Google Cloud Identity-Aware Proxy vs Zscaler B2B comparison

Google and Zscaler are both solutions in the ZTNA as a Service category. Additionally, 93% of Google users are willing to recommend the solution, compared to 100% of Zscaler users who would recommend it.

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Executive Summary

We performed a comparison between Google Cloud Identity-Aware Proxy and Zscaler B2B based on real PeerSpot user reviews.

Find out what your peers are saying about Zscaler, Palo Alto Networks, Cisco and others in ZTNA as a Service.

To learn more, read our detailed ZTNA as a Service Report (Updated: February 2026).

Buyer's Guide

ZTNA as a Service

February 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

iboss

Featured Reviews

reviewer2701851

Managing Director

Enhances web security with a single pane of glass and flexible deployment

I don't see any need for improvement; one of the really good things about iboss as a company is that they listen to customer feedback. I have suggested enhancements, and they are responsive, making changes for the better, and they do a lot of testing. To improve iboss, although we haven't used it, we considered the VPN solution that comes with the highest tier licensing, which includes DLP and various other add-ons. We prefer using another product which automatically logs you back onto your network when turning on your PC. With iboss, the connection is manual, which doesn't meet our needs. Additionally, sizing can be tricky because, although the initial recommendations may seem adequate, actual usage may require more gateways than anticipated.

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Nobuaki Kitamura

managing director of IT Department at Nara OA System Inc

Google Cloud Platform works better with Google Workspace, stable product but a bit complicated, especially the networking

We used Google Workspace, so all my employees have Google Workspace accounts. I initially wanted to use Google Cloud Platform for subscription compatibility. Google Cloud Platform works better with Google Workspace, but unfortunately, it's a bit complicated, especially the networking. Oracle Cloud's virtual network system is much easier and more flexible. Also, Oracle was cheaper. That's the main reason we chose Oracle Cloud.

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Siva Kuppala

Enterprise Architect at Wipro Limited

Enables secure remote access and seamless app connectivity with reduced attack surfaces

Zscaler B2B provides significant security benefits by reducing attack surfaces through Zero Trust Network Access (ZTNA) implementation. It improves performance over traditional VPN-based security models and offers seamless VPN-less access to corporate applications. It also features cloud-native architecture, global data centers for traffic optimization, and auto-scaling policies. The solution supports multi-tenant security models and segmented security policies tailored to large enterprises.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Our primary use case for this product is DLP,"

"I would definitely recommend iboss for web filtering purposes to other organizations or individuals."

"Granular setup, which was able to set different levels of filters using the OUs in the AD."

"We chose iboss for both zero trust and proxy (SWG) because their SWG was superior."

"I would rate the technical support of iboss a solid 10 without a shadow of a doubt."

"It was a very easy product to install. It can be deployed very fast."

"The security aspect of the solution, particularly the malware behind it, is excellent. That's something that really helped us out. It's not just a simple proxy that just blocks the insights of potential threats that come on behind it. They do malware detection and that helps us a lot."

"From a use-case scenario, what I like the most is the plug-in. I like the fact that we can do the filtering of these devices offsite independent of the network they are connected to, and we do not have to have traffic coming back inside our network."

More iboss pros

"I am impressed with the product's security."

"It is a scalable solution."

"The most valuable feature of the solution is the ease with which one can use it."

"Its capabilities have been very good overall and we've been very happy with it."

"The initial setup was easy, and it was just plug-and-play."

"The most valuable features of Google Cloud Platform are the Kubernetes engine, CI/CD, and BigQuery."

"I like the GCP so much because it's flexible."

"I like Google Cloud IAP because it is easy to use and stable."

More Google Cloud Identity-Aware Proxy pros

"Zscaler B2B provides significant security benefits by reducing attack surfaces through Zero Trust Network Access (ZTNA) implementation."

Cons

"Sometimes the agent stops working in iboss, and we have to reinstall the agent."

"If they could implement an extra security layer preventing access to iboss from the open internet, it would be great."

"To scale up, a new iboss Node Blade Chassis must be purchased."

"Sometimes, obviously, there are bugs."

"The reporting feature needs improvement."

"Its pricing could be better."

"The solution could be stronger on the integration side and offer more cloud applications like G Suite or Oracle."

"Our iboss subscription access should be more secure with an OTP or VPN etc. It is easy to gain access if, for example, hackers obtain my username and password."

