BigID vs Google Cloud Data Loss Prevention comparison

BigID and Google are both solutions in the Data Loss Prevention (DLP) category. BigID is ranked #7 with an average rating of 8.3, while Google is ranked #22 with an average rating of 9.0. Additionally, 100% of BigID users are willing to recommend the solution, compared to 100% of Google users who would recommend it.

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Executive Summary

We performed a comparison between BigID and Google Cloud Data Loss Prevention based on real PeerSpot user reviews.

Find out in this report how the two Data Loss Prevention (DLP) solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed BigID vs. Google Cloud Data Loss Prevention Report (Updated: December 2025).

Buyer's Guide

BigID vs. Google Cloud Data Loss Prevention

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Cloudflare

Featured Reviews

Herb Angle

Owner at Hga consulting

Has helped manage client domains with streamlined access control and threat visibility

I don't know what areas could be improved with Cloudflare WAF; Cloudflare is constantly improving and adding features to their feature set. They're doing a good job, and as far as DNS and support for any domains that I create or my clients create, it's mandatory for me to make sure that they have Cloudflare as their DNS provider. The Cloudflare load balancing capability hasn't really helped in enhancing my website's uptime and resiliency because we don't really get that much traffic; it's mostly remote users, and web hosting is done by a web hosting service. It doesn't pay to try to host your own website.

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Aniruddha Nath

Senior Security Consultant at a consultancy with 10,001+ employees

Data discovery has transformed compliance workflows and automation now speeds up requests and remediation

The best feature that BigID offers is data discovery and classification, which is the most powerful engine. It allows connecting to many different data sources, ranging from cloud to on-premises to structured to unstructured data. If there is no connector available, you can build your own classifiers as well. Regarding the custom classifier option, you can build custom classifiers using regular expressions, and I have done that if you know how to create regular expressions. Custom connectors are something you create to connect to a database where the connector is not available. BigID has positively impacted my organization as it's a very powerful tool, especially with the increasing regulatory compliances for different countries such as GDPR, CCPA, and India's recent DPDPA act. Having these tools in place greatly helps organizations avoid any penal charges for not being compliant with the regulatory compliances. For example, regarding compliance or reduced risks for my clients, the DSAR process I was talking about allows organizations to respond quickly to user data deletion requests under GDPR law, which traditionally has a 30-day or 60-day timeline. In larger organizations, when the number of requests is high, it becomes tedious. However, using DSAR automation with BigID, it's almost instantaneous; instead of 30 days, you can respond in just one day to what users have requested.

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RaviUpadhyay

Security Consultant at HCLSoftware

Automated scans have classified sensitive data and protect privacy in complex environments

When someone asks where sensitive data is located and to classify it, they would start working manually and would take four or five months to detect only that sensitive data. Google Cloud Data Loss Prevention helps significantly. They have a predefined template, and whatever category comes under sensitive data has been researched with almost 99% accuracy and included in the template. A person needs to attach the template and scan their data. Once initiated, it will take time, such as 24 hours or 48 hours, depending on the data size. Once the template is applied and the system scans it, a tagging report of the sensitive data locations is returned. A report is available, and what previously would have taken a month can now be achieved by Google Cloud Data Loss Prevention services in detecting sensitive PII data within 48 hours maximum, even if the data size is larger. Once the report is available, the person would know where the sensitive data is located. Dealing with sensitive data is the next question. If data is not to be shared, it has to be hidden, masked, or changed. All kinds of things can be applied to dealing with that data. Google Cloud Data Loss Prevention has another feature available called de-identification services, which deals with sensitive data in applications or production environments.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We're using dynamic components to build flexible pages to create and manage Git merge requests for code and reviews."

"Smaller businesses have seen great ROI due to the low investment and strong performance."

"It is a fast and secure DNS."

"The overall experience with Cloudflare is positive, with a rating of eight out of ten."

"The solution is stable, and the DNS servers are simple to use."

"The most valuable feature is the web application firewall."

"The simplicity of the overall dashboard makes it a great product for a user like me who has less understanding of the internet than a developer or other more technical people. It gives me peace of mind. I also love the easy customization of the Page Rules."

"Many websites require an SSL certificate because they sell stuff and want SSL. Cloudflare comes with an SSL certificate built in. It's automatic. You sign yourself up for Cloudflare, and an SSL certificate automatically protects your website. You don't necessarily need a certificate if you have a connection between your website and your host, the server, Cloudflare, and the host."

More Cloudflare pros

"BigID has one of the best technical support teams."

"My experience with BigID has been very positive and memorable, as BigID is simple, straightforward, and reliable when it comes to data discovery and data scanning exercises."

"Data classification is highly effective due to its automatic capabilities."

"Although I was serving the client rather than my own organization, BigID has made scans faster and more efficient, and the DSR results are much more accurate."

"The most valuable feature of BigID is its large number of classifiers, which allow us to scan for specific data such as SSN numbers."

"I like BigID's in-depth discovery and scanning capabilities, especially for unstructured data. This feature is a standout compared to competitors. The tool's data classification capabilities are impressive. It offers custom classifiers and a blend of regular exploration and artificial intelligence, making it a next-generation solution. This enhances data security, and its security posture management is straightforward and user-friendly."

