GitLab vs Octopus Deploy comparison

GitLab and Octopus Deploy are both solutions in the Release Automation category. GitLab is ranked #2 with an average rating of 8.3, while Octopus Deploy is ranked #12. GitLab holds a 29.4% mindshare in RA, compared to Octopus Deploy’s 2.5% mindshare. Additionally, 97% of GitLab users are willing to recommend the solution, compared to 100% of Octopus Deploy users who would recommend it.

GitLab

Read 86 GitLab reviews

18,203 Views
8,009 Comparison Views

97% willing to recommend

Octopus Deploy

Read 3 Octopus Deploy reviews

680 Views
680 Comparison Views

100% willing to recommend

GitLab

Octopus Deploy

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Executive SummaryUpdated on Jan 7, 2025

GitLab and Octopus Deploy are focused on different stages in the DevOps lifecycle, with GitLab emphasizing collaborative development and Octopus Deploy targeting deployment automation. GitLab often has the advantage due to its comprehensive collaboration features and integration capabilities, while Octopus Deploy is favored for its specialized deployment management.

Features: GitLab offers version control, CI/CD integration, and project management tools, making it versatile for developers in search of an all-encompassing platform. Octopus Deploy provides deployment automation, advanced release management, and seamless environment configurations, essential for intricate deployments.

Ease of Deployment and Customer Service: GitLab provides a user-friendly deployment model with integrated customer support, ensuring a simple user experience. Octopus Deploy addresses the needs of enterprises with complex environments through robust deployment tools and responsive support, enhancing the deployment phase.

Pricing and ROI: GitLab has a competitive pricing structure, making it a cost-effective choice given its expansive features. Octopus Deploy's pricing matches its specialization in deployment, offering valuable returns on investment where advanced release management is prioritized.

To learn more, read our detailed GitLab vs. Octopus Deploy Report (Updated: September 2025).

Buyer's Guide

GitLab vs. Octopus Deploy

September 2025

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Helped 868,787 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GitLab

Ranking in Release Automation

2nd

Average Rating

8.4

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Application Security Tools (11th), Build Automation (1st), Static Application Security Testing (SAST) (7th), Rapid Application Development Software (11th), Software Composition Analysis (SCA) (5th), Enterprise Agile Planning Tools (2nd), Fuzz Testing Tools (3rd), DevSecOps (1st)

Octopus Deploy

Ranking in Release Automation

12th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the Release Automation category, the mindshare of GitLab is 29.4%, down from 36.7% compared to the previous year. The mindshare of Octopus Deploy is 2.5%, up from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Release Automation Market Share Distribution
Product	Market Share (%)
GitLab	29.4%
Octopus Deploy	2.5%
Other	68.1%

Release Automation

Featured Reviews

Rohit Kesharwani

Manager, Engineering at 7-Eleven

Improved agility and time to market with CI/CD enhancements

The CI/CD pipelines in GitLab are highly valuable. Another important feature is the single source of repository, allowing efficient repository management and source code management. GitLab provides manageability by allowing us to manage source code effectively through separate repositories. Additionally, GitLab enables the creation of individual CI/CD pipelines for each repository, making software more agile. By integrating GitLab as a DevOps platform, we have enhanced agility, improved our time to market, and different teams can work collaboratively on various projects.

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AbhishekSingh11

Infrastructure Solutions Architect at a real estate/law firm with 10,001+ employees

Easy to set up with intuitive UI and good reliability

I haven't used support. Since it is on-prem, our tech support would manage to troubleshoot. There might have been instances where there have been some issues with the on-prem version that I don't know of. Our tech support may have touched base with the. However, I don't have that level of visibility.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Git merging allows us to track the details of how and who has done what; this is the best feature which is useful for all companies."

"We like that we can have an all-encompassing product and don't have to implement different solutions."

"The most valuable feature of GitLab is the automatic merging of code."

"It scales well."

"The solution makes the CI/CD pipelines easy to execute."

"GitLab is kind of an image of GitHub, so it gives us the flexibility to monitor our changes in the repos."

"The most valuable functionality of GitLab, for me, is the DevOps. Besides the normal source control based on Git, I find the Auto DevOps features most important in the solution."

"The merging feature makes it easy later on for the deployment."

More GitLab pros

"The UI is very intuitive."

"The rollback feature has been most valuable. We can write scripts from scratch. Octopus maintains an independent package for every deployment."

"Deployment is valuable. It deploys well."

Cons

"While GitLab is a great tool for developers, it lacks project planner features. Roadmaps and Gantt charts in GitLab are not as advanced as in Jira, and changing start and end dates is more laborious in GitLab."

"In the free version, when a merge request is raised, there is no way to enforce certain rules. We can't enforce that this merge request must be reviewed or approved by two or three people in the team before it is pushed to the master branch. That's why we are exploring using some agents."

"We would like to generate document pages from the sources."

"I would like to see better integration with project management tools such as Jira."

"The integration and storage capabilities could be better."

"When deploying the solution on cloud and the CI/CD pipeline, we have to define the steps and it becomes confusing."

"It has fewer options, and its UI is not so user-friendly."

"GitLab's UI could be improved."

More GitLab cons

"There could be scope for more integration with other platforms."

"You've got to jump through a few hoops to get some things configured, but if set up, you can do so many different things in it. So, there is complexity."