More iboss cons

"I think that the solution needs to be made available in a local region of every country, especially in countries like Taiwan."

"They should include case studies to learn about the use cases."

"The solution is a bit complex and could be made easier to use."

"The solution is quite expensive."

"The support can be more efficient. Google has different layers of support, like layer one, layer two, and layer three, but normally, the response from layer one is not very useful."

"The UI of the solution is an area with certain shortcomings where improvements are required."

"The platform’s stability and scalability need improvement."

"The initial setup is not straightforward. It was complex."

More Google Cloud Identity-Aware Proxy cons

"Some areas for improvement include the SSL inspection, as decrypting and inspecting encrypted traffic induces latency."

Pricing and Cost Advice

"We have not priced the solution recently, but they were competitive with other vendors in the past."

"It is expensive compared to one of its competitors."

"We had the cost of purchasing a new appliance along with the implementation and licensing costs. However, the following year, the cost of just licensing was similar to what was paid the previous year for a new appliance along with the implementation and licensing costs."

"It is probably in line with other solutions, but I do not deal with the financial side."

"It is not expensive, and it is also not cheap. iboss is priced right in the sweet spot for the number of features it offers."

"The overall pricing for iboss is very competitive and transparent."

"The product is free."

"Google Cloud Platform Cloud Identity-Aware Proxy is quite an expensive solution."

"There are some costs attached to the licensing part of Google Cloud Platform, but it does not pose a challenge."

"The product's costing model needs improvement."

"The monthly payments made towards the licensing cost of the solution are not expensive."

"Its price is good. For each server, we are saving $300 a month. We have at least thousands of servers. It is a huge cost reduction for us."

"There is a need to make yearly payments toward the solution's licensing."

"The solution is inexpensive for personal use."

More Google Cloud Identity-Aware Proxy pricing and cost advice

Information not available

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

Manufacturing Company

Construction Company

Comms Service Provider

13%

Manufacturing Company

12%

Marketing Services Firm

10%

Performing Arts

Financial Services Firm

Energy/Utilities Company

University

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	6
Midsize Enterprise	7
Large Enterprise	6

By reviewers
Company Size	Count
Small Business	17
Midsize Enterprise	12
Large Enterprise	19

No data available

Questions from the Community

What needs improvement with iboss?

For zero trust implementation, we encountered complexity issues, especially with a large infrastructure company Exxon...

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What is your primary use case for iboss?

Previously when I used iboss, we did the POC for iboss for ExxonMobil. Four or five people wanted to move from our ol...

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What is your experience regarding pricing and costs for iboss?

Regarding pricing, setup costs, and licensing, iboss is not cheap, and that's my only concern. There are cheaper alte...

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What do you like most about Google Cloud Platform Cloud Identity-Aware Proxy?

I can access the information whenever I want. It's integration is easy. The tool's GUI is easy to use with an IT back...

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What is your experience regarding pricing and costs for Google Cloud Platform Cloud Identity-Aware Proxy?

There are different pricing plans depending on data volumes and services, but it's comparable to other providers. The...

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What needs improvement with Google Cloud Platform Cloud Identity-Aware Proxy?

Google Cloud Platform Cloud Identity-Aware Proxy should improve stability.

See all answers

What is your experience regarding pricing and costs for Zscaler B2B?

Zscaler B2B operates on a subscription-based pricing model with various bundles. Specific pricing details are not ava...

See all answers

What needs improvement with Zscaler B2B?

Some areas for improvement include the SSL inspection, as decrypting and inspecting encrypted traffic induces latency...

See all answers

What is your primary use case for Zscaler B2B?

I use Zscaler B2B ( /products/zscaler-b2b-reviews ) for a variety of purposes including Zero Trust Network Access ( /...

See all answers

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Compared 23% of the time

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Compared 18% of the time

Prisma Access by Palo Alto Networks vs Zscaler B2B

Compared 15% of the time

NetFoundry Platform vs Zscaler B2B

Compared 14% of the time

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Compared 13% of the time

More Zscaler B2B Competitors

Product Reports

Buyer's Guide

iboss

March 2026

Download iboss product report

Buyer's Guide

Google Cloud Identity-Aware Proxy

March 2026

Google Cloud Identity-Aware Proxy report

Download Google Cloud Identity-Aware Proxy product report

Buyer's Guide

ZTNA as a Service

February 2026

Download Zscaler B2B product report

Also Known As

iBoss Cloud Platform

GCP Cloud IAP, Google Cloud Platform Cloud IAP, Cloud Identity-Aware Proxy

ZB2B

Overview

Iboss offers a comprehensive cloud-based security platform valued for its scalability and autonomous features, ensuring robust security with easy deployment and management capabilities.

