NetApp AFF vs NetApp EF-Series All Flash Arrays comparison

Why PeerSpot?

NetApp AFF and NetApp EF-Series All Flash Arrays are both solutions in the All-Flash Storage category. NetApp AFF is ranked #4 with an average rating of 9.3, while NetApp EF-Series All Flash Arrays is ranked #29. NetApp AFF holds a 6.8% mindshare in AFS, compared to NetApp EF-Series All Flash Arrays’s 1.5% mindshare. Additionally, 98% of NetApp AFF users are willing to recommend the solution, compared to 97% of NetApp EF-Series All Flash Arrays users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Sep 18, 2024

NetApp AFF and NetApp EF-Series All Flash Arrays compete in the storage array market. NetApp AFF seems to have the upper hand in support and user experience, while NetApp EF-Series excels in performance features.

Features: NetApp AFF offers advanced data management, high resilience, and excellent cloud service integration. NetApp EF-Series All Flash Arrays emphasize raw performance, providing rapid data access and minimal latency, which benefits high-demand applications.

Room for Improvement: NetApp AFF could improve scalability and pricing. NetApp EF-Series needs better data management features and enhanced software options.

Ease of Deployment and Customer Service: NetApp AFF provides a straightforward deployment process and robust customer service. NetApp EF-Series All Flash Arrays have fast deployment but some users report a steeper learning curve and less responsive support.

Pricing and ROI: NetApp AFF has higher upfront costs, with users justifying the return on investment through comprehensive features and reliability. NetApp EF-Series All Flash Arrays are recognized for cost-efficiency and delivering quick returns due to their performance.

To learn more, read our detailed NetApp AFF vs. NetApp EF-Series All Flash Arrays Report (Updated: November 2026).

Buyer's Guide

NetApp AFF vs. NetApp EF-Series All Flash Arrays

November 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray

Mindshare comparison

As of November 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 6.4%, down from 6.5% compared to the previous year. The mindshare of NetApp AFF is 6.8%, down from 9.4% compared to the previous year. The mindshare of NetApp EF-Series All Flash Arrays is 1.5%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Mindshare Distribution
Product	Mindshare (%)
Everpure FlashArray	6.4%
NetApp AFF	6.8%
NetApp EF-Series All Flash Arrays	1.5%
Other	85.3%

All-Flash Storage

Featured Reviews

Sowjanya MV

Technical Lead at Wipro Limited

Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades

The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.

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Mir Gulzar Ahmed

IT Manager at Synergy Computers

Unified storage has delivered efficient AI analytics and low latency for critical workloads

There might be some lag or response time with respect to support cases, but even then I will rate it 8.5 out of 10. All of this is the same for all product ranges, whether E-series, NetApp AFF, or FAS series, because they are very efficient to respond. The only reason I rated it 8.5 is because the warehouse for spare parts, when a problem comes, a spare is needed to replace it, for example, a disk. In Pakistan, they have only one warehouse in Karachi. This warehouse manages all the problems when a problem comes. They ship the part based on the customer use case and customer service request. That is the only reason I rate it 8.5 because they have only one warehouse in Pakistan, which is in Karachi. For example, if a problem comes in Islamabad, it will take time to deliver the spare because the part will be shipped from Karachi to Islamabad, which will take around maybe a day. Other OEMs have their warehouses in Islamabad, Lahore, and Karachi also. In terms of part replacement requirements, they are very efficient in that area because they have warehouses in multiple cities of Pakistan.

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Tayo Olubanke

Managing Director at GCET

Offers flexibility and top-notch technology

You can go to bed peacefully if you have a NetApp. If you have NetApp within your data center, you get to know about power failure if you are using it. Your NetApp will still come alive. Even if it does not come alive, I can say that it is not like other tools when it comes to dealing with power failure. The tool is affordable, and the technology is top-notch. It is the only technology that has software for what we call inline compression and deduplication. All the products under NetApp are aiming to use AI. I know that you can achieve whatever you want to do with NetApp EF-Series All Flash Arrays. I rate the tool a nine out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"One could tell, the minute we switched to this program, everything ran a lot faster."

