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Boomi Data Hub vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 12, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Boomi Data Hub
Ranking in Cloud Master Data Management (MDM)
9th
Average Rating
8.2
Reviews Sentiment
7.8
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Cloud Master Data Management (MDM)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (6th), Business-to-Business Middleware (2nd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (2nd), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd), AI Data Analysis (1st)
 

Mindshare comparison

As of February 2026, in the Cloud Master Data Management (MDM) category, the mindshare of Boomi Data Hub is 3.5%, up from 2.0% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 19.8%, down from 32.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Master Data Management (MDM) Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)19.8%
Boomi Data Hub3.5%
Other76.7%
Cloud Master Data Management (MDM)
 

Featured Reviews

Rav Bangalore - PeerSpot reviewer
GenAI Strategist at Wipro Limited
Unifying separate data systems for AI enablement and ensuring data security
One challenge we face is the effort required in data preparation before using MDM capabilities. A feature to facilitate data preparedness, such as data cleansing and template suggestions to minimize effort by stakeholders, would be helpful. Enterprises today have scattered data, and unifying this data with ease would be beneficial.
Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Boomi AtomSphere Master Data Hub offers features like unified data models, data security, and compliance, and we have tested data models that enable us to train LLM models for specific use cases."
"The most valuable features of Boomi AtomSphere Master Data Hub are the ability to do data integrations, APM Management, MDM, and data catalog."
"The most valuable feature is that it's very easy to develop the processes and we have been using it for a long time. At that time, no other tool was available, and it was the best product. When we first got it, I don't think it was a Dell product back then. We upgraded to the cloud last year. Today, it's still the best because it's very user-friendly, and the user interface is also very user-friendly. We can easily develop the processes quickly."
"The most valuable feature of this solution is that it seems to be more of a drag and drop interface."
"Boomi AtomSphere Master Data Hub is a real integration tool that offers powerful and helpful features."
"We use the administrator to create different interfaces. We developed APIs for specific applications like data validation between systems. We have our own product and base it on the Boomi interfaces that generate this type of data validation."
"The solution's scalability is high."
"I do a quite a lot of data transformations, and the fact that I can do them without changing any of my SQL queries from the code, using the inbuilt tools, is very helpful."
"I like the number of options that are presented with Informatica, fuzzy matching, and your screen."
"Informatica Persistent Data Masking can mask production data for different users, ensuring that only authorized individuals can access sensitive information."
"It gives you accountability to centralize your data and have it available to different applications."
"The best thing about Informatica Axon is that it integrates with the Electronic Data Capture and the Axon system."
"The most valuable features are the structure masking and platform masking."
"The most valuable features of Informatica MDM are it is cloud-enabled and has all the elements that are supposed to have in terms of MDM as a solution. All the features that are there. It is very well-integrated with any of the SAP and non-SAP applications. It is quite user-friendly. The user experience that you receive in Informatica MDM is quite good."
 

Cons

"There could be improvements in integrating more features with Microsoft Azure."
"The price could be better. It would also be better if they stopped changing the icons every six months. Whenever they change it, users have to adapt to them again."
"Boomi AtomSphere Master Data Hub could improve by having a ChatGPT AI tool to solve problems and develop quicker."
"We have problems in some scenarios where there are messages in the queue and would require some support."
"The reporting needs to be improved to help get more KPIs in the longterm. Now, the system keeps only three months."
"Some capabilities from the cloud version are not included in the on-premises version."
"The UI is terrible and not user-friendly."
"I would rate my experience with the initial setup a two out of ten, with one being difficult and ten being easy."
"If given the opportunity, I would like to address these concerns, particularly with regard to enhancing the end-user experience."
"While my company operates on the cloud, we have seen that Informatica Cloud Data Integration has some performance issues causing it to lag."
"Its look and feel needs improvement. It has a lousy look and feel. Informatica PIM is designed specifically for the retail industry. They need to make sure that it is also applicable to all the other industries and verticals."
"I would also like to have profiling functionalities and quality transformations in the cloud."
"Informatica MDM can improve the data catalog and data marketplace."
 

Pricing and Cost Advice

"The price could be better. In the current market, it's expensive but worth it."
"We have a monthly subscription, which is $550 per month."
"Informatica MDM recently changed its pricing model. It's usage-based but I don't have much insight into the current pricing."
"The solution is very expensive."
"I rate Informatica MDM's price a six on a scale of one to ten, where one is a low price, and ten is a high price."
"The product is highly-priced."
"The product is very expensive"
"It's pretty high for us. It's more on the higher side, like low to middle high."
"I rate the product's pricing a five on a scale of one to ten, where one is cheap and ten is expensive."
"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."
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Top Industries

By visitors reading reviews
Computer Software Company
18%
Manufacturing Company
14%
Legal Firm
9%
Healthcare Company
8%
Financial Services Firm
14%
Manufacturing Company
11%
Computer Software Company
8%
Retailer
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise2
Large Enterprise3
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
 

Questions from the Community

What is your experience regarding pricing and costs for Boomi AtomSphere Master Data Hub?
The pricing of Boomi AtomSphere Master Data Hub seems reasonable compared to competitors like Informatica and other products. Most of these solutions are SaaS-based and cloud-native, making them co...
What needs improvement with Boomi AtomSphere Master Data Hub?
One challenge we face is the effort required in data preparation before using MDM ( /categories/master-data-management-mdm-software ) capabilities. A feature to facilitate data preparedness, such a...
What is your primary use case for Boomi AtomSphere Master Data Hub?
We are evaluating Boomi AtomSphere Master Data Hub ( /products/boomi-atomsphere-master-data-hub-reviews ) in terms of its features, especially from unified data models, data security, and complianc...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

Dell Boomi MDM
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

LinkedIn
The Travel Company, Carbonite
Find out what your peers are saying about Boomi Data Hub vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: December 2025.
881,384 professionals have used our research since 2012.