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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
133
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
6th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 32.3%, down from 40.4% compared to the previous year. The mindshare of UrbanCode Deploy is 6.3%, up from 3.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation
 

Featured Reviews

Ivan Angelov - PeerSpot reviewer
Facilitates agile transformation with potential for enhanced intuitiveness
What I liked about the solution is that it offers numerous features that are not available by default unless you are agile. Transitioning from the traditional Waterfall model to an agile methodology was challenging for us. Until 2020, our team predominantly worked with the Waterfall approach, using local tools like ServiceNow. We had a few team members who were familiar with Agile ISO, but none had experience with Azure. Therefore, we pursued Azure certification at the AZ-900 level. Our company organized a training session with a certified Azure expert, which was extremely beneficial for adopting best practices during the initial three months. This preparation helped us get accustomed to the new tool, as transitioning to a new system invariably requires time. Managing a pipeline of deliverables became significantly easier with this solution. We utilized it for stories and integrated change management with Azure DevOps. Eventually, everything related to the environment was organized there, enabling us to follow up and track progress with our technical engineers on an hourly, daily, or weekly basis. Reports were automatically generated and sent to management, offering them insights into our progress concerning the predefined roadmap.
CT
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I definitely like the pipelines and the ease of management once you're in an enterprise."
"We can track everything from the requirements stage to the production stage."
"Microsoft Azure DevOps has been very good for creating pipelines, and all the solutions for creating task management for developers and for the business."
"Some of the valuable features are the interface and the workflows are easy to learn and to manage."
"You can have test cases in DevOps but not in JIRA. And, DevOps has advantages in terms of executing those test cases."
"Our technical sales staff and business development people need to know how far the developers are on any product that we're developing. DevOps makes it easier for you to see how far along they are with the work because they have a repository where they store everything. There is a portal where you can see what has been done, what has been tested, what is working, and what isn't. I have a huge dashboard with an overview of what the development team is doing from an executive point of view."
"You get a complete solution with Azure DevOps. You can do everything in one place, starting from requirement gathering until you release the product. It is a reliable, scalable, and handy product."
"They have been lately adding features to the services on a regular basis. Every two weeks, they are adding functionality to Azure DevOps Services to match it with what Azure DevOps Server or on-prem would offer. So, we continue to get more robust functionality. My favorite right now is that they are starting to open up the API availability within Azure DevOps Services. Another thing that I like about Azure DevOps is that you can use it with any of the products that are on the market. You can integrate it with Jenkins and other open-source products to complete that fully functional CI, CD, CT, CM, and CS pipeline. It continues to enhance."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
"The most valuable feature is the snapshot functionality, which allows us to access previous versions of the artifacts."
"The solution handles complex deployments very efficiently."
"The stability is good. I haven't experienced any issues."
"The most valuable functionality is the ability to define the deployment process, schedule the deployment and automatically execute the deployments to different environments."
"Stable solution that's good for automating the CI/CD pipeline: from development to production."
 

Cons

"At times, our development work encounters issues, particularly when executing numerous CI/CD processes."
"The initial three months were particularly challenging, and without the help of an external consultant, adapting to the change in work processes would have been difficult."
"They have brought a lot of new collaboration features in the latest version. We haven't used those features, but they should continue to expand it more on the collaboration front so that two developers can look at the code and work at the same time. It will be helpful for working from home."
"I would like to see new features added."
"The administrative capabilities of the tool need a huge improvement. Its Wiki and reporting also need a lot of improvement. Their support can also be better."
"We would like some bidirectional synchronization. It's the requirement if you want to analyze it to software requirements, et cetera. That's something that most of the tools aren't that good at."
"It's too technical sometimes because it's meant for network developers. The CI/CD pipelines are not very easy to manage because it requires a lot of input. So it could be easier to manage."
"It would be very useful if it had better integration with Microsoft Word because we would like to be able to define the priority requirement document and add it to different stages of the backlog."
"I would like to have the agent up and running at all times, as opposed to only while it is in the DevOps pipeline."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"I would like to see more reporting for container architecture."
"The scalability of this application needs improvement. Changes and variations in the application become bottlenecks as they need to be more seamless and comfortable."
"The technical support of the solution could definitely be improved as PMRs take long to resolve."
"The interface allows access in a number of ways but that can be confusing."
 

Pricing and Cost Advice

"This product could maybe be cheaper. My organization handled licensing, so I'm not aware of which subscription they have."
"I don't know what we pay, but I do know what I've seen online. If we switched to JIRA, we will basically have to double our costs because we still have to pay for the DevOps licensing. We're probably spending $100 a month on it. It has only standard licensing fees."
"There are additional costs for some functionality, such as increased scalability."
"The majority of the components are reasonably priced."
"The price is cheaper than Jira and some of the other competing tools."
"The costs are moderate and justify the value provided."
"Most of the things that we need and use are incorporated in the corporate solution — there are no additional costs."
"The price of the solution is expensive."
"Considering COVID-19, the price is too high."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Computer Software Company
12%
Financial Services Firm
12%
Government
9%
Financial Services Firm
36%
Educational Organization
23%
Insurance Company
9%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
What do you like most about Microsoft Azure DevOps?
Valuable features for project management and tracking in Azure DevOps include a portal displaying test results, check-in/check-out activity, and developer/tester productivity.
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Earn 20 points
 

Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: July 2025.
860,825 professionals have used our research since 2012.