"The code upgrades are very smooth."

"The most valuable feature is how it simplifies the management of the SAN."

"Pure Storage is extremely reliable — it's never failed."

"Biggest lesson learned: Why didn't I switch sooner?"

"The scalability is good."

"Very stable; no worries about how much it can handle."

"It has been quite satisfactory in performance and scalability."

More Everpure FlashArray pros

"We have not had any stability issues and it gives us flexibility, mainly in our VMware environment, because we're all NFS and are able to buy new equipment, retire equipment, and swap things in and out very easily."

"Batch times went from approximately seven hours down to about two and a half. Functionality during the day, such as taking or removing snapshots and cloning instances, is higher than it has ever been."

"The most valuable thing I have seen since we've got it is that predictable performance has stayed below a millisecond, which was not the experience we've had with spinning disk."

"With the VDI platform, we're allowed to let them use their home computers to call in and use the services like they were in the office."

"First of all, we have very low latency; we just moved a good piece of our stuff over from spinning disk onto All Flash FAS and now we are screaming, with things really fast and really low utilization."

"It's made a huge difference; we've cut hours off our job times simply by moving the storage and nothing else, so we can finally meet our production deadlines and shorten our work windows because we can complete the jobs faster."

"Earlier the Bill Run process (monthly bill processing for post paid telecommunication subscriber) was taking two to two and a half days in each cycle, while storage was an old model XP from HPE, and after migrating to NetApp, it has come to only six hours."

"SnapMirror is definitely the most valuable feature for us, as it allows us to have a snapshot in minutes and we can use it to restore quickly from a backup."

More NetApp AFF pros

"NetApp maintains the very high performance that we want to have."

"The most valuable feature is the ability to set a specific margin of performance to a specific workload."

"The solution is very good; it offers very good performance and very good data services to customers."

"Our batch processing time went down from 14 hours to seven hours with this solution."

"We use it for our VDI environment, and have not had any complaints with it."

"You can't beat it for the price."

"The end-user experience has improved the organization as a whole; the customers that the DBAs serve."

"The most valuable feature of this solution is its speed."

More NetApp EF-Series All Flash Arrays pros

Cons

"Having something native in the Pure Storage ecosystem would make it integrated and in one single company, and we wouldn't have to work with multiple organizations."

"I would like to see support for NVMe, end-to-end."

"The negative aspect of Everpure FlashArray is that migrations can be somewhat complicated."

"Automation could be simplified."

"Pure Storage FlashArray could improve in the area of cryptographic information in the consoles. The user-friendliness could improve. The Pure Storage FlashArray team should come and log into the system with their maintenance credentials and then pull out the information as evidence of cryptography."

"When creating a support case, visibility should be extended to others involved in assisting."

"What I dislike about Everpure FlashArray is that in the replication, if it is in the pod, we cannot directly add devices to the pod without breaking the relationship."

"I had to contact customer support when a drive failed as I was doing a couple of OS upgrades."

More Everpure FlashArray cons

"Customer service is one area of the product line where I would love to see improvement."

"Tech support is great with NetApp if you can get past Tier 1. A lot of times when you open a new case or do a direct dial-in with an issue, like with any support, you will definitely reach a Tier 1 level that is not particularly helpful until you get escalated to an expert."

"Software packaging and ordering. We wanted to integrate with replication and Commvault options, and that was difficult."

"Stability could be improved."

"From a technical point of view, we were early adopters of clustered Data ONTAP and cDOT. We found that the support was limited on cDOT."

"We found NetApp support to be a mixed bag. Sometimes, it's real good; sometimes, it's real bad."

"We would like to have a feature that automatically moves volumes between aggregates, based on the performance. We normally need to do this manually."

"During the initial setup, you need to know what you are doing."

More NetApp AFF cons

"The support of the product is an area with certain shortcomings where improvements are required."

"From a manageability perspective, I like the look and the feel of the FAS series better than the EF. I think it's more straightforward and simplistic."

"The dashboard could be simplified."

