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BlackBerry Enterprise Mobility Suite vs Google Cloud Identity comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
273
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
19th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
8th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
24
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (4th)
 

Mindshare comparison

As of June 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 33.5%, down from 37.7% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 0.7%, down from 0.8% compared to the previous year. The mindshare of Google Cloud Identity is 1.1%, down from 2.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM)
 

Featured Reviews

Joseph Merusi - PeerSpot reviewer
Everything has worked better since we started using it
Sometimes the syncing is inconsistent. I'm confident that the devices are checking in every eight hours, but sometimes the devices aren't picking up the settings as quickly as I would expect. Some features haven't been updated in a while, and Microsoft doesn't seem interested in developing them. Unless you talk to an engineer, you don't know whether there will be an update. There are communication issues, so you might start working with a feature without knowing if it will be deprecated six months from now. Some reporting areas still need development. For example, I noticed that the reporting for driver updates is still confusing.
reviewer1310304 - PeerSpot reviewer
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
EkoNugroho - PeerSpot reviewer
Enhanced security and simplicity in deployment for a holistic protection
The most valuable feature of Google Cloud Identity is its simplicity in deployment. You only need to purchase and assign licenses to users, and there's no need for extensive setup. Another valuable feature is its integration with Google Workspace, which enhances security through context-aware access and allows for geographic and IP-specific restrictions. This ensures secure access to applications and data.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Intune saves time, and it is very easy to use. It allows us to manage applications completely."
"It is quite policy-enabled, so you can build pretty much any policy to manage remote endpoints."
"It has helped with compliance. It has helped to ensure that devices comply with the organization's policy. If they are not compliant and secure, they cannot access the resources."
"There are many features in Microsoft Intune. For personal mobile devices, MDM is what I most prefer."
"Intune can wipe devices. For example, if a disgruntled employee wants to leak the data on their company phone, Intune can terminate their access and wipe the entire device with a click."
"Microsoft Intune has helped us by improving our security posture, leading to fewer security problems, and helping us understand where we have issues."
"Microsoft Intune is reliable, scalable, and user-friendly."
"It is a comprehensive security solution that not only controls access to enterprise resources but also tracks and prevents unauthorized access, ensuring the protection of sensitive data and preventing potential data loss scenarios."
"There is very high flexibility for different setups of single users, so it can give a single use many different device types with different enrollment types."
"Access to the emails on the go was most valuable. Having access to your emails in a secure way is one of the most important features of this solution. Blackberry ensures data security, and as a user, I can use it while on roaming or wherever I am."
"Cylance, their newest antivirus product, is the most valuable feature for us so far."
"The technical support for the solution is excellent."
"We can access emails within the active sync."
"The functionality with UEM and BlackBerry Works, the shared calendar, is a massive improvement for us."
"It has a good ease of use, and its intuitive."
"It was a big improvement to activate applications with one authentication. That was a big plus for the user experience."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The most valuable feature of Google Cloud Identity is its simplicity in deployment."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"It is a very stable solution. I would rate it a ten out of ten."
"The most valuable feature of Google Cloud Identity is its stability."
"The most valuable feature is the performance."
 

Cons

"Intune's areas for improvement revolve around security and certificate management."
"Intune lags all of its competitors in terms of report generation."
"More integration with monitoring tools is needed."
"Enrollment into the Microsoft Intune service can still get easier, especially for legacy-managed systems, such as how we get it from a GPO or an SCCM configuration into Intune."
"It would really be helpful to have the option to manage server operating systems as well, like Windows Server, at least. That way, we could scrap the use of SCCM, which requires a lot of on-premises infrastructure."
"Data leak prevention can be integrated into it. Currently, it does not have data leak prevention."
"Intune could be improved by expanding its third-party patching capabilities for a more comprehensive solution."
"I wish Microsoft would keep up with their documentation. They make changes so quickly to these platforms that they do not update the documentation properly in a timely manner."
"The newest features sometimes pop in very slowly."
"The console needs improvement. It does not provide all the information that we are looking for as far as who has installed a certain product."
"I'd like there to be more in the core product rather than having to buy additional products. For example, being able to trace your devices after an emergency is an additional product you have to buy to do that properly."
"Some users have complained that some features cannot be done through the BlackBerry Access Hub."
"It would be nice if there was an easier way for team members to get onboarded in regards to what they have to do on the device. There are some programs like Apple DEP and Samsung Knox. Unfortunately, with these programs, to get existing users onto them, you have to factory wipe your device. If it did not have the DEP capabilities, it would be nicer if it did not have so many steps to go through. That is our biggest complaint from team members. It has too many steps."
"One fault that BlackBerry has is its salesforce. Their direct salesforce department is changing its salespeople constantly. One client I had, over a period of about three years, went through four salespeople. That continuity is a problem, in terms of dealing with the customers."
"The pain points for us would be the activation."
"I would like more support for Google Chromebook operating system, so I could manage it."
"The solution needs to better integrate with Mac's OS."
"The interface could be improved by simplifying it further."
"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."
"The customer service and support team is not so good."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"The solution's storage capacity could be increased."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
 

Pricing and Cost Advice

"Pricing depends on the features. Microsoft offers special packages if there are more than 10,000 users, and you may be able to get a reduced rate."
"Microsoft Intune costs about $7 per user per month, which is somewhat on the pricier end. That said, it's a reliable product, so it's fair."
"Microsoft Intune has a user-based subscription model. You can go for a monthly or a yearly payment."
"For organizations that are a Microsoft shop, the pricing is compelling."
"Microsoft Intune is available for individual purchase at a low per-device cost."
"As a partner, we always look for how we can generate more revenue from a consulting point of view, but I do not see any complaints from the customer side regarding pricing, so they are satisfied with it."
"For Microsoft 365 E5 clients, cost is not an issue as this product is one of the benefits."
"There is a cost benefit of using Microsoft Intune because of the packaging with other Microsoft products."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"We probably spend about $50,000 a year on licensing."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"The product is billed on a monthly basis depending on the number of users."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The pricing is a bit expensive."
"Licensing fees are on a yearly basis."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Educational Organization
11%
Financial Services Firm
9%
Manufacturing Company
8%
Financial Services Firm
25%
Computer Software Company
10%
Government
8%
Real Estate/Law Firm
8%
Computer Software Company
18%
Manufacturing Company
10%
Financial Services Firm
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
Ask a question
Earn 20 points
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Cloud Identity, Cloud Identity Premium
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
ExtraHop Networks, HealthChannels
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. Google Cloud Identity and other solutions. Updated: June 2025.
859,129 professionals have used our research since 2012.