| Product | Mindshare (%) |
|---|---|
| SAS Customer Intelligence 360 | 13.5% |
| Marketing Cloud Personalization | 5.6% |
| Other | 80.9% |
Core to “personalization” is the word “person.” With Evergage’s real-time personalization and customer data platform (CDP), you can systematically understand and interact with each person that visits your site, uses your app or opens your emails - one at a time, “in the moment” and at scale - to deliver a maximally relevant, individualized experience.
With SAS Marketing Operations Management, you can manage all your marketing activities more efficiently and effectively than ever before – from defining strategy, to orchestrating complex marketing planning functions, to managing digital assets and beyond. SAS helps you simplify operations. Manage workflows. Track performance. And stay in lock step with every interaction along the customer journey.
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