"Its pricing should be better. Its price is competitive, but they need to improve the pricing. They have different licensing models, which they need to improve. My expectation was cloud integration, which they have, but it is a different license. Therefore, people cannot enjoy it. If I want to use it, I need to pay extra. There is a cost involved for everything, but it should reach everyone. It is similar to having a Rolls-Royce, but you need to pay extra for the key. If you want the key, you need to pay."

"The only major drawback is the replication between EF-Series units."

"This solution does not have any compression or deduplication."

"Their problems are on the software and the controlling of the storage where they lack segmentation and federation."

"This solution has limited storage."

More NetApp EF-Series All Flash Arrays cons

Pricing and Cost Advice

"It is not the cheapest one out there. We're paying yearly, but I'm not 100% sure."

"Once you purchase Pure Storage FlashArray it is all-inclusive, you receive all the licenses needed."

"Because of the SSD, it is cheaper because I am not purchasing so many disks."

"Cost-wise, it's been very effective."

"In terms of other contemporary arrays, Pure is something you need to have a use case for, as it's not priced for you to buy one off-the-shelf. If you have a use case, heavy lift Oracle Databases, any type of noticeable virtual desktop infrastructure (VDI), or need low latency and high throughput, you should consider all-flash at least and probably Pure Storage."

"For us, as the customer, it reduced the price of the management."

"There is always room for negotiation."

"It is light years beyond anything else with the same price point."

More Everpure FlashArray pricing and cost advice

"We would like it to be free."

"With other options, you need to buy a couple of different products to achieve the same outcome."

"We have been able to utilize and leverage equipment which was purchased a decade ago up until this past year. So, we were running disk shells for 13 years and all we were doing was upgrading the filings and controllers, and using the same disk shells. Therefore, we were able to do something where we didn't have to invest that much. Recently, we had to upgrade all our disk shells, but it was a lot less because the technology had changed a lot since those times. It is faster now, and we have SSDs. We have larger drives that are 4TBs and 6TBs. Everything can condense so we are saving disk shell space and rack space. We are paying less now than we did at that time"

"Look at the different options that NetApp offers. Look for a model and option which fits your needs correctly. Don't buy a low-end product for a high-end job."

"Always consider whether you can afford the solution."

"There is room for improvement when it comes to the cost. The cost is very high compared to other devices."

"It consolidates a lot of our storage into one or two chassis, which makes money savings in our data center."

"It definitely reduces costs because it simply takes less power to run these systems. While the SSDs don't take power, they are in general very big right now. So, the running cost has decreased for a lot of our customers."

More NetApp AFF pricing and cost advice

"It's a lot cheaper than what the other vendors have for the same type of environment. It saves us money."

"They provide licenses upon purchase, so there's no need for additional licenses. Regarding additional expenses apart from the standard licensing fees, such as for support or maintenance, there aren't any. Updates take around twenty to thirty minutes, including rebooting the systems, and we haven't faced any problems with the NetApp EF-Series All Flash Arrays. We utilize various other storages like Fujitsu, IBM, and Dalian SIP, but the NetApp EF-Series stands out as we've had no issues throughout the entire year of usage."

"The pricing of the solution is expensive, considering the initial investment required...At the end of the product's life cycle, it could get cheaper, but the initial investment in NetApp makes it one of the most expensive solutions."

"The pricing of this solution is competitive with other vendors here in Egypt."

"Cheaper pricing is always good. NetApp has been doing everything the right way. They've been figuring out things really well, going in the right direction."

"They need to improve its pricing. The storage market is dying. So, they need to improve the price because it should reach all people. NetApp is one of the top ones, and they are charging a little bit of royalty as compared to other storage solutions."

"he price point that we're getting is very competitive in the market. Since we are buying in such a large quantity, they gave us a huge discount."

"The price point for EF is considerably lower than the alternatives."