"This solution could be improved by making it easier to divide variables in YAML file or JSON files."

Pricing and Cost Advice

"It is very expensive. We can't bear it now, and we have to find another solution. We have a yearly subscription in which we can increase the number of licenses, but we have to pay at the end of the year."

"The solution is free."

"The price of GitLab could be better, it is expensive."

"GitLab is comparatively expensive, but it provides value because it's feature-rich."

"This is an open-source solution."

"We are using its free version, and we are evaluating its Premium version. Its Ultimate version is very expensive."

"As I work in a vast enterprise, I'm unsure about the licensing cost for GitLab. It's the management team that takes care of that."

"We are currently using the open-source version."

More GitLab pricing and cost advice

"I don't know the exact cost, but it's not exorbitant. It may be a couple of thousand dollars a year or something like that. I'm not sure, but it's reasonable. We get value for money out of it."

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Computer Software Company

14%

Government

11%

Manufacturing Company

10%

Financial Services Firm

16%

Computer Software Company

15%

Insurance Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	35
Midsize Enterprise	9
Large Enterprise	42

No data available

Questions from the Community

What do you like most about GitLab?

I find the features and version control history to be most valuable for our development workflow. These aspects provide us with a clear view of changes and help us manage requests efficiently.

See all answers

What is your experience regarding pricing and costs for GitLab?

We are currently using general GitLab, not GitLab Premium.

See all answers

What needs improvement with GitLab?

GitLab needs to improve the CI/CD functionality because it is not compatible with Jenkins and other tools, as it is not that efficient. Security-wise, we have security features enabled in GitLab fo...

See all answers

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Comparisons

Microsoft Azure DevOps vs GitLab

Compared 38% of the time

GitHub CoPilot vs GitLab

Compared 12% of the time

TeamCity vs GitLab

Compared 5% of the time

Tekton vs GitLab

Compared 5% of the time

SonarQube Server (formerly SonarQube) vs GitLab

Compared 3% of the time

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UrbanCode Deploy vs Octopus Deploy

Compared 23% of the time

Microsoft Azure DevOps vs Octopus Deploy

Compared 23% of the time

Spinnaker vs Octopus Deploy

Compared 23% of the time

Red Hat Ansible Automation Platform vs Octopus Deploy

Compared 17% of the time

AWS CodeDeploy vs Octopus Deploy

Compared 14% of the time

More Octopus Deploy Competitors

Product Reports

Buyer's Guide

GitLab

September 2025

Download GitLab product report

Buyer's Guide

Release Automation

September 2025

Download Octopus Deploy product report

Also Known As

Fuzzit

No data available

Overview

GitLab offers a secure and user-friendly platform for CI/CD pipeline management, code repository control, and collaboration, enhancing development speed and efficiency. It facilitates automation with extensive customization and tool integration, ideal for DevOps processes.

GitLab supports source code management, version control, and collaborative development. It's frequently used in CI/CD processes to automate builds and deployments while integrating DevOps practices. GitLab allows companies to manage repositories, automate pipelines, conduct code reviews, and maintain development lifecycles. The platform supports infrastructure and configuration management, enabling efficient code collaboration, deployment automation, and comprehensive repository handling. Many organizations commit and deploy developed code using GitLab's capabilities.

What are GitLab's most valuable features?

CI/CD Pipeline Management: Streamlines development through automated testing and deployment.
User-Friendly Interface: Ensures ease of collaboration and task automation.
Code Merging and Branching: Facilitates smooth code integration and version control.
Security Platform: Provides strong security features for safe development.
Tool Integration: Enhances functionality with diverse tool integration.

What benefits should users evaluate?

Development Speed: Accelerates processes through automation.
Collaboration Ease: Simplifies team interactions and workflow.
Customization Options: Offers extensive personalization for specific needs.
Comprehensive Documentation: Provides detailed guidance for users.
Secure Platform: Maintains integrity with robust security features.

In specific industries, GitLab serves as a backbone for source code management and CI/CD implementation. Companies leverage its capabilities for infrastructure management and deployment automation, thus streamlining project delivery timelines. Its ability to handle configuration management and code repositories effectively aids in maintaining development lifecycles, making it a preferred choice for organizations committed to enhancing their DevOps practices.

GitLab

Octopus Deploy is the most popular deployment automation tool in the world. Our software is used by teams to deploy .NET, Java, Node, and database applications, to hundreds and thousands of servers in the cloud and on-premises.

Octopus Deploy

Sample Customers

1. NASA 2. IBM 3. Sony 4. Alibaba 5. CERN 6. Siemens 7. Volkswagen 8. ING 9. Ticketmaster 10. SpaceX 11. Adobe 12. Intuit 13. Autodesk 14. Rakuten 15. Unity Technologies 16. Pandora 17. Electronic Arts 18. Nordstrom 19. Verizon 20. Comcast 21. Philips 22. Deutsche Telekom 23. Orange 24. Fujitsu 25. Ericsson 26. Nokia 27. General Electric 28. Cisco 29. Accenture 30. Deloitte 31. PwC 32. KPMG

Microsoft, NASA, Cisco, Domain, HP, Symantec, 3M, Philips

Buyer's Guide

GitLab vs. Octopus Deploy

September 2025

Free Report: GitLab vs. Octopus Deploy

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