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Bigcommerce vs Salesforce Commerce Cloud vs Shopify comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of September 2025, in the eCommerce Platforms category, the mindshare of Bigcommerce is 1.8%, up from 1.7% compared to the previous year. The mindshare of Salesforce Commerce Cloud is 12.4%, down from 15.2% compared to the previous year. The mindshare of Shopify is 9.4%, down from 10.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
eCommerce Platforms Market Share Distribution
ProductMarket Share (%)
Salesforce Commerce Cloud12.4%
Shopify9.4%
Bigcommerce1.8%
Other76.4%
eCommerce Platforms
 

Featured Reviews

JP
Easy to use, robust and fast checkout capabilities, and offers a wholesale interface for B2B customers
There is very little that needs to be improved, as BigCommerce is very proactive and is continuously releasing new updates. They are very effective at modernizing their product, but since no product is perfect and can always improve, a few things that I think BigCommerce could do better is to create a better reporting module for merchants. There are apps available that help with this in their app store, but it would be nice to have this built-in for things such as running reports for sales tax reporting. The theme editor that was recently added is wonderful, but it not totally intuitive.
Vijay Subramanyam - PeerSpot reviewer
Offers seamless integrations and effective architecture for retail operations
Salesforce Commerce Cloud offers effective architecture, ease of integration with third-party systems, and environments to test web store functionalities. Users can manage the site independently with the administration panel and benefit from features like easy marketing submissions, discount codes, and integration with Apple Pay and Bazaarvoice for reviews. The platform is also robust, with managed infrastructure by Salesforce.
Alex Osmichenko - PeerSpot reviewer
Have managed to grow sales quickly but experience challenges with integration and commission
The primary use case for Shopify is when I want to quickly build an online store. I utilize Shopify as an online store to manage and grow my retail business. I use it to boost my online sales Shopify is easy to start and has an intuitive onboarding process for customers. It is very good in terms…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"BigCommerce has an excellent B2B interface, which gives merchants the ability to sell with different price books and the ability to segment clients."
"The implementation team can customise the implementation to customer needs."
"Stability-wise, I rate the solution a nine out of ten...Scalability-wise, I rate the solution a nine out of ten."
"It has a customizable checkout experience, customizable homepage, everything can be customized."
"I wouldn't say they have artificial intelligence, as it's not really AI, however, the data analysis that they provide to you is good."
"The pipeline and lead management features are the most valuable."
"Salesforce Commerce Cloud is quite robust and can do many functions. The solution enables extensive personalization. It provides accelerators tailored to your website, simplifying deployment."
"Not having to worry about maintaining one's own infrastructure."
"The most valuable feature of Salesforce Commerce Cloud is the frequent updates. There will be a significant increase in the look and feel. You will be using the solution and think you might want a new feature to be added and then when they release the next release it is there. There are constantly improving the solution."
"The solution is highly customizable for our store’s e-commerce needs. We don't need to write any code as all the required features are already inbuilt. The front end can be easily customized. Moreover, this tool offers built-in integrations with payment gateway, messaging services like SMS and email, and logistics integration."
"The most valuable feature is its strong SEO capabilities."
"Shopify is easy to start and has an intuitive onboarding process for customers."
"I would absolutely recommend Shopify to others."
"Shopify provides an easy to use service at the backend that includes product upload, customer service, team settings, and team customization."
"It has a brilliant inventory system to help you manage your store."
"If you have a physical business, like a shop on the street, and you want to take it online but don't know how to do it, you have a couple of options. You could contact a developer or set up an account on Shopify and create your online store there."
"The product has a few free-to-use features. It is easy to navigate and has good visuals as well."
 