More NetApp EF-Series All Flash Arrays pricing and cost advice

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Comparison Review

it_user186357

Solutions Architect with 51-200 employees

Jan 28, 2015

NetApp vs. XtremIO

Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…

Read full review

Top Industries

By visitors reading reviews

Manufacturing Company

13%

Comms Service Provider

10%

Financial Services Firm

10%

Outsourcing Company

12%

Manufacturing Company

12%

Construction Company

Financial Services Firm

Construction Company

16%

Comms Service Provider

12%

Outsourcing Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	38
Large Enterprise	161

By reviewers
Company Size	Count
Small Business	47
Midsize Enterprise	47
Large Enterprise	242

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	10
Large Enterprise	18

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?

Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...

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What is your experience regarding pricing and costs for Pure Storage FlashArray?

When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...

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What needs improvement with Pure Storage FlashArray?

The only thing I think could be improved is price. The price is the main concern for our customers.

See all answers

What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?

Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...

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What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?

This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...

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What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?

The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...

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Comparisons

Dell PowerStore vs Everpure FlashArray

Compared 10% of the time

Dell Unity XT vs Everpure FlashArray

Compared 7% of the time

HPE Alletra Storage vs Everpure FlashArray

Compared 6% of the time

VAST Data vs Everpure FlashArray

Compared 5% of the time

HPE 3PAR StoreServ vs Everpure FlashArray

Compared 4% of the time

More Everpure FlashArray Competitors

Dell Unity XT vs NetApp AFF

Compared 7% of the time

Dell PowerStore vs NetApp AFF

Compared 7% of the time

IBM FlashSystem vs NetApp AFF

Compared 5% of the time

HPE 3PAR StoreServ vs NetApp AFF

Compared 4% of the time

VMware vSAN vs NetApp AFF

Compared 4% of the time

More NetApp AFF Competitors

Hitachi Virtual Storage Platform vs NetApp EF-Series All Flash Arrays

Compared 12% of the time

Dell Unity XT vs NetApp EF-Series All Flash Arrays

Compared 10% of the time

Dell PowerStore vs NetApp EF-Series All Flash Arrays

Compared 5% of the time

Dell XtremIO vs NetApp EF-Series All Flash Arrays

Compared 5% of the time

HPE Alletra Storage vs NetApp EF-Series All Flash Arrays

Compared 4% of the time

More NetApp EF-Series All Flash Arrays Competitors

Product Reports

Buyer's Guide

Everpure FlashArray

November 2026

Download Everpure FlashArray product report

Buyer's Guide

NetApp AFF

October 2026

Download NetApp AFF product report

Buyer's Guide

NetApp EF-Series All Flash Arrays

October 2026

NetApp EF-Series All Flash Arrays report

Download NetApp EF-Series All Flash Arrays product report

Also Known As

Pure Storage FlashArray

NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS

NetApp EF540, NetApp EF-Series

Overview

The FlashArray family delivers consistent, high-performance data services across block, file, and object workloads. As part of the Everpure Platform, it provides the foundation for a unified data plane, enabling applications to reliably access, protect, and manage data across environments with simplicity and predictability. With built-in capabilities such as inline data reduction, snapshots, replication, and ransomware resilience, FlashArray ensures efficient operations, protected data, and consistent application uptime.

As the foundation of the (unified) data plane, FlashArray enables policy-driven automation, monitoring, and centralized management while integrating across cloud and on-premises environments. Built on an Evergreen architecture, it supports non-disruptive upgrades and continuous performance improvements over time while simplifying operations at scale.

What Key Features Does FlashArray Offer?

Simplicity and Speed: Easy management and rapid performance enhancements.
Data Reduction: Effective deduplication and compression.
Flash Architecture: Seamless upgrades and outstanding resilience.
VMware Integration: Excellent compatibility with virtualization platforms.
Predictive Analytics: Strong insights for proactive management.

What Benefits Should Users Consider?

Reliability: Proactive support with minimal downtime.
Efficiency: Reduced storage footprint and enhanced data management.
Performance: Faster processing speeds and low latency.
User Experience: Simplified management with Evergreen model.

In industries like finance, banking, and healthcare, FlashArray supports high-performance storage needs focusing on virtualization and database environments. Employed for VMware workloads, disaster recovery, and storage provisioning, it ensures application performance in private or hybrid cloud setups while enhancing management of virtualized environments.

