG?
The tool is not cloud-based, and licensing and hosting are expensive. The tool can be improved in both areas.
What is your primary use case for Oracle ATG?
My company's clients use the tool for e-commerce.
What do you like most about Pega CRM?
The product's deployment phase was easy.
What needs improvement with Pega CRM?
The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications. In Siebel CRM, you have complete control over your database, you can do any datab...
What is your primary use case for Pega CRM?
Pega CRM uses a layer cake architecture. Basically, the tool is a convenient application to use even if you are not a technical person, like a business analyst. I use the solution for the CRM modul...
 

Comparisons

 

Also Known As

ATG
Chordiant
 

Overview

 

Sample Customers

Agilent, Shenhua Group Corporation Ltd., Fox Head Inc., Netshoes, Mr. Price, Retail World AE, Sascar, Banca Transilvania, UL, Fox Head, Carolina Biological Supply, Groupe Dynamite
The State of Maine, Aegis, Aegon, AIG Japan, ING
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