| Product | Mindshare (%) |
|---|---|
| Certona Experience Manager | 5.5% |
| Emarsys Artificial Intelligence Marketing | 5.3% |
| Other | 89.2% |
Powered by a sophisticated blend of continuous profiling and real-time targeting, the Certona personalization platform augments behavioral profiles with every interaction. This develops customer insights that fuel intelligent predictions to deliver increasingly individualized experiences as customers engage across touchpoints.
Emarsys Artificial Intelligence Marketing revolutionizes the marketer’s role by eliminating decision points and upgrading personalization beyond human capabilities.
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