"It provides a unified view across different databases and supports a wide range of data source types, including cloud and on-premises systems."

"The tool's most valuable feature is correlation. Using BigID's data classification capabilities has strengthened our data security. It lets me classify and connect data, which helps me manage data at various classification levels."

More BigID pros

"These tasks can be achieved by Google Cloud Data Loss Prevention services in a programmatic way, very quickly and very efficiently."

"It is user- friendly and has a easy integration."

Cons

"There could be more courses with engineers. I like e-learning, however, having a specialist in a classroom is more comfortable for me."

"There might be helpful if there was some web application firewall feature."

"Cloudflare could offer a better view or maybe dashboards of the main resources used in the client."

"The solution could be more user-friendly."

"Technical support is not well developed. While there are good engineers, Cloudflare does not offer hands-on technical support to fix customer problems but rather a self-service model."

"Support response time could be improved."

"If they improve on the placement of their data centers, it would be better. I'm living in a remote area. I would like to connect to them without any kind of lag."

"Integration involving API with other products could be more user-friendly."

More Cloudflare cons

"More classifications about different states are needed"

"I want them to focus on data mapping, assessment, automation workflow, and privacy incident management."

"One concern I have with BigID is regarding certain scans, like the multi-scan. The issue is that we can stop and retrieve these scans, but once they start, they go through an enumeration process."

"BigID is making some forays into the GRC space, and that's a natural progression. I'd like to see that improve so that data governance is better, data risk is identified, and the ability to control and mitigate it."

"Improvement could be made in data consent management and data privacy impact assessment."

"BigID needs improvement in terms of automation."

"The tool currently lacks security features."

"One area where BigID can be improved is the UI, which has a lot of bugs."

More BigID cons

"Improvement are made as per client requirement."

"Google Cloud Data Loss Prevention has a system, but it is not very mature."

Pricing and Cost Advice

"For Cloudflare, I recommend it heavily for small businesses with revenue under a couple of million dollars. Onboarding is easy, and they even have a free plan. This makes it simple for businesses in the $100,000-$500,000 range to try it out and see its value, allowing them to scale up their infrastructure as needed."

"I give the price a five out of ten."

"I believe their performance has improved, but I'd like to refrain from discussing the pricing aspect related to the cloud. The pricing, in my opinion, could be simplified, and I think they should consider reevaluating the pricing for support, as it can be quite high. At times, this cost can make it challenging to choose CARFAGuard or opt for the support."

"There are no additional costs beyond the standard licensing fees."

"The price of the solution is expensive."

"The product's pricing is cheap."

"The pricing for the service is reasonable, neither excessively cheap nor prohibitively expensive. It aligns well with the value of their solution."

"Cloudflare's pricing is not much higher and is good for middle-level organizations."

More Cloudflare pricing and cost advice

"The solution is not licensed per user but rather based on capacity. For instance, organizations with large amounts of data, such as 50 GB or more, are the ones that typically qualify for BigID."

"The pricing depends. If you have thousands of data sources to connect and manage, and you struggled with an MDM package in the past, you'll find BigID valuable and even cheap. But if you're a small business, it's probably not the right tool for you."

"I think that BigID's pricing is very reasonable."

"The solution is expensive."

"The product is expensive, but so are all competitor tools"

Information not available

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

10%

Comms Service Provider

10%

Manufacturing Company

Financial Services Firm

23%

Insurance Company

Computer Software Company

Manufacturing Company

University

11%

Comms Service Provider

10%

Financial Services Firm

10%

Media Company

10%

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	46
Midsize Enterprise	8
Large Enterprise	25

By reviewers
Company Size	Count
Small Business	5
Large Enterprise	11

No data available

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?

Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...

See all answers

Which would you choose - Cloudflare DNS or Quad9?

Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...

See all answers

What do you like most about Cloudflare?

Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.

See all answers

What do you like most about BigID?

I like BigID's in-depth discovery and scanning capabilities, especially for unstructured data. This feature is a stan...

See all answers

What needs improvement with BigID?

One area where BigID can be improved is the UI, which has a lot of bugs. I believe that if they improve their UI expe...

See all answers

What is your primary use case for BigID?

My main use case for BigID includes data discovery and classification, DSAR automation, and data remediation. I use B...

See all answers

What do you like most about Google Cloud Data Loss Prevention?

It is user- friendly and has a easy integration.

See all answers

What needs improvement with Google Cloud Data Loss Prevention?

When someone asks where sensitive data is located and to classify it, they would start working manually and would tak...

See all answers

What advice do you have for others considering Google Cloud Data Loss Prevention?

Further strategies can be defined based on specific use cases. For example, in an R&D company where doctors are d...