Renowned for its robust security architecture, Iboss integrates seamlessly within diverse networks, delivering efficient granular filtering and advanced content categorization. Its single pane of glass console provides ease of management, allowing rapid scalability suitable for rapidly deploying environments. Operates in BYOD setups due to inline filtering without device installation. Integration with cloud-based applications enhances user control, and features like SASE, SSL inspection, and ChatGPT risk protection stand as highlights. Despite its strengths, users have pointed out areas for enhancement like direct navigation in reports, SSL decryption, and better cloud integration while having room to improve data loss prevention.

What are the most important features of Iboss?

Scalability: Supports rapid deployment across diverse networks.
SASE: A consolidated approach to secure access.
SSL Inspection: Ensures safe data transmission.
Granular Filtering: Detailed control over accessible content.
Single Pane Management: Unifies control through a centralized console.

What benefits should users consider in reviews?

Cost-effectiveness: Offers competitive pricing with robust features.
Autonomous Operation: Reduces management overhead.
Responsive Support: Provides assistance when needed.
Flexible Deployment: Available for both cloud and on-premises environments.

The usage of Iboss spans educational institutions, specifically K-12, to enforce internet policies, protect data, and support remote work environments. It provides web filtering and security frameworks to ensure safe browsing. Its platform-as-a-service model offers flexibility for both cloud-based and on-premises requirements, integrating seamlessly to deliver enhanced security features suitable for various deployment needs including zero trust, CASB, and network security for work-from-home setups.

iboss

Google Cloud Identity-Aware Proxy offers scalable, user-friendly identity management with efficient data processing and seamless integration, providing reliable access management and collaboration across platforms.

Identity-Aware Proxy by Google Cloud provides a secure and intuitive interface for managing user identities and controlling access to applications. It integrates with platforms like Amazon and Microsoft to facilitate real-time collaboration. With support for Kubernetes, CI/CD, and BigQuery, it enhances performance by enabling secure and efficient data processing. Users find the pricing appealing as it allows for flexible deployments. Despite its strengths, improvements are sought in user intuitiveness, enhanced security, and documentation. Challenges such as stability, regional availability, and data management persist, highlighting the need for more refined integration and storage options.

What are the key features of Google Cloud Identity-Aware Proxy?

Scalability: Adapts to varying demands efficiently
User-Friendly Interface: Easy navigation across functionalities
Robust Data Processing: Ensures high-speed data operations
Efficient Security: Protects applications by verifying identities
Cloud Integration: Supports Amazon and Microsoft platforms
Flexible Deployment: Accommodates various use cases with Kubernetes and CI/CD

What benefits or ROI should users consider in reviews?

Cost Efficiency: Attractive pricing plans for diverse needs
Stability and Reliability: Consistent performance with minimal disruptions
Enhanced Collaboration: Facilitates online teamwork across devices
Seamless Application Security: Ensures secure access to tools and data

In industries leveraging Google Cloud Identity-Aware Proxy, companies manage identities to enhance security and streamline operations. Educational institutions apply its secure online teaching capabilities, while tech firms utilize its integration with CI/CD for deploying container platforms. Enterprises harness its potential for managing resources, automating processes, and hosting applications, ensuring seamless data access across devices for collaborative projects.

Google

Zscaler B2B (ZB2B) is a cloud service that provides your business customers fast, seamless, and secure access to applications over the internet, whether they’re hosted in the data center or public and private clouds.

ZB2B is based on a service-initiated zero trust network access (ZTNA) architecture and uses business policies to securely connect an authenticated customer to an authorized app, without ever exposing the app to the internet or bringing the customer on your network.

ZB2B brings cloud scale and agility to customer access by eliminating the complexity and friction of legacy network and security infrastructures.

Zscaler

Sample Customers

More than 4,000 global enterprises trust the iboss Cloud Platform to support their modern workforces, including a large number of Fortune 50 companies.

Information Not Available

Sanmina Corporation, MAN Energy Solutions

Find out what your peers are saying about Zscaler, Palo Alto Networks, Cisco and others in ZTNA as a Service. Updated: February 2026.

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