Everpure (formerly Pure Storage)

NetApp AFF provides high-performance storage solutions, emphasizing speed and efficiency for demanding applications. Its features include low latency, inline deduplication, and seamless integration, making it ideal for businesses needing reliable storage and data management.

NetApp AFF stands out in offering rapid data access with features designed to meet the demands of high-speed environments. With capabilities such as low latency and inline deduplication, it ensures efficient data management. Data recovery and SnapMirror enhance its appeal for businesses focused on utility and integration with other NetApp systems. The clustered Data ONTAP enriches the user experience, making NetApp AFF a strong choice for those prioritizing usability and performance during migration. However, some users highlight the steep learning curve and high costs, along with the need for better integration, monitoring tools, and technical support. Improvement in migration, scalability, documentation, and automation is also desired, along with more competitive pricing.

What are its standout features?

Speed: Offers rapid data access for high-demand applications.
Low Latency: Ensures quick response times.
Inline Deduplication: Optimizes storage efficiency.
Seamless Integration: Integrates smoothly with NetApp systems.
SnapMirror: Facilitates efficient data recovery.
Clustered Data ONTAP: Enhances user experience.

What benefits should users look for?

High Performance: Supports critical applications with speed.
Reliability: Provides robust data management solutions.
Data Utility: Enhances data access and recovery options.
Efficient Migration: Ensures smooth transitions with minimal disruption.
Integration Support: Works well within existing NetApp environments.

NetApp AFF is commonly utilized in industries such as telecom, healthcare, and insurance that require high-performance storage. Virtualization, database management, file storage, and NFS/CIFS protocols are key use cases. It supports high availability and disaster recovery, serving as the backbone for VM and Hyper-V infrastructures. Organizations also benefit from its low latency and support for AI workloads, optimizing operational efficiencies.

NetApp

NetApp EF-Series All Flash Arrays excels in high-performance storage with fast speeds and low latency, suitable for demanding environments like databases. It offers simplified management and integration, making it an efficient and reliable choice for data-intensive tasks.

NetApp EF-Series All Flash Arrays provides robust storage for applications needing exceptional IOPS and low power usage. Renowned for ease of integration and management, they seamlessly fit into existing infrastructures. While known for dependable performance in SQL and Oracle databases, they are popular for blending ease of use with advanced storage capabilities. However, the need for larger and faster drives, improved NVMe integration, and a more intuitive interface remains. Desired features also include enhanced monitoring, smooth cloud integration, comprehensive encryption, and clearer licensing.

What are the key features of NetApp EF-Series All Flash Arrays?

High Performance: Delivers high speed and low latency for demanding applications like SQL databases.
Management Simplicity: Streamlines deployment and integration for hassle-free management.
Diverse Connectivity: Offers various connectivity options to fit into different infrastructures.
Cost-Effective: Balances affordability with robust performance and reliability.

What benefits should you look for when evaluating NetApp EF-Series?

Improved IOPS: Boosts application performance with high IOPS capabilities.
Low Power Consumption: Reduces operational costs with efficient energy usage.
Reliable Database Access: Ensures consistent performance for critical applications.
Comprehensive Integration: Enhances compatibility within diverse IT environments.

In industry-specific implementations, companies utilize NetApp EF-Series in virtualized environments and private clouds, often incorporating hybrid models. It's prevalent in sectors like banking, oil and gas, and gaming, where speed and dependability are critical. Tech consultancies deploy these arrays for diverse data management tasks, including CCTV solutions.

NetApp

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas

DreamWorks Animation, FICO, Yahoo! Japan

RP Data, Western Oregon University, Toei Animation

Buyer's Guide

NetApp AFF vs. NetApp EF-Series All Flash Arrays

November 2026

Free Report: NetApp AFF vs. NetApp EF-Series All Flash Arrays

Find out what your peers are saying about NetApp AFF vs. NetApp EF-Series All Flash Arrays and other solutions. Updated: November 2026.

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