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Melissa Data Quality vs ibi Data Quality comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

ibi Data Quality
Ranking in Data Quality
9th
Ranking in Data Scrubbing Software
7th
Average Rating
9.0
Reviews Sentiment
8.2
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Melissa Data Quality
Ranking in Data Quality
5th
Ranking in Data Scrubbing Software
5th
Average Rating
8.4
Reviews Sentiment
7.6
Number of Reviews
40
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Data Quality category, the mindshare of ibi Data Quality is 2.1%, up from 0.1% compared to the previous year. The mindshare of Melissa Data Quality is 3.4%, up from 2.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Market Share Distribution
ProductMarket Share (%)
Melissa Data Quality3.4%
ibi Data Quality2.1%
Other94.5%
Data Quality
 

Featured Reviews

VP
Solutions Architect at GreenZone Solutions Inc
Offers numerous prebuilt data quality plans that can be reused for various data cleansing tasks
We had many duplicates originating from different source systems. We were able to match and deduplicate a significant amount of data. Additionally, we could synchronize and write back the latest information to the systems that were out of sync, ensuring they had the most recent data. As a result, we could write back and update the source systems.
GM
Data Architect at World Vision
SSIS MatchUp Component is Amazing
- Scalability is a limitation as it is single threaded. You can bypass this limitation by partitioning your data (say by alphabetic ranges) into multiple dataflows but even within a single dataflow the tool starts to really bog down if you are doing survivorship on a lot of columns. It's just very old technology written that's starting to show its age since it's been fundamentally the same for many years. To stay relavent they will need to replace it with either ADF or SSIS-IR compliant version. - Licensing could be greatly simplified. As soon as a license expires (which is specific to each server) the product stops functioning without prior notice and requires a new license by contacting the vendor. And updating the license is overly complicated. - The tool needs to provide resizable forms/windows like all other SSIS windows. Vendor claims its an SSIS limitation but that isn't true since pretty much all SSIS components are resizable except theirs! This is just an annoyance but needless impact on productivity when developing new data flows. - The tool needs to provide for incremental matching using the MatchUp for SSIS tool (they provide this for other solutions such as standalone tool and MatchUp web service). We had to code our own incremental logic to work around this. - Tool needs ability to sort mapped columns in the GUI when using advanced survivorship (only allowed when not using column-level survivorship). - It should provide an option for a procedural language (such as C# or VB) for survivor-ship expressions rather than relying on SSIS expression language. - It should provide a more sophisticated ability to concatenate groups of data fields into common blocks of data for advanced survivor-ship prioritization (we do most of this in SQL prior to feeding the data to the tool). - It should provide the ability to only do survivor-ship with no matching (matching is currently required when running data through the tool). - Tool should provide a component similar to BDD to enable the ability to split into multiple thread matches based on data partitions for matching and survivor-ship rather than requiring custom coding a parallel capable solution. We broke down customer data by first letter of last name into ranges of last names so we could run parallel data flows. - Documentation needs to be provided that is specific to MatchUp for SSIS. Most of their wiki pages were written for the web service API MatchUp Object rather than the SSIS component. - They need to update their wiki site documentation as much of it is not kept current. Its also very very basic offering very little in terms of guidelines. For example, the tool is single-threaded so getting great performance requires running multiple parallel data flows or BDD in a data flow which you can figure out on your own but many SSIS practitioners aren't familiar with those techniques. - The tool can hang or crash on rare occasions for unknown reason. Restarting the package resolves the problem. I suspect they have something to do with running on VM (vendor doesn't recommend running on VM) but have no evidence to support it. When it crashes it creates dump file with just vague message saying the executable stopped running.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Works quickly to develop and deploy to production."
"Ibi Data Quality offers numerous prebuilt data quality plans that can be reused for various data cleansing tasks. Additionally, it provides a variety of prebuilt match and merge rules for performing master data management,"
"​Initial setup was fairly straightforward. The documentation was very good in terms of how to integrate and consume the service(s) that we use. It did not take an abundance of time to set up things on our side to use the service."
"This tool works better for us than using a batch processing system that we do not have enough control over as each record is being processed."
"​Ability to keep our data set clean and usable for our community searches.​"
"Services for all manner of data-driven organizations, no matter their size or budget."
"We have only been using this for about two months, but it has sped up our processing significantly. It makes data mining easy and fast. We don't have to spend an entire month gathering correct information on leads. All we need is a list of home addresses, and in minutes we have names and phone numbers to increase our chance of these leads becoming customers."
"By using Melissa Data, we are able to scrub and verify, then better validate the end customer's address to ensure a more consistent delivery of products."
"We ran a standard name, address, and zip code, internal dedupe between the different files we had purchased, and we were able to quickly notify our vendor that they had tens of thousands of duplications that they were not even aware of."
"SSIS integration."
 

