HPE All-Flash Storage vs Pure FlashArray X NVMe comparison

Hewlett Packard Enterprise and Pure Storage are both solutions in the NVMe All-Flash Storage Arrays category. Hewlett Packard Enterprise is ranked #9 with an average rating of 8.8, while Pure Storage is ranked #6 with an average rating of 8.8. Hewlett Packard Enterprise holds a 1.0% mindshare in N, compared to Pure Storage’s 2.9% mindshare. Additionally, 75% of Hewlett Packard Enterprise users are willing to recommend the solution, compared to 100% of Pure Storage users who would recommend it.

HPE All-Flash Storage

Read 5 HPE All-Flash Storage reviews

254 Views
246 Comparison Views

75% willing to recommend

Pure FlashArray X NVMe

Read 36 Pure FlashArray X NVMe reviews

1,736 Views
937 Comparison Views

100% willing to recommend

HPE All-Flash Storage

Pure FlashArray X NVMe

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 5, 2024

Pure FlashArray X NVMe and HPE All-Flash Storage are competing solutions in high-performance data storage. Pure FlashArray X NVMe has the upper hand in pricing and support, while HPE All-Flash Storage offers robust features that justify its higher cost.

Features: Pure FlashArray X NVMe provides seamless integration with advanced data reduction and high availability, making it optimal for dynamic workloads. HPE All-Flash Storage impresses with enterprise-level resiliency, advanced security features, and comprehensive data services, positioning itself as a feature-rich option for large-scale environments.

Ease of Deployment and Customer Service: Pure FlashArray X NVMe is praised for its simplicity and straightforward installation process, with efficient customer support aiding quick resolutions. HPE All-Flash Storage provides detailed deployment configurations and extensive documentation, though the setup might require more specialized IT knowledge. Customer service is reliable with strategic guidance for complex environments.

Pricing and ROI: Pure FlashArray X NVMe is known for competitive pricing and favorable ROI due to low total cost of ownership and efficient resource utilization. HPE All-Flash Storage has a higher upfront cost, but its extensive features can translate into long-term value, particularly in environments that can leverage its advanced capabilities for comprehensive data management.

To learn more, read our detailed HPE All-Flash Storage vs. Pure FlashArray X NVMe Report (Updated: July 2025).

Buyer's Guide

HPE All-Flash Storage vs. Pure FlashArray X NVMe

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

HPE All-Flash Storage

Ranking in NVMe All-Flash Storage Arrays

9th

Average Rating

8.8

Reviews Sentiment

7.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Pure FlashArray X NVMe

Ranking in NVMe All-Flash Storage Arrays

6th

Average Rating

9.0

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

All-Flash Storage (14th)

Mindshare comparison

As of August 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of HPE All-Flash Storage is 1.0%, up from 0.5% compared to the previous year. The mindshare of Pure FlashArray X NVMe is 2.9%, up from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

NVMe All-Flash Storage Arrays

Featured Reviews

Saquib Hameed

VDI Technology Specialist at Faysal Bank Ltd

Easily manageable, expandable, and provides high-capacity and high security

The solution is used in production. It can be used for core banking applications and database applications The solution has improved our data processing speed and our performance. The solution is easily manageable. It is expandable and can be easily organized. We can get centralized reports from…

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Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is easily manageable."

"HP has its own software called InfoSight for the users. It performs predictive analysis and takes a proactive approach to identify issues even before failures occur."

"The platform’s most valuable feature is the ability to process huge amounts of data."

"The storage has been very simple to use and offers high availability."

"The initial setup is easy compared to other vendors."

"HPE is excellent, at least in this part of the world in Kuwait."

"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."

"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."

"Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."

"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."

"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."

"The latency is good."

"We are satisfied with the performance as it is significantly faster compared to traditional storage options."

"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."

More Pure FlashArray X NVMe pros

Cons

"The product is expensive. I rate the pricing a nine out of ten."

"The product’s ability to recover information and generate reports needs enhancement."

"It might be expensive."

"The support, visibility, and reporting features must be improved."

"HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor in my decision to switch from HPE to Dell PowerStore."

"It might be expensive. If budgets are not a concern for any client, I recommend All-Flash."

