Try our new research platform with insights from 80,000+ expert users

BloomReach vs Oracle Eloqua comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BloomReach
Ranking in Marketing Automation
12th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Digital Experience Platforms (DXP) (12th), Personalization Engines (10th)
Oracle Eloqua
Ranking in Marketing Automation
4th
Average Rating
8.8
Reviews Sentiment
5.9
Number of Reviews
39
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Marketing Automation category, the mindshare of BloomReach is 3.2%, up from 1.9% compared to the previous year. The mindshare of Oracle Eloqua is 7.7%, down from 10.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Marketing Automation Market Share Distribution
ProductMarket Share (%)
Oracle Eloqua7.7%
BloomReach3.2%
Other89.1%
Marketing Automation
 

Featured Reviews

Use BloomReach?
Share your opinion
Madhan Krishnamoorthy - PeerSpot reviewer
Integration with CRM and third-party systems significantly boosts campaign management
The native integration could be improved, as Oracle Eloqua has decommissioned it. Manual uploads require changing the data priority order to top priority. Sometimes form capturing data fails, and campaign response issues occur. The pricing of Oracle Eloqua is quite high as it is an Oracle product. Compared to other marketing automation platforms such as Marketo, Salesforce Marketing Cloud, and Pardot, the price point is higher. The technical support is rated at eight because it can be difficult to get in touch with them after working hours. Support is only available during business hours, so if assistance is needed outside of the nine-to-five window, users must wait until the next day.
report
Use our free recommendation engine to learn which Marketing Automation solutions are best for your needs.
867,370 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
9%
Healthcare Company
9%
Comms Service Provider
7%
Computer Software Company
14%
Financial Services Firm
11%
Manufacturing Company
11%
Healthcare Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise9
Large Enterprise21
 

Questions from the Community

Ask a question
Earn 20 points
What needs improvement with Oracle Eloqua?
One improvement I would suggest for Oracle Eloqua is establishing data modeling capabilities where you can link various custom data objects to create multiple tables together, allowing access to da...
What is your primary use case for Oracle Eloqua?
I'm currently working with Oracle Eloqua Enterprise version. I work as a consultant for Accenture, which is an MNC, and we provide services to other clients who want us to work for them in marketin...
What do you like most about Oracle Eloqua?
I've used other marketing automation tools, like Marketo, that require more technical knowledge. Eloqua is straightforward and user-friendly.
 

Also Known As

Exponea
Eloqua, Oracle Marketing Cloud
 

Overview

 

Sample Customers

Neiman Marcus, Nordstrom, Staples, Wayfair, Toys R Us
Thomson Reuters, The Dow Chemical Company, Avid, LifeSize, and Avalara.
Find out what your peers are saying about Salesforce, Adobe, HubSpot and others in Marketing Automation. Updated: August 2025.
867,370 professionals have used our research since 2012.