

Birst and ThoughtSpot are competing in the business intelligence sector, with ThoughtSpot having the upper hand due to its advanced features and analytics capabilities, whereas Birst excels in cost-effectiveness.
Features: Birst offers strong cloud infrastructure, seamless data integration, and robust analytics solutions. ThoughtSpot focuses on AI-driven search capabilities, extensive visualization options, and faster data exploration.
Room for Improvement: Birst could enhance its visualization capabilities, expand its mobile platform, and improve its AI features. ThoughtSpot might work on simplifying initial setup processes, reducing the technical skill needed for deployment, and offering more competitive pricing options.
Ease of Deployment and Customer Service: Birst provides smoother deployment with comprehensive support and detailed guidance, accelerating setups. ThoughtSpot, though modern in deployment methods, may require more technical understanding but still delivers good support.
Pricing and ROI: Birst is a cost-effective choice with attractive setup costs, appealing to businesses seeking budget-friendly solutions. ThoughtSpot requires higher initial investments yet offers greater long-term ROI due to its advanced analytics capabilities.
Using ThoughtSpot has resulted in significant time savings and improved business sales by allowing us to identify sellers and buyers across regions, facilitating targeted marketing.
Based on our implementation in one project, we are trying to raise more funding to expand its use.
ThoughtSpot saves a significant amount of time compared to other tools and is very user-friendly.
I stopped opening tickets due to insufficient and untimely responses.
ThoughtSpot provides a dedicated customer success person and the ability to submit tickets online, with a response time of no more than a day.
The knowledge base for ThoughtSpot is less robust compared to others.
Tableau, Power BI, or Looker have separate tools for preparation, customization, and storytelling.
The platform does not have technical problems with scaling data or connections.
As our data has grown, I have validated huge datasets and complex models without significant issues.
I use it primarily for large datasets, and it performs faster than regular data visualization tools such as Power BI, which has limits on dataset size.
The upgrades are smooth with no downtime, which is super important.
The responsiveness of accessing live data is exceptional and faster than most other BI tools.
Currently, it is not as customizable as the options available on Power BI or Tableau.
Handling governance when there are many models and dashboards is complex.
Enhancing integration capabilities with other tools like DBT would also be beneficial as it would make our lives easier.
HubSpot is expensive.
ThoughtSpot's pricing is reasonable and in line with other BI tools.
Its compatibility with most databases, including the latest from FlexMovely and Redshift, allows users to create joins and worksheets easily.
This alerting feature is very beneficial for our company at the moment, and we use it extensively.
When I upload a data dump, AI analytics suggest possible data visualizations and insights, which I can pin to dashboards or live boards for modification.
| Product | Market Share (%) |
|---|---|
| ThoughtSpot | 5.3% |
| Birst | 1.2% |
| Other | 93.5% |

| Company Size | Count |
|---|---|
| Small Business | 3 |
| Midsize Enterprise | 7 |
| Large Enterprise | 12 |
| Company Size | Count |
|---|---|
| Small Business | 3 |
| Midsize Enterprise | 1 |
| Large Enterprise | 13 |
Birst Networked BI and Analytics eliminates information silos. Decentralized users can augment the enterprise data model virtually, as opposed to physically, without compromising data governance.
A unified semantic layer maintains common definitions and key metrics.
Birst’s two-tier architecture aligns back-end sources with line-of-business or local data. Birst’s Automated Data Refinement extracts data from any source into a unified semantic layer. Users are enabled with self-service analytics through executive dashboards, reporting, visual discovery, mobile tools, and predictive analytics. Birst Open Client Interface also offers integration with Tableau, Excel and R.
Birst goes to market in two primary ways: as a direct sale, for enterprises using Birst on internal data to manage their business; and embedded, for companies who offer analytic products, by embedding and white-labeling Birst capabilities into their products.
Birst’s is packaged in 3 available formats: Platform and per-user fee; by Department or Business Unit; by end-customer (for embedded scenarios).
ThoughtSpot is a powerful business intelligence tool that allows easy searching and drilling into data. Its ad hoc exploration and query-based search features are highly valued, and it is easy to set up, stable, and scalable.
The solution is used for reporting purposes, self-service BI, and embedding into other applications for customers to do self-service analytics. It helps businesses with metrics, KPIs, and important insights by sourcing data from various sources into one golden source and visualizing it in an easy way for the business to consume. The pricing model is ideal, charging for data rather than the number of users.
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