"The tool's pricing is higher than competitors."

"It feels more suitable for small and medium-sized businesses rather than enterprises."

"They could add more support for file storage and different types of storage."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"I would like to see replication and DR features in the next release of this solution."

"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."

"I'd like to see the product implement active replication for vehicles such as VMware."

"In the next release, I would like to see real-time analytics for further insight into consumption models."

More Pure FlashArray X NVMe cons

Pricing and Cost Advice

"The product is not cheap."

"The product is expensive. I rate the pricing a nine out of ten."

"The product is more expensive than one of its competitors."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"Our licensing fees are $500,000+ USD."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"As far as the licensing costs, everything is included in the license."

"The licensing is on a yearly basis."

"The product is expensive."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."

More Pure FlashArray X NVMe pricing and cost advice

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Top Industries

By visitors reading reviews

Music Company

12%

Government

12%

Educational Organization

Computer Software Company

14%

Manufacturing Company

10%

Financial Services Firm

10%

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about HPE All-Flash Storage?

The solution is easily manageable.

See all answers

What is your experience regarding pricing and costs for HPE All-Flash Storage?

In my region, the pricing is good. We work with a local channel for HPE, which provides a good final price. The list price is not ideal, but it is satisfactory after negotiation.

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What needs improvement with HPE All-Flash Storage?

HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor in my decision to switch from HPE to Dell PowerStore ( /products/dell-powerstore-...

See all answers

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the Evergreen monthly payment. I do not know the exact device price, but I think the ...

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What needs improvement with Pure FlashArray X NVMe?

See all answers

Comparisons

Dell PowerStore vs HPE All-Flash Storage

Compared 67% of the time

Hitachi VSP 5000 Series vs HPE All-Flash Storage

Compared 33% of the time

More HPE All-Flash Storage Competitors

Dell PowerStore vs Pure FlashArray X NVMe

Compared 25% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 17% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 13% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 13% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 10% of the time

More Pure FlashArray X NVMe Competitors

Product Reports

Buyer's Guide

NVMe All-Flash Storage Arrays

July 2025

Download HPE All-Flash Storage product report

Buyer's Guide

Pure FlashArray X NVMe

August 2025

Download Pure FlashArray X NVMe product report

Also Known As

No data available

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Overview

HPE All-Flash Storage provides high-performance, reliable storage solutions for enterprises, optimizing workflow efficiency with advanced data management capabilities and flexible scalability.

HPE All-Flash Storage is designed to enhance enterprise storage capabilities with reliable data solutions. It offers exceptional speed and efficiency, making it ideal for businesses requiring rapid data access and processing. Its architecture supports seamless integrations, catering to demanding workloads in diverse industries. With a focus on data reduction and compaction, HPE All-Flash Storage provides a robust environment for efficient and dependable data handling.

What are the valuable features of HPE All-Flash Storage?

Data Reduction: Minimizes storage use through efficient compression and deduplication.
Scalability: Easily expands to accommodate growing data requirements.
Integration: Seamlessly integrates with existing IT infrastructure.
Performance: Ensures rapid data processing and retrieval speeds.
Reliability: Provides consistent uptime and data availability.

What benefits or ROI should users look for?

Cost Efficiency: Reduces overall storage costs with improved data management.
Business Agility: Enables quicker response to market changes with faster data processing.
Operational Efficiency: Decreases downtime with reliable infrastructure.
Scalable Investment: Invests in scalable technology for future growth.

HPE All-Flash Storage is widely implemented in sectors like finance for real-time transaction processing, healthcare for managing large patient data systems, and retail to enhance customer data analytics. Its adaptability makes it a valuable asset in tech-dependent fields.

Hewlett Packard Enterprise

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Sample Customers

Information Not Available

Fremont Bank, Judson ISD, The Nielsen Company

Buyer's Guide

HPE All-Flash Storage vs. Pure FlashArray X NVMe

July 2025

Free Report: HPE All-Flash Storage vs. Pure FlashArray X NVMe

Find out what your peers are saying about HPE All-Flash Storage vs. Pure FlashArray X NVMe and other solutions. Updated: July 2025.

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