See all answers

Comparisons

Quad9 vs Cloudflare

Compared 51% of the time

Akamai vs Cloudflare

Compared 4% of the time

Imperva Application Security Platform vs Cloudflare

Compared 3% of the time

Myra Security DDoS Protection vs Cloudflare

Compared 2% of the time

Azure DNS vs Cloudflare

Compared 2% of the time

More Cloudflare Competitors

Cyera vs BigID

Compared 18% of the time

Varonis Platform vs BigID

Compared 15% of the time

Microsoft Purview Data Governance vs BigID

Compared 10% of the time

Securiti vs BigID

Compared 9% of the time

OneTrust DataGovernance vs BigID

Compared 8% of the time

More BigID Competitors

Microsoft Purview Data Loss Prevention vs Google Cloud Data Loss Prevention

Compared 53% of the time

Forcepoint Data Loss Prevention vs Google Cloud Data Loss Prevention

Compared 30% of the time

Varonis Platform vs Google Cloud Data Loss Prevention

Compared 10% of the time

Amazon Macie vs Google Cloud Data Loss Prevention

Compared 8% of the time

More Google Cloud Data Loss Prevention Competitors

Product Reports

Buyer's Guide

Cloudflare

January 2026

Download Cloudflare product report

Buyer's Guide

BigID

January 2026

Download BigID product report

Buyer's Guide

Data Loss Prevention (DLP)

December 2025

Google Cloud Data Loss Prevention report

Download Google Cloud Data Loss Prevention product report

Also Known As

Cloudflare DNS

No data available

Overview

Cloudflare enhances web performance and security with features like CDN caching and DDoS mitigation while providing easy DNS management and intuitive setup through its user-friendly dashboard.

Cloudflare is recognized for its comprehensive web security and performance solutions. Speed improvements are achieved through caching mechanisms and DDoS protection, combining ease of DNS management with flexible page rules. The robust analytics and threat insight tools provide valuable data, assisted by a user-friendly dashboard allowing quick setup and configuration. An API offers dynamic DNS settings ensuring low latency and high performance across the globe.

What are Cloudflare's key features?

CDN Caching: Enhances website speed through content delivery network caching.
Web Application Firewall: Protects websites from online threats.
DDoS Mitigation: Shields against distributed denial-of-service attacks.
DNS Management: Offers easy-to-use and flexible domain management.
SSL Certificates: Ensures secure connections between users and servers.
Analytics: Provides insights with robust analytics tools.

What benefits and ROI should users evaluate?

Enhanced Security: Strengthening web security with DDoS and firewall protection.
Speed Improvement: Faster content delivery with CDN caching.
Operational Simplicity: Simplifies website optimization through a user-friendly interface.
Scalable Solutions: Scales with global reach, lowering latency for improved performance.
Cost Efficiency: Offers layers of valuable functionality with pricing options.

Cloudflare finds utility across industries for DNS management and defense mechanisms. Its content delivery network assures fast content distribution and fortified security. Businesses integrate features like web application firewalls, load balancing, end-to-end SSL, and zero trust to protect websites from cyber threats while ensuring resilience and reliable performance.

Cloudflare

BigID is a leader in data security, privacy, compliance, and governance: enabling organizations to proactively discover, manage, protect, and get more value from their data in a single platform for data visibility and control. Customers use BigID to reduce their data risk, automate security and privacy controls, achieve compliance, and understand their data across their entire data landscape: including multicloud, hybrid cloud, IaaS, PaaS, SaaS, and on-prem data sources.

Drives visibility and control for all sensitive & critical datah
helps organizations understand and minimize data risk across the cloud & on-prem
AI automation
End-to-end data lifecycle management
DSPM
Data Security
Privacy Automation
Data inventory
Compliance

BigID

Google Cloud Data Loss Prevention offers a comprehensive approach to safeguarding sensitive data through advanced data scanning and classification.

Designed for data security experts, it focuses on detecting, classifying, and protecting sensitive data across cloud environments. With robust reporting and monitoring capabilities, it helps identify potential data breaches and compliance violations while facilitating management of critical information.

What are the valuable features of Google Cloud Data Loss Prevention?

Data Classification: Automatically classifies sensitive data for easy management and compliance adherence.
Customizable Detection: Tailors detection rules to meet specific privacy protection needs.
Real-time Monitoring: Provides real-time alerts for suspicious data activity.

What benefits or ROI can users expect when evaluating Google Cloud Data Loss Prevention?

Enhanced Security: Strengthens overall data protection strategies by identifying sensitive data in real-time.
Compliance Assurance: Helps meet regulatory requirements efficiently with automatic data classification.
Cost-effective Scalability: Easily scales with business growth without excessive resource expenditure.

Google Cloud Data Loss Prevention is widely implemented in healthcare and finance industries, where protecting sensitive information such as patient records or financial transactions is crucial. Its adaptability allows it to serve effectively in environments where data privacy is a paramount concern.

Google

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.

Home Depot, Grant Thornton LLP, Cimpress, Fidelity Investments

Information Not Available

Buyer's Guide

BigID vs. Google Cloud Data Loss Prevention

December 2025

Free Report: BigID vs. Google Cloud Data Loss Prevention

Find out what your peers are saying about BigID vs. Google Cloud Data Loss Prevention and other solutions. Updated: December 2025.

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879,768 professionals have used our research since 2012.

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