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Indigov vs Microsoft Dynamics CRM comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Indigov
Ranking in Local Government CRM
9th
Average Rating
8.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Microsoft Dynamics CRM
Ranking in Local Government CRM
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
CRM Customer Engagement Centers (1st), CRM (1st), Marketing Management (2nd), Sales Force Automation (1st)
 

Mindshare comparison

As of October 2026, in the Local Government CRM category, the mindshare of Indigov is 1.9%, down from 2.2% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 22.0%, down from 31.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Local Government CRM Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM22.0%
Indigov1.9%
Other76.1%
Local Government CRM
 

Featured Reviews

Derek Blackwell - PeerSpot reviewer
Chief of Staff to Delegate Ashanti Martinez at The Maryland General Assembly
Comes with built-in response messages which you can edit as needed
This is my only issue with Indigov - its user-friendliness. While it's pretty straightforward, understanding it requires some training. The current setup makes it inconvenient for me to delegate correspondence responses to interns. The analytics portion, particularly in tracking and quantifying responses, is an area that needs improvement. While I'm unsure if there have been updates, I believe enhancing this feature would be beneficial.
NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The built-in response messages in Indigov allow me to click and edit responses as needed easily. This is particularly useful for general emails related to constituent cases and correspondence. For instance, when conveying that a delegate has been informed of a decision or preference, I can tailor the message to include empathy."
"Integration with other Microsoft tools is a good feature of Microsoft Dynamics CRM."
"The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports."
"The initial setup is pretty straightforward."
"I have used many Microsoft solutions and I am comfortable using the solution. Additionally, it is secure."
"We use Microsoft Dynamics for all of our general CRM functions, including lead generation activity and leveraging the database with integration for sending out automated emails."
"Our primary use case for the solution is sales control and customer control, and additionally we are using it as a service desk to manage customer ticketing, and we have different cases."
"The integration with the Microsoft suite, such as Office 365 and SharePoint, offers significant benefits for Microsoft Dynamics CRM, as ninety percent of organizations are already on the Microsoft suite, leading to quick integration and system setup."
"It integrates well with other Microsoft products."
 

Cons

"This is my only issue with Indigov - its user-friendliness. While it's pretty straightforward, understanding it requires some training. The current setup makes it inconvenient for me to delegate correspondence responses to interns. The analytics portion, particularly in tracking and quantifying responses, is an area that needs improvement. While I'm unsure if there have been updates, I believe enhancing this feature would be beneficial."
"The performance could be improved."
"Enhancing mobile usage of the CRM to other vertical would be good."
"The UI/UX needs improvement as it is not intuitive from day one."
"We would like to see the tech support for this product improved, at present we are frequently waiting for a couple of days before we receive any response."
"A built-in automation engine to automate parts of workflows would be beneficial. That's the feature I'd be most happy to see expanded. It's currently tagged as simple automation, but I'd love some predictive capability."
"Microsoft Dynamics CRM could improve by making the ports and dashboards more intuitive using Microsoft Azure analytical features. Compared to Salesforce and other partners, the dashboards in Microsoft Dynamics CRM are less intuitive."
"My company's biggest challenge with Microsoft Dynamics CRM is wanting to market solely to leads without having to create a contact and link the contact to the lead. From a marketing standpoint, there's room for improvement in the lead process of Microsoft Dynamics CRM."
"The product is very old."
 

Pricing and Cost Advice

"We use the product for free since MGA administers it."
"It is a very comprehensive package. We get everything from Access to D 365. We get Microsoft's suite of tools. I'm not too sure about the pricing, but I can't imagine it being cheap."
"I rate the solution's pricing as a seven out of ten."
"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."
"I'm not aware of any licensing costs for Microsoft Dynamics CRM."
"On a scale from one to ten with one being expensive and ten being of great value, I would rate Microsoft Dynamics CRM at six on pricing."
"The solution is not expensive."
"There is a license required to use Microsoft Dynamics CRM."
"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."
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Top Industries

By visitors reading reviews
Government
62%
University
5%
Comms Service Provider
4%
Computer Software Company
4%
Financial Services Firm
11%
Government
8%
Manufacturing Company
8%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
 

Questions from the Community

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What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
 

Overview

 

Sample Customers

Information Not Available
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Find out what your peers are saying about Microsoft, SAP, Infor and others in Local Government CRM. Updated: September 2026.
915,341 professionals have used our research since 2012.