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IBM Watson Machine Learning vs Microsoft Azure Machine Learning Studio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Watson Machine Learning
Ranking in AI Development Platforms
15th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Microsoft Azure Machine Lea...
Ranking in AI Development Platforms
5th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
62
Ranking in other categories
Data Science Platforms (4th)
 

Mindshare comparison

As of October 2025, in the AI Development Platforms category, the mindshare of IBM Watson Machine Learning is 2.1%, down from 2.2% compared to the previous year. The mindshare of Microsoft Azure Machine Learning Studio is 4.6%, down from 9.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms Market Share Distribution
ProductMarket Share (%)
Microsoft Azure Machine Learning Studio4.6%
IBM Watson Machine Learning2.1%
Other93.3%
AI Development Platforms
 

Featured Reviews

Anurag Mayank - PeerSpot reviewer
A highly efficient solution that delivers the desired results to its users
I had not considered how the solution could be improved because I was focused on how it was helping me to solve my issues. If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use. It would be beneficial to incorporate more AI into the solution.
Takayuki Umehara - PeerSpot reviewer
Streamlined workflows with drag and drop convenience but needs enhancements in AI
I use Machine Learning Studio for system reselling and integration Machine Learning Studio is easy to use, with a significant feature being the drag and drop interface that enhances workflow without any complaints. It provides a return on investment and cost savings, proving beneficial for…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable aspect of the solution's the cost and human labor savings."
"I was particularly interested in trying the AutoML feature to see how it handles data and proposes new models. The variety of models it provides is impressive."
"We can enable and change developer productivity with artificial intelligence-recommended code based on natural language input or exciting source code."
"The solution is very valuable to our organization due to the fact that we can work on it as a workflow."
"It has improved self-service and customer satisfaction."
"Scalability-wise, I rate the solution ten out of ten."
"It is has a lot of good features and we find the image classification very useful."
"The product's standout feature is a robust multi-file network with limited availability."
"Their web interface is good."
"I find Microsoft Azure Machine Learning Studio advantageous because it allows integration with Titan Scratch and offers an easy-to-use drag-and-drop menu for developing machine learning models."
"Microsoft Azure Machine Learning Studio has positively impacted my organization by reducing our project delivery times and increasing the pace at which we work, allowing us to focus on other more important tasks."
"The integration with Azure services enhances workflow and meets my expectations."
"The most valuable feature of this solution is the ability to use all of the cognitive services, prebuilt from Azure."
"The solution is integrated with our Microsoft Azure tenant, and we don't have to go anywhere else outside the tenant."
"Overall, I rate Microsoft Azure Machine Learning Studio a seven out of ten."
 

Cons

"Scaling is limited in some use cases. They need to make it easier to expand in all aspects."
"The supporting language is limited."
"Sometimes training the model is difficult."
"They should add more GPU processing power to improve performance, especially when dealing with large amounts of data."
"Honestly, I haven't seen any comparative report that has run the same data through two different artificial intelligence or machine learning capabilities to get something out of it. I would love to see that."
"If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use."
"In future releases, I would like to see a more flexible environment."
"It is not easy. It is a complex solution. It takes some time to get exposed to all the concepts. We're trying to have a CI/CD pipeline to deploy a machine learning model using negative actions. It was not easy. The components that we're using might have something to do with this."
"Microsoft should also include more examples and tutorials for using this product.​"
"One problem I experience is that switching between multiple accounts can be difficult. I don't think there are any major issues. Mostly, the biggest challenge is to identify business solutions to this. The tool should keep on updating new algorithms and not stay static."
"It would be great if the solution integrated Microsoft Copilot, its AI helper."
"The data cleaning functionality is something that could be better and needs to be improved."
"In future releases, I would like to see better integration with Power BI within Microsoft Azure Machine Learning Studio."
"We can create a label job, but we still have to use the Azure Machine Learning REST APIs, which are not yet supported in the Python SDK version 2."
"​It could use to add some more features in data transformation, time series and the text analytics section."
 

Pricing and Cost Advice

"I've only been using the free tier, but it's quite competitive on a service basis."
"The pricing model is good."
"We pay only the Azure costs for what we use, which involves some subscription costs. But essentially, you pay for what you use. There are no extra costs in addition to the standard licensing fees."
"ML Studio's pricing becomes a numbers game."
"The licensing cost is very cheap. It's less than $50 a month."
"I rate the product price as a nine on a scale of one to ten, where ten means it is very expensive."
"The solution cost is high."
"The product's pricing is reasonable."
"There isn’t any such expensive costs and only a standard license is required."
"When we got our first models and were ready for the user acceptance testing, our licensing fees were between €2,500 ($2,750 USD) and €3,000 ($3,300 USD) monthly."
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Top Industries

By visitors reading reviews
University
12%
Computer Software Company
12%
Financial Services Firm
10%
Educational Organization
10%
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
9%
University
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise6
Large Enterprise30
 

Questions from the Community

What do you like most about IBM Watson Machine Learning?
I was particularly interested in trying the AutoML feature to see how it handles data and proposes new models. The variety of models it provides is impressive.
What needs improvement with IBM Watson Machine Learning?
Sometimes training the model is difficult. We need to have at least a few different components to evaluate and understand the behavior of different users to have a very, very high accuracy in the m...
Which do you prefer - Databricks or Azure Machine Learning Studio?
Databricks gives you the option of working with several different languages, such as SQL, R, Scala, Apache Spark, or Python. It offers many different cluster choices and excellent integration with ...
What do you like most about Microsoft Azure Machine Learning Studio?
The learning curve is very low. Operationalizing the model is also very easy within the Azure ecosystem.
What is your experience regarding pricing and costs for Microsoft Azure Machine Learning Studio?
The pricing for Microsoft Azure Machine Learning Studio is reasonable since it's pay as you go, meaning it won't cost excessively unless specific resources are used.
 

Also Known As

No data available
Azure Machine Learning, MS Azure Machine Learning Studio
 

Overview

 

Sample Customers

Information Not Available
Walgreens Boots Alliance, Schneider Electric, BP
Find out what your peers are saying about IBM Watson Machine Learning vs. Microsoft Azure Machine Learning Studio and other solutions. Updated: September 2025.
868,759 professionals have used our research since 2012.