Cons

"Special integration support could be improved."
"Their data governance portal can be improved. It lacks data governance-related features. Also, PII and anomaly detection could be valuable use cases for ibi. Adding these features would be a great enhancement."
"Many issues, sometimes I have to completely log out and start over."
"To continually update the database with NAICS codes on businesses."
"One of the problems that we ran into this year was we probably spent over 40 hours finding and trying to drill down to where specific bugs were in the program, which was a tremendous waste of time for us. There were a couple of updates to Windows this year, the program kept crashing. It happened on two different occasions over a period of a few months. Once we told them what the problem was - even though their tech support is great to work with - it literally took probably about two months to fix the issue where we could actually use the program the way we needed to use it."
"More countries should be supported by Melissa."
"Speed of delivery/ease of use. They advertise a 24-hour, next business day turn time on data annotation, but I’ve found it is usually closer to 72 hours. This is still excellent, just make sure you add in the appropriate fluff to your delivery timelines."
"There are some companies out there using Google or other sources to check / confirm if addresses are residential. If Melissa is not doing this, that could be an improvement."
"It will mix up family members at times, so we will change addresses at times that shouldn’t be changed."
"MatchUp is a more complex product and I recommend a test area before upgrading to production. Performance can change from version to version."
 

Pricing and Cost Advice

Information not available
"Depends on situation. We prefer to have data onsite, but some might prefer web access."
"I think it's worth the value for me to run it."
"They were willing to work with our preferred vendors, though it involved extra steps to get the license."
"​It is affordable."
"Generally, the cost is ROI positive, depending on your shipping volume."
"This vendor has no equal in pricing for equivalent functionality."
"​You should have a good idea of the size of your data and the amount of cleansing you will be doing, so you will purchase the appropriate size bundle.​"
"Melissa pricing is competitive."
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Top Industries

By visitors reading reviews
No data available
Insurance Company
15%
Manufacturing Company
9%
Educational Organization
6%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise3
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for iWay Omni-Gen Data Quality?
There is an upgrade to the existing version, where a different license could be used, but we have a perpetual license. I rate the product’s pricing a three out of ten, where one is cheap, and ten i...
What needs improvement with iWay Omni-Gen Data Quality?
Their data governance portal can be improved. It lacks data governance-related features. Also, PII and anomaly detection could be valuable use cases for ibi. Adding these features would be a great ...
What advice do you have for others considering iWay Omni-Gen Data Quality?
For the on-prem solution, we installed a package on the web server. This package included web-based tools and development tools, which were Eclipse-based toolsets. These tools allowed us to design ...
Ask a question
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Also Known As

iWay Software Data Quality, iWay Omni-Gen Data Quality Edition, Omni-Gen Data Quality
No data available
 

Overview

 

Sample Customers

ICA Fluor, Estonia Police Department, Kansas City Police Department
Boeing Co., FedEx, Ford Motor Co, Hewlett Packard, Meade-Johnson, Microsoft, Panasonic, Proctor & Gamble, SAAB Cars USA, Sony, Walt Disney, Weight Watchers, and Intel.
Find out what your peers are saying about Melissa Data Quality vs. ibi Data Quality and other solutions. Updated: December 2025.
881,036 professionals have used our research since 2012.