Cons

"The theme editor that was recently added is wonderful, but it not totally intuitive."
"The connection with Marketing Cloud should be improved."
"We would like more interaction from Salesforce about new versions."
"Salesforce's technical support is not as good as Elastic Path."
"Salesforce Commerce Cloud should integrate more seamlessly with various systems, providing full order tracking from entry to delivery."
"Salesforce Commerce Cloud could improve overall customization. Having a template deployment would be a useful feature."
"The solution should have more and faster reporting, as well as better performance."
"The dashboards for this solution could be improved."
"The back office of Salesforce could be more user-friendly."
"The order processing and saving of the changes for the product should have automatic functioning."
"There are some areas where improvements could be made. Currently, the platform only supports three product variants, and having the option for more variants would be beneficial. Additionally, we have to rely on external plugins for reviews and ratings, which could be more convenient if they were built-in."
"It could benefit from improving its user-friendliness for non-coders, perhaps by offering easier template-building options."
"Previously, Shopify had a limitation of 200 product variations, which posed a challenge for businesses with multiple product options like different colors and sizes. However, they have increased this limit to 1,000 variations, greatly improving the platform's functionality. Besides that, I don't see any major issues that need improvement."
"I would like to see a feature that allows us to access all of the platforms in Shopify, like Facebook and Instagram messages, so we can easily reply to connect to our customers."
"Shopify users pay a higher commission as they scale."
"I have many clients that want to sell their products to the wholesale market, and Shopify currently does not have that kind of feature."
"Many of our clients complain because it's costly and not an open-source."
 

Pricing and Cost Advice

Information not available
"The licensing of Salesforce Commerce Cloud is something that will depend on the customer's usability. For us as a company, we are in a position where we will be paying the premium for licensing. If we go to the customer who is seeking a B2C solution quickly, we will definitely look at the pricing when it comes to the user base and receive good discounts. Discount is something that depends on the volume and that is where we need to work on. It is a little sensitive market when it comes to licensing procurement. There are some good competitors."
"I think price-wise, it's a little bit expensive. It can be made cheaper for smaller businesses. I understand that for larger businesses, it can be a payable amount. But for medium to smaller, it is kind of costly, and it might be difficult for them to pay."
"There are no significant upfront license costs."
"The licensing works on a per-user basis."
"The product is expensive."
"I don't know how much the solution costs per user, but I know it's our biggest cost in the company."
"I give the price of the solution a three out of ten."
"The pricing is fairly reasonable."
"Depending on the client's requirements, they can choose either the basic plan or the premium plan."
"This is the only platform to enforce its own transaction fee unless you use Shopify Payments Content, which doesn’t automatically reformat when you switch themes."
"The tool's pricing depends on how big your online store is."
"The pricing of the solution is economical. The enterprise version is more expensive, however, we do not use it. We pay for the license on a monthly basis and there are payment gateway charges associated with transactions, typically around two percent or as applicable."
"They have various plans including ones that are priced at $29 per month, $79 per month, and can go up to $300 per month."
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
15%
Manufacturing Company
12%
Retailer
10%
Financial Services Firm
10%
Computer Software Company
14%
Manufacturing Company
9%
Retailer
9%
Financial Services Firm
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise8
Large Enterprise10
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise1
Large Enterprise2
 

Questions from the Community

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What is your experience regarding pricing and costs for Salesforce Commerce Cloud?
I am not involved in the pricing or licensing details, so I cannot provide specific insights into the setup costs.
What needs improvement with Salesforce Commerce Cloud?
One of the main points for improvement right now is still the user interface, the front end of Salesforce, because I ...
What do you like most about Shopify?
For the initial setup phase, many online tutorials are available, making the process easy.
What is your experience regarding pricing and costs for Shopify?
I find that the pricing is reasonable compared to the features that Shopify offers.
What needs improvement with Shopify?
A mobile app for end users should be integrated along with Shopify, rather than as an add-on product. There should al...
 

Also Known As

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Demandware
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Overview

 

Sample Customers

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Adidas, Amercian Golf, Brooks, Browns, Burton, Butlers, Clarins Paris, ColeHaan, Columbia, Converse, Deckers, Hurley, Kate Spade, Labelux, Lacoste, Lush, Mothercare
RadioShack, Hawaiian Airlines, ThirdLove, Whistle, Essio Shower, Silk Therapeutics, Slack, Beamz Interactive, National Aquarium, GoNoodle, Toronto Life, FiftyThree
Find out what your peers are saying about Salesforce, Adobe, Shopify and others in eCommerce Platforms. Updated: August 2025.
867,341 professionals have